AdvisorCensus / Financial advisors / Prufid Financial Advisors LLC
Prufid Financial Advisors LLC is an SEC-registered investment advisory firm, registered since 2006, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 4, 2026.
Quick answers
From the filingHow is Prufid Financial Advisors LLC compensated?
On its Form ADV (Item 5.E, October 2026), Prufid Financial Advisors LLC reports these compensation arrangements: a percentage of assets under its management.
How much does Prufid Financial Advisors LLC charge?
Its Form ADV Part 2A brochure dated March 4, 2026 states: Up to $10,000,000: 0.235% a year; $10,000,000 to $20,000,000: 0.11% a year; $20,000,000 to $50,000,000: 0.055% a year; $50,000,000 to $100,000,000: 0.03% a year; Above $100,000,000: 0.02% a year. Fees can differ by service and may be negotiable; the brochure is the complete statement.
Is Prufid Financial Advisors LLC registered with the SEC or a state?
Prufid Financial Advisors LLC is an SEC-registered investment advisory firm, registered since 2006. Status as filed: Approved. CRD 121897.
How much does Prufid Financial Advisors LLC manage?
Prufid Financial Advisors LLC reports $357,971,311 in regulatory assets under management in its Form ADV filing dated March 4, 2026 (23% discretionary).
How have Prufid Financial Advisors LLC's assets and staff changed since 2021?
In the Form ADV data for Prufid Financial Advisors LLC: Regulatory assets under management: $234,676,693 in the October 2021 data and $357,971,311 in the October 2026 data, up 53%. Total employees: 1 in October 2021 and 1 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does Prufid Financial Advisors LLC serve?
By number of clients on Form ADV Item 5.D: high net worth individuals (27); corporations or other businesses not listed above (2); charitable organizations (1).
Which custodians does Prufid Financial Advisors LLC use?
Prufid Financial Advisors LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.
Does Prufid Financial Advisors LLC report any disciplinary disclosures?
Reports 2 disclosure items on Form ADV Item 11: yes answers to 11.D(2) (another regulator's finding of a violation) and 11.D(5) (another regulator's denial, suspension, or revocation of a registration or license, bar, or restriction). Each question covers the firm and its advisory affiliates, and one event can produce several yes answers. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/121897
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2A| Assets | Annual rate |
|---|---|
| Up to $10,000,000 | 0.235% |
| $10,000,000 to $20,000,000 | 0.11% |
| $20,000,000 to $50,000,000 | 0.055% |
| $50,000,000 to $100,000,000 | 0.03% |
| Above $100,000,000 | 0.02% |
The brochure's wording
For the PRUFID Portfolio Management Service, clients pay an annual fee based on percentage of assets under Management as per the fee schedule below.
First $10,000,000 0.235% per year (0.05875% per quarter)
Next $10,000,000 0.11% per year (0.0275% per quarter)
Next $30,000,000 0.055% per year (0.01375% per quarter)
Next $50,000,000 0.03% per year (0.0075% per quarter)
Subsequent amounts 0.02% per year (0.005% per quarter)
Fees are negotiable, based upon portfolio size and other business considerations.
As stated in the firm's Form ADV Part 2A brochure dated March 4, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site
Regulatory assets under management
Item 5.F$357,971,311 as of October 2026, filing dated March 4, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
Registration and firm details
Items 1, 2, 5- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2006 (20 years)
- Employees
- Total: 1. Performing investment advisory functions: 1.
- Wrap fee program participation
- No.
- Custodians (Schedule D, Section 5.K(3))
-
Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.
- States registered or notice-filed
-
2 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 112 Reports 2 disclosure items on Form ADV Item 11. View on IAPD.
Questions answered yes on this filing
Regulatory matters Items 11.C to 11.G
- 11.D(2) Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate was involved in a violation of investment-related regulations or statutes?
- 11.D(5) Has another federal regulator, a state regulator, or a foreign financial regulator ever denied, suspended, or revoked the registration or license of the firm or an advisory affiliate, prevented either by order from associating with an investment-related business, or restricted either one's activity?
Each question covers the firm and its advisory affiliates: its current employees other than clerical staff, its officers, partners, and directors, and anyone who controls the firm or is controlled by it. One event can produce yes answers to several questions. SEC-registered advisers and exempt reporting advisers may leave out events more than ten years old, and may answer 11.A(2) and 11.B(2) for pending charges only. What happened, and who was involved, is on the Disclosure Reporting Pages of the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $357,971,311 | 1 | March 4, 2026 |
| October 2025 | $328,297,436 | 1 | April 23, 2025 |
| October 2024 | $312,095,728 | 1 | March 7, 2024 |
| October 2023 | $251,458,206 | 1 | August 31, 2023 |
| October 2022 | $275,209,688 | 1 | March 4, 2022 |
| October 2021 | $234,676,693 | 1 | August 3, 2021 |
Regulatory assets under management: $234,676,693 in the October 2021 data and $357,971,311 in the October 2026 data, up 53%.
Total employees: 1 in October 2021 and 1 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 monthsNo changes to these filed facts in the last 12 months of filing data.
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Prufid Financial Advisors LLC (CRD 121897): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/prufid-financial-advisors-llc-121897