AdvisorCensus / Financial advisors / California / San Diego / Mission Hills Financial Advisory LLC
Mission Hills Financial Advisory LLC
Filed as MISSION HILLS FINANCIAL ADVISORY LLC
Mission Hills Financial Advisory LLC is an SEC-registered investment advisory firm in San Diego, CA, registered since 2023, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 12, 2026.
Quick answers
From the filingHow is Mission Hills Financial Advisory LLC compensated?
On its Form ADV (Item 5.E, October 2026), Mission Hills Financial Advisory LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).
How much does Mission Hills Financial Advisory LLC charge?
Its Form ADV Part 2A brochure dated March 12, 2026 states: Hourly rate: $300 an hour (Financial Planning Services); Subscription: $2,000 to $5,000 a year (ongoing financial planning and consulting services). Fees can differ by service and may be negotiable; the brochure is the complete statement.
Where is Mission Hills Financial Advisory LLC located?
Mission Hills Financial Advisory LLC's principal office is in San Diego, CA, according to its Form ADV.
Is Mission Hills Financial Advisory LLC registered with the SEC or a state?
Mission Hills Financial Advisory LLC is an SEC-registered investment advisory firm, registered since 2023. Status as filed: Approved. CRD 328516.
How much does Mission Hills Financial Advisory LLC manage?
Mission Hills Financial Advisory LLC reports $274,126,360 in regulatory assets under management in its Form ADV filing dated March 12, 2026 (100% discretionary).
How have Mission Hills Financial Advisory LLC's assets and staff changed since 2024?
In the Form ADV data for Mission Hills Financial Advisory LLC: Regulatory assets under management: $157,472,510 in the October 2024 data and $274,126,360 in the October 2026 data, up 74%. Total employees: 3 in October 2024 and 6 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does Mission Hills Financial Advisory LLC serve?
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (192); high net worth individuals (109).
Which custodians does Mission Hills Financial Advisory LLC use?
Mission Hills Financial Advisory LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.
Does Mission Hills Financial Advisory LLC report any disciplinary disclosures?
Reports 1 disclosure item on Form ADV Item 11: yes answers to 11.D(2) (another regulator's finding of a violation). Each question covers the firm and its advisory affiliates, and one event can produce several yes answers. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/328516
Does Mission Hills Financial Advisory LLC state an account minimum?
Its Form ADV Part 2A brochure dated March 12, 2026 says: "MHFA requires a minimum of $1,000,000 per household to open an account. In certain instances, the minimum account size may be lowered or waived."
What changed in Mission Hills Financial Advisory LLC's recent Form ADV filings?
In the April 2026 filing data: Employees performing advisory functions went from 3 to 4. Regulatory assets under management went from $208,733,163 to $274,126,360 (+31%).
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2AThe brochure lists different fees for different services or strategies; see the brochure for them.
Account minimum: $1,000,000 (the brochure says it may be waived or negotiated)
The brochure's wording
MHFA requires a minimum of $1,000,000 per household to open an account. In certain instances, the minimum account size may be lowered or waived.
Hourly rate: $300 an hour (Financial Planning Services)
The brochure's wording
Financial Planning Services are offered based on an hourly fee of $300 per hour.
Subscription: $2,000 to $5,000 a year (ongoing financial planning and consulting services)
The brochure's wording
MHFA will charge an annual fee ranging from $2,000 to $5,000 for ongoing financial planning and consulting services.
As stated in the firm's Form ADV Part 2A brochure dated March 12, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site
Regulatory assets under management
Item 5.F$274,126,360 as of October 2026, filing dated March 12, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Financial planning services
- Portfolio management for individuals and/or small businesses
- Selection of other advisers (including private fund managers)
Registration and firm details
Items 1, 2, 5- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2023 (2 years)
- Employees
- Total: 6. Performing investment advisory functions: 4.
- Wrap fee program participation
- No.
- Custodians (Schedule D, Section 5.K(3))
-
Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.
- States registered or notice-filed
-
4 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 111 Reports 1 disclosure item on Form ADV Item 11. View on IAPD.
Questions answered yes on this filing
Regulatory matters Items 11.C to 11.G
- 11.D(2) Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate was involved in a violation of investment-related regulations or statutes?
Each question covers the firm and its advisory affiliates: its current employees other than clerical staff, its officers, partners, and directors, and anyone who controls the firm or is controlled by it. One event can produce yes answers to several questions. SEC-registered advisers and exempt reporting advisers may leave out events more than ten years old, and may answer 11.A(2) and 11.B(2) for pending charges only. What happened, and who was involved, is on the Disclosure Reporting Pages of the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $274,126,360 | 6 | March 12, 2026 |
| October 2025 | $208,733,163 | 3 | July 7, 2025 |
| October 2024 | $157,472,510 | 3 | September 30, 2024 |
Regulatory assets under management: $157,472,510 in the October 2024 data and $274,126,360 in the October 2026 data, up 74%.
Total employees: 3 in October 2024 and 6 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- April 2026
- Employees performing advisory functions went from 3 to 4.
- Regulatory assets under management went from $208,733,163 to $274,126,360 (+31%).
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Mission Hills Financial Advisory LLC (CRD 328516): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/mission-hills-financial-advisory-llc-san-diego-ca-328516