AdvisorCensus / Financial advisors / Missouri / St. Louis / Clarity Financial Planners
Clarity Financial Planners
Filed as CLARITY FINANCIAL PLANNERS · Legal name Clarity Financial Planners, LLC
Clarity Financial Planners is an SEC-registered investment advisory firm in Clayton, MO, registered since 2024, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 31, 2026.
Quick answers
From the filingHow is Clarity Financial Planners compensated?
On its Form ADV (Item 5.E, October 2026), Clarity Financial Planners reports these compensation arrangements: a percentage of assets under its management.
Where is Clarity Financial Planners located?
Clarity Financial Planners' principal office is in Clayton, MO, according to its Form ADV.
Is Clarity Financial Planners registered with the SEC or a state?
Clarity Financial Planners is an SEC-registered investment advisory firm, registered since 2024. Status as filed: Approved. CRD 277114.
How much does Clarity Financial Planners manage?
Clarity Financial Planners reports $132,478,489 in regulatory assets under management in its Form ADV filing dated March 31, 2026 (100% discretionary).
How have Clarity Financial Planners' assets and staff changed since 2024?
In the Form ADV data for Clarity Financial Planners: Regulatory assets under management: $111,162,108 in the October 2024 data and $132,478,489 in the October 2026 data, up 19%. Total employees: 2 in October 2024 and 2 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does Clarity Financial Planners serve?
By number of clients on Form ADV Item 5.D: high net worth individuals (26); individuals (other than high net worth individuals) (12).
Which custodians does Clarity Financial Planners use?
Clarity Financial Planners' most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Altruist Financial LLC, Charles Schwab & Co., Inc. and TIAA as custodians holding 10% or more of its separately managed account assets.
Does Clarity Financial Planners report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/277114
What changed in Clarity Financial Planners' recent Form ADV filings?
In the April 2026 filing data: Regulatory assets under management went from $118,606,383 to $132,478,489 (+12%).
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2AThe brochure lists different fees for different services or strategies; see the brochure for them.
Minimum annual fee: $24,000
The brochure's wording
*Minimum annual fee of $24,000
Clarity generally requires a minimum annual fee of $24,000 for Comprehensive Financial planning and Portfolio Management Services.
As stated in the firm's Form ADV Part 2A brochure dated March 31, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site
Regulatory assets under management
Item 5.F$132,478,489 as of October 2026, filing dated March 31, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
Registration and firm details
Items 1, 2, 5- Legal name
- Clarity Financial Planners, LLC
- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2024 (2 years)
- Employees
- Total: 2. Performing investment advisory functions: 1.
- Wrap fee program participation
- No.
- Custodians (Schedule D, Section 5.K(3))
-
Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.
- States registered or notice-filed
-
2 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $132,478,489 | 2 | March 31, 2026 |
| October 2025 | $118,606,383 | 2 | June 16, 2025 |
| October 2024 | $111,162,108 | 2 | June 26, 2024 |
Regulatory assets under management: $111,162,108 in the October 2024 data and $132,478,489 in the October 2026 data, up 19%.
Total employees: 2 in October 2024 and 2 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- April 2026
- Regulatory assets under management went from $118,606,383 to $132,478,489 (+12%).
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Clarity Financial Planners (CRD 277114): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/clarity-financial-planners-clayton-mo-277114