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Wilon Wealth Management

Urbandale, IASEC-registered investment adviserCRD 313185

Filed as WILON WEALTH MANAGEMENT · Legal name Binnacle Investments, Inc.

Wilon Wealth Management is an SEC-registered investment advisory firm in Urbandale, IA, registered since 2021, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated May 21, 2026.

5 years
registered since 2021
$264,137,161
assets under management
3 arrangements
Percentage of assets, Hourly and more
None
disclosure items (Item 11)

Quick answers

From the filing

How is Wilon Wealth Management compensated?

On its Form ADV (Item 5.E, October 2026), Wilon Wealth Management reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

Where is Wilon Wealth Management located?

Wilon Wealth Management's principal office is in Urbandale, IA, according to its Form ADV; the June 2026 filing also lists 2 other offices (Schedule D, Section 1.F).

Is Wilon Wealth Management registered with the SEC or a state?

Wilon Wealth Management is an SEC-registered investment advisory firm, registered since 2021. Status as filed: Approved. CRD 313185.

How much does Wilon Wealth Management manage?

Wilon Wealth Management reports $264,137,161 in regulatory assets under management in its Form ADV filing dated May 21, 2026 (100% discretionary).

How have Wilon Wealth Management's assets and staff changed since 2021?

In the Form ADV data for Wilon Wealth Management: Regulatory assets under management: $144,997,667 in the October 2021 data and $264,137,161 in the October 2026 data, up 82%. Total employees: 4 in October 2021 and 8 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Wilon Wealth Management serve?

By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (220); high net worth individuals (130); charitable organizations (4).

Which custodians does Wilon Wealth Management use?

Wilon Wealth Management's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists SEI Investments Distribution Co. as a custodian holding 10% or more of its separately managed account assets.

Does Wilon Wealth Management report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/313185

Does Wilon Wealth Management state an account minimum?

Its Form ADV Part 2A brochure dated March 16, 2026 says: "Wilon generally requires clients to have a minimum of $250,000 in investable assets."

What changed in Wilon Wealth Management's recent Form ADV filings?

In the June 2026 filing data: Registered or notice-filed in SD.

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management
  • Hourly charges
  • Fixed fees (other than subscription fees)

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

Account minimum: $250,000

The brochure's wording
Wilon generally requires clients to have a minimum of $250,000 in investable assets.

As stated in the firm's Form ADV Part 2A brochure dated March 16, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site

Regulatory assets under management

Item 5.F
$264,137,161

$264,137,161 as of October 2026, filing dated May 21, 2026.

Discretionary: $264,137,161.Non-discretionary: $0.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 220 Assets $43,563,112 (16%)
High net worth individuals
Clients 130 Assets $215,446,869 (82%)
Charitable organizations
Clients 4 Assets $5,127,180 (2%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Selection of other advisers (including private fund managers)

Registration and firm details

Items 1, 2, 5
Legal name
Binnacle Investments, Inc.
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2021 (5 years)
Employees
Total: 8. Performing investment advisory functions: 5.
Wrap fee program participation
No.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

Other offices (Schedule D, Section 1.F)
2 other offices, as of the June 2026 filing
Clear Lake, IASac City, IA
States registered or notice-filed
9 states or jurisdictions
AZFLIAILKSMNNESDTX

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$145M 2021 $152M 2022 $161M 2023 $184M 2024 $217M 2025 $264M 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$264,137,1618May 21, 2026
October 2025$217,434,6188March 25, 2025
October 2024$183,581,1678February 9, 2024
October 2023$161,323,7095March 27, 2023
October 2022$151,747,9285April 29, 2022
October 2021$144,997,6674September 13, 2021

Regulatory assets under management: $144,997,667 in the October 2021 data and $264,137,161 in the October 2026 data, up 82%.

Total employees: 4 in October 2021 and 8 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. June 2026
    • Registered or notice-filed in SD.
  2. April 2026
    • Regulatory assets under management went from $217,434,618 to $264,137,161 (+21%).

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
wilonwm.com

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Wilon Wealth Management (CRD 313185): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/wilon-wealth-management-urbandale-ia-313185