AdvisorCensus / Financial advisors / Massachusetts / Boston / Rothwell Investment Advisors
Rothwell Investment Advisors
Filed as ROTHWELL INVESTMENT ADVISORS · Legal name Rothwell Investment Advisors LLC
Rothwell Investment Advisors is an SEC-registered investment advisory firm in Salem, MA, registered since 2025, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 30, 2026.
Quick answers
From the filingHow is Rothwell Investment Advisors compensated?
On its Form ADV (Item 5.E, October 2026), Rothwell Investment Advisors reports these compensation arrangements: a percentage of assets under its management.
Where is Rothwell Investment Advisors located?
Rothwell Investment Advisors' principal office is in Salem, MA, according to its Form ADV.
Is Rothwell Investment Advisors registered with the SEC or a state?
Rothwell Investment Advisors is an SEC-registered investment advisory firm, registered since 2025. Status as filed: Approved. CRD 337504.
How much does Rothwell Investment Advisors manage?
Rothwell Investment Advisors reports $187,689,302 in regulatory assets under management in its Form ADV filing dated March 30, 2026 (100% discretionary).
How have Rothwell Investment Advisors' assets and staff changed since 2025?
In the Form ADV data for Rothwell Investment Advisors: Regulatory assets under management: $0 in the October 2025 data and $187,689,302 in the October 2026 data. Total employees: 4 in October 2025 and 5 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does Rothwell Investment Advisors serve?
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (576); high net worth individuals (131); charitable organizations (1).
Which custodians does Rothwell Investment Advisors use?
Rothwell Investment Advisors' most recent Form ADV filing (Schedule D, Section 5.K(3)) lists LPL Financial LLC as a custodian holding 10% or more of its separately managed account assets.
Does Rothwell Investment Advisors report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/337504
Does Rothwell Investment Advisors state an account minimum?
Its Form ADV Part 2A brochure dated March 30, 2026 says: "There is no minimum account size , and Clients are not required to have a certain amount of investment experience or sophistication."
What changed in Rothwell Investment Advisors' recent Form ADV filings?
In the April 2026 filing data: Employees performing advisory functions went from 2 to 3. Updated its list of owners and control persons (Schedule A).
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2AAccount minimum: None
The brochure's wording
There is no minimum account size , and Clients are not required to have a certain amount of investment experience or sophistication.
As stated in the firm's Form ADV Part 2A brochure dated March 30, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site
Regulatory assets under management
Item 5.F$187,689,302 as of October 2026, filing dated March 30, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Financial planning services
- Portfolio management for individuals and/or small businesses
Registration and firm details
Items 1, 2, 5- Legal name
- Rothwell Investment Advisors LLC
- Also doing business as
- MAITLAND FINANCIAL GROUP
- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2025 (1 year)
- Employees
- Total: 5. Performing investment advisory functions: 3.
- Wrap fee program participation
- Yes.
- Custodians (Schedule D, Section 5.K(3))
-
Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.
- States registered or notice-filed
-
12 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $187,689,302 | 5 | March 30, 2026 |
| October 2025 | $0 | 4 | July 3, 2025 |
Regulatory assets under management: $0 in the October 2025 data and $187,689,302 in the October 2026 data.
Total employees: 4 in October 2025 and 5 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- April 2026
- Employees performing advisory functions went from 2 to 3.
- Updated its list of owners and control persons (Schedule A).
- December 2025
- Regulatory assets under management went from $0 to $188,696,420.
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Rothwell Investment Advisors (CRD 337504): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/rothwell-investment-advisors-salem-ma-337504