AdvisorCensus / Financial advisors / Michigan / Grand Rapids / Lafleur & Godfrey Private Wealth Management
Lafleur & Godfrey Private Wealth Management
Filed as LAFLEUR & GODFREY PRIVATE WEALTH MANAGEMENT · Legal name Lafleur & Godfrey LLC
Lafleur & Godfrey Private Wealth Management is an SEC-registered investment advisory firm in Grand Rapids, MI, registered since 2013, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated July 9, 2026.
Quick answers
From the filingHow is Lafleur & Godfrey Private Wealth Management compensated?
On its Form ADV (Item 5.E, October 2026), Lafleur & Godfrey Private Wealth Management reports these compensation arrangements: a percentage of assets under its management; other.
What does Lafleur & Godfrey Private Wealth Management's brochure say about its fees?
Its Form ADV Part 2A brochure dated July 7, 2026 states: Up to $1,000,000: 1% a year; $1,000,000 to $2,000,000: 0.85% a year; $2,000,000 to $5,000,000: 0.75% a year; Above $5,000,000: 0.5% a year. Fees can differ by service and may be negotiable; the brochure is the complete statement.
Where is Lafleur & Godfrey Private Wealth Management located?
Lafleur & Godfrey Private Wealth Management's principal office is in Grand Rapids, MI, according to its Form ADV.
Is Lafleur & Godfrey Private Wealth Management registered with the SEC or a state?
Lafleur & Godfrey Private Wealth Management is an SEC-registered investment advisory firm, registered since 2013. Status as filed: Approved. CRD 168831.
How much does Lafleur & Godfrey Private Wealth Management manage?
Lafleur & Godfrey Private Wealth Management reports $1,016,437,853 in regulatory assets under management in its Form ADV filing dated July 9, 2026 (100% discretionary).
How have Lafleur & Godfrey Private Wealth Management's assets and staff changed since 2021?
In the Form ADV data for Lafleur & Godfrey Private Wealth Management: Regulatory assets under management: $614,913,410 in the October 2021 data and $1,016,437,853 in the October 2026 data, up 65%. Total employees: 4 in October 2021 and 7 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does Lafleur & Godfrey Private Wealth Management serve?
By number of clients on Form ADV Item 5.D: high net worth individuals (319); individuals (other than high net worth individuals) (160); charitable organizations (10).
Which custodians does Lafleur & Godfrey Private Wealth Management use?
Lafleur & Godfrey Private Wealth Management's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.
Does Lafleur & Godfrey Private Wealth Management report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/168831
Does Lafleur & Godfrey Private Wealth Management state an account minimum?
Its Form ADV Part 2A brochure dated July 7, 2026 says: "We do not have a formal account minimum, but we reserve the discretion to decline to accept client engagements that are not a fit with our Firm."
What changed in Lafleur & Godfrey Private Wealth Management's recent Form ADV filings?
In the April 2026 filing data: No longer lists the business name Investment Counsel a Division of Lafleur & Godfrey LLC. Employees performing advisory functions went from 5 to 6. Registered or notice-filed in NC.
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
- Other
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2A| Assets | Annual rate |
|---|---|
| Up to $1,000,000 | 1% |
| $1,000,000 to $2,000,000 | 0.85% |
| $2,000,000 to $5,000,000 | 0.75% |
| Above $5,000,000 | 0.5% |
The brochure's wording
Our standard annual Investment Management Agreement fee for new clients is calculated as follows: • 1.00% on the first $ 1,000,000; • 0.85% on the next $1,000,000; • 0.75% on the next $3,000,000; • 0.50% on the assets above $ 5,000,000
Account minimum: None (the brochure says it may be waived or negotiated)
The brochure's wording
We do not have a formal account minimum, but we reserve the discretion to decline to accept client engagements that are not a fit with our Firm.
As stated in the firm's Form ADV Part 2A brochure dated July 7, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site
Regulatory assets under management
Item 5.F$1,016,437,853 as of October 2026, filing dated July 9, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
- Selection of other advisers (including private fund managers)
- Publication of periodicals or newsletters
- Other
Registration and firm details
Items 1, 2, 5- Legal name
- Lafleur & Godfrey LLC
- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2013 (13 years)
- Employees
- Total: 7. Performing investment advisory functions: 6.
- Wrap fee program participation
- No.
- Custodians (Schedule D, Section 5.K(3))
-
Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.
- States registered or notice-filed
-
9 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $1,016,437,853 | 7 | July 9, 2026 |
| October 2025 | $927,418,738 | 6 | March 27, 2025 |
| October 2024 | $870,037,039 | 6 | September 19, 2024 |
| October 2023 | $725,255,158 | 5 | September 19, 2023 |
| October 2022 | $906,912,218 | 4 | August 24, 2022 |
| October 2021 | $614,913,410 | 4 | September 22, 2021 |
Regulatory assets under management: $614,913,410 in the October 2021 data and $1,016,437,853 in the October 2026 data, up 65%.
Total employees: 4 in October 2021 and 7 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- April 2026
- No longer lists the business name Investment Counsel a Division of Lafleur & Godfrey LLC.
- Employees performing advisory functions went from 5 to 6.
- Registered or notice-filed in NC.
- December 2025
- Employees performing advisory functions went from 4 to 5.
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Lafleur & Godfrey Private Wealth Management (CRD 168831): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/lafleur-and-godfrey-private-wealth-management-grand-rapids-mi-168831