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Rebel Financial, LLC

Groveport, OHSEC-registered investment adviserCRD 168263

Filed as REBEL FINANCIAL, LLC

Rebel Financial, LLC is an SEC-registered investment advisory firm in Groveport, OH, registered since 2020, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 30, 2026.

6 years
registered since 2020
$370,490,808
assets under management
5 arrangements
Percentage of assets, Hourly and more
None
disclosure items (Item 11)

Quick answers

From the filing

How is Rebel Financial, LLC compensated?

On its Form ADV (Item 5.E, October 2026), Rebel Financial, LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; subscription fees (for a newsletter or periodical); fixed fees (other than subscription fees); other.

Where is Rebel Financial, LLC located?

Rebel Financial, LLC's principal office is in Groveport, OH, according to its Form ADV.

Is Rebel Financial, LLC registered with the SEC or a state?

Rebel Financial, LLC is an SEC-registered investment advisory firm, registered since 2020. Status as filed: Approved. CRD 168263.

How much does Rebel Financial, LLC manage?

Rebel Financial, LLC reports $370,490,808 in regulatory assets under management in its Form ADV filing dated March 30, 2026 (97% discretionary).

How have Rebel Financial, LLC's assets and staff changed since 2021?

In the Form ADV data for Rebel Financial, LLC: Regulatory assets under management: $172,560,966 in the October 2021 data and $370,490,808 in the October 2026 data, up 115%. Total employees: 4 in October 2021 and 6 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Rebel Financial, LLC serve?

By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (333); high net worth individuals (100); pension and profit sharing plans (but not the plan participants or government pension plans) (8).

Which custodians does Rebel Financial, LLC use?

Rebel Financial, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Axos Advisor Services, Charles Schwab & Co., Inc. and TIAA-CREF Individual & Institutional Services, LLC as custodians holding 10% or more of its separately managed account assets.

Does Rebel Financial, LLC report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/168263

Does Rebel Financial, LLC state an account minimum?

Its Form ADV Part 2A brochure dated March 30, 2026 says: "There are no account minimums."

What changed in Rebel Financial, LLC's recent Form ADV filings?

In the April 2026 filing data: Employees performing advisory functions went from 7 to 6. Regulatory assets under management went from $313,980,841 to $370,490,808 (+18%).

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management
  • Hourly charges
  • Subscription fees (for a newsletter or periodical)
  • Fixed fees (other than subscription fees)
  • Other

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

The brochure lists different fees for different services or strategies; see the brochure for them.

Account minimum: None

The brochure's wording
There are no account minimums.

As stated in the firm's Form ADV Part 2A brochure dated March 30, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site

Regulatory assets under management

Item 5.F
$370,490,808

$370,490,808 as of October 2026, filing dated March 30, 2026.

Discretionary: $358,157,367.Non-discretionary: $12,333,441.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 333 Assets $148,594,945 (40%)
High net worth individuals
Clients 100 Assets $207,717,775 (56%)
Pension and profit sharing plans (but not the plan participants or government pension plans)
Clients 8 Assets $12,333,441 (3%)
Corporations or other businesses not listed above
Clients 2 Assets $1,844,647 (0%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Pension consulting services
  • Educational seminars/workshops

Registration and firm details

Items 1, 2, 5
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2020 (6 years)
Employees
Total: 6. Performing investment advisory functions: 6.
Wrap fee program participation
No.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

States registered or notice-filed
10 states or jurisdictions
CAFLLANCNENHOHPATXWV

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$173M 2021 $222M 2022 $249M 2023 $281M 2024 $314M 2025 $370M 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$370,490,8086March 30, 2026
October 2025$313,980,8417March 31, 2025
October 2024$281,107,2305March 26, 2024
October 2023$248,504,2845September 22, 2023
October 2022$221,961,3356April 7, 2022
October 2021$172,560,9664June 9, 2021

Regulatory assets under management: $172,560,966 in the October 2021 data and $370,490,808 in the October 2026 data, up 115%.

Total employees: 4 in October 2021 and 6 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. April 2026
    • Employees performing advisory functions went from 7 to 6.
    • Regulatory assets under management went from $313,980,841 to $370,490,808 (+18%).

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
401kfiduciaries.com403bfiduciaries.com457fiduciaries.com4publicemployees.comadvisors.rebelfinancial.comahealthyplan.comauditmy401k.comcareers.rebelfinancial.comclient.rebelfinancial.comcolumbus401k.comcolumbusfinancialadvisor.comcolumbusfinancialplan.comcolumbuspension.comdotx.rf401k.comerebeladvisor.comesolarconnection.comevents.rebelfinancial.comgallery.rebelfinancial.comgold.rebelfinancial.comgolf.rebelfinancial.comgood401k.comgoodpensions.comhff.rf401k.comk12fiduciaries.comkellerman.rf401k.commbas.rf401k.commedquest.rf401k.comohio401k.comohiostateretirement.comosu403b.comosuarp.comosuretirement.comouretirement.complus.google.com/U/1/+REBELFINANCIALLLCpress.rebelfinancial.comrebel.financialrebelfinancial.comrf401k.comrf403b.comrf457b.comrftax.comshoot.rebelfinancial.comsilver.rebelfinancial.comsimplerebel.comslaterun.rf401k.comteam.rebelfinancial.comtsecc.rf401k.comucretirement.comuniversityfiduciaries.comvimeo.com/REBELFINANCIAL

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Rebel Financial, LLC (CRD 168263): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/rebel-financial-llc-groveport-oh-168263