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Sovereign Asset Management

Amherst, NYSEC-registered investment adviserCRD 285103

Filed as SOVEREIGN ASSET MANAGEMENT · Legal name The Money MEN, Inc.

Sovereign Asset Management is an SEC-registered investment advisory firm in Amherst, NY, registered since 2018, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 10, 2026.

8 years
registered since 2018
$175,991,550
assets under management
1 arrangement
Percentage of assets
None
disclosure items (Item 11)

Quick answers

From the filing

How is Sovereign Asset Management compensated?

On its Form ADV (Item 5.E, October 2026), Sovereign Asset Management reports these compensation arrangements: a percentage of assets under its management.

How much does Sovereign Asset Management charge?

Its Form ADV Part 2A brochure dated March 10, 2026 states: Hourly rate: $400 an hour (Financial planning services). Fees can differ by service and may be negotiable; the brochure is the complete statement.

Where is Sovereign Asset Management located?

Sovereign Asset Management's principal office is in Amherst, NY, according to its Form ADV.

Is Sovereign Asset Management registered with the SEC or a state?

Sovereign Asset Management is an SEC-registered investment advisory firm, registered since 2018. Status as filed: Approved. CRD 285103.

How much does Sovereign Asset Management manage?

Sovereign Asset Management reports $175,991,550 in regulatory assets under management in its Form ADV filing dated March 10, 2026 (100% discretionary).

How have Sovereign Asset Management's assets and staff changed since 2021?

In the Form ADV data for Sovereign Asset Management: Regulatory assets under management: $91,951,000 in the October 2021 data and $175,991,550 in the October 2026 data, up 91%. Total employees: 2 in October 2021 and 2 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Sovereign Asset Management serve?

By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (285); high net worth individuals (65).

Which custodians does Sovereign Asset Management use?

Sovereign Asset Management's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists National Financial Services LLC as a custodian holding 10% or more of its separately managed account assets.

Does Sovereign Asset Management report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/285103

Does Sovereign Asset Management state an account minimum?

Its Form ADV Part 2A brochure dated March 10, 2026 says: "There are no minimums for working with Sovereign."

What changed in Sovereign Asset Management's recent Form ADV filings?

In the April 2026 filing data: Regulatory assets under management went from $150,571,000 to $175,991,550 (+17%).

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

The brochure lists different fees for different services or strategies; see the brochure for them.

Account minimum: None

The brochure's wording
There are no minimums for working with Sovereign.

Hourly rate: $400 an hour (Financial planning services)

The brochure's wording
Financial planning services fees are typically charged on an hour rate basis of up to $400 per hour.

As stated in the firm's Form ADV Part 2A brochure dated March 10, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site

Regulatory assets under management

Item 5.F
$175,991,550

$175,991,550 as of October 2026, filing dated March 10, 2026.

Discretionary: $175,991,550.Non-discretionary: $0.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 285 Assets $94,491,550 (54%)
High net worth individuals
Clients 65 Assets $81,500,000 (46%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Selection of other advisers (including private fund managers)

Registration and firm details

Items 1, 2, 5
Legal name
The Money MEN, Inc.
Also doing business as
PRIORITY FINANCIAL GROUP
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2018 (8 years)
Employees
Total: 2. Performing investment advisory functions: 2.
Wrap fee program participation
No.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

States registered or notice-filed
3 states or jurisdictions
FLNYTX

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$92M 2021 $108M 2022 $97.8M 2023 $125M 2024 $151M 2025 $176M 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$175,991,5502March 10, 2026
October 2025$150,571,0002March 10, 2025
October 2024$124,962,0002February 2, 2024
October 2023$97,750,0002March 16, 2023
October 2022$108,075,2722June 23, 2022
October 2021$91,951,0002March 14, 2021

Regulatory assets under management: $91,951,000 in the October 2021 data and $175,991,550 in the October 2026 data, up 91%.

Total employees: 2 in October 2021 and 2 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. April 2026
    • Regulatory assets under management went from $150,571,000 to $175,991,550 (+17%).

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I

Not reported.

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Sovereign Asset Management (CRD 285103): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/sovereign-asset-management-amherst-ny-285103