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Virtue Asset Management LLC

Barrington, ILSEC-registered investment adviserCRD 283438

Filed as VIRTUE ASSET MANAGEMENT LLC

Virtue Asset Management LLC is an SEC-registered investment advisory firm in Barrington, IL, registered since 2022, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated July 7, 2026.

4 years
registered since 2022
$211,417,028
assets under management
1 arrangement
Percentage of assets
None
disclosure items (Item 11)

Quick answers

From the filing

How is Virtue Asset Management LLC compensated?

On its Form ADV (Item 5.E, October 2026), Virtue Asset Management LLC reports these compensation arrangements: a percentage of assets under its management.

Where is Virtue Asset Management LLC located?

Virtue Asset Management LLC's principal office is in Barrington, IL, according to its Form ADV; the August 2026 filing also lists 4 other offices (Schedule D, Section 1.F).

Is Virtue Asset Management LLC registered with the SEC or a state?

Virtue Asset Management LLC is an SEC-registered investment advisory firm, registered since 2022. Status as filed: Approved. CRD 283438.

How much does Virtue Asset Management LLC manage?

Virtue Asset Management LLC reports $211,417,028 in regulatory assets under management in its Form ADV filing dated July 7, 2026 (96% discretionary).

How have Virtue Asset Management LLC's assets and staff changed since 2022?

In the Form ADV data for Virtue Asset Management LLC: Regulatory assets under management: $112,487,106 in the October 2022 data and $211,417,028 in the October 2026 data, up 88%. Total employees: 3 in October 2022 and 3 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Virtue Asset Management LLC serve?

By number of clients on Form ADV Item 5.D: high net worth individuals (77); individuals (other than high net worth individuals) (20).

Which custodians does Virtue Asset Management LLC use?

Virtue Asset Management LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

Does Virtue Asset Management LLC report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/283438

Does Virtue Asset Management LLC state an account minimum?

Its Form ADV Part 2A brochure dated July 7, 2026 says: "Virtue Asset Management generally requires a minimum account size of $1 million. Virtue Asset Management, in its sole discretion, may waive the required minimum."

What changed in Virtue Asset Management LLC's recent Form ADV filings?

In the July 2026 filing data: Added an office in Zephyr Cove, NV.

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

Account minimum: $1,000,000 (the brochure says it may be waived or negotiated)

The brochure's wording
Virtue Asset Management generally requires a minimum account size of $1 million. Virtue Asset Management, in its sole discretion, may waive the required minimum.

As stated in the firm's Form ADV Part 2A brochure dated July 7, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site

Regulatory assets under management

Item 5.F
$211,417,028

$211,417,028 as of October 2026, filing dated July 7, 2026.

Discretionary: $202,748,114.Non-discretionary: $8,668,914.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 20 Assets $3,882,079 (2%)
High net worth individuals
Clients 77 Assets $198,866,035 (94%)
Banking or thrift institutions
Clients 0 Assets $0 (0%)
Investment companies
Clients 0 Assets $0 (0%)
Business development companies
Clients 0 Assets $0 (0%)
Pooled investment vehicles (other than investment companies and business development companies)
Clients 0 Assets $0 (0%)
Pension and profit sharing plans (but not the plan participants or government pension plans)
Clients Fewer than 5 Assets $8,668,914 (4%)
Charitable organizations
Clients 0 Assets $0 (0%)
State or municipal government entities (including government pension plans)
Clients 0 Assets $0 (0%)
Other investment advisers
Clients 0 Assets $0 (0%)
Insurance companies
Clients 0 Assets $0 (0%)
Sovereign wealth funds and foreign official institutions
Clients 0 Assets $0 (0%)
Corporations or other businesses not listed above
Clients 0 Assets $0 (0%)
Other
Clients 0 Assets $0 (0%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Pension consulting services

Registration and firm details

Items 1, 2, 5
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2022 (4 years)
Employees
Total: 3. Performing investment advisory functions: 3.
Wrap fee program participation
No.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

Other offices (Schedule D, Section 1.F)
4 other offices, as of the August 2026 filing
Chicago, ILGlenview, ILOak Park, ILZephyr Cove, NV
States registered or notice-filed
4 states or jurisdictions
ILNETXWI

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$112M 2022 $128M 2023 $148M 2024 $185M 2025 $211M 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$211,417,0283July 7, 2026
October 2025$185,378,0633February 27, 2025
October 2024$147,669,3823March 6, 2024
October 2023$127,522,3772June 14, 2023
October 2022$112,487,1063February 28, 2022

Regulatory assets under management: $112,487,106 in the October 2022 data and $211,417,028 in the October 2026 data, up 88%.

Total employees: 3 in October 2022 and 3 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. July 2026
    • Added an office in Zephyr Cove, NV.
  2. March 2026
    • Employees performing advisory functions went from 2 to 3.
    • Regulatory assets under management went from $185,378,063 to $211,417,028 (+14%).

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
virtueam.com

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Virtue Asset Management LLC (CRD 283438): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/virtue-asset-management-llc-barrington-il-283438