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HB Wealth

Atlanta, GASEC-registered investment adviserCRD 316731

Filed as HB WEALTH · Legal name HB Wealth Management, LLC

HB Wealth is an SEC-registered investment advisory firm in Atlanta, GA, registered since 2021, reporting over $5 billion in regulatory assets under management in its Form ADV filing dated September 3, 2026.

4 years
registered since 2021
$30,158,401,942
assets under management
3 arrangements
Percentage of assets, Hourly and more
None
disclosure items (Item 11)

Quick answers

From the filing

How is HB Wealth compensated?

On its Form ADV (Item 5.E, October 2026), HB Wealth reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

Where is HB Wealth located?

HB Wealth's principal office is in Atlanta, GA, according to its Form ADV; the October 2026 filing also lists 11 other offices (Schedule D, Section 1.F).

Is HB Wealth registered with the SEC or a state?

HB Wealth is an SEC-registered investment advisory firm, registered since 2021. Status as filed: Approved. CRD 316731.

How much does HB Wealth manage?

HB Wealth reports $30,158,401,942 in regulatory assets under management in its Form ADV filing dated September 3, 2026 (89% discretionary).

How have HB Wealth's assets and staff changed since 2022?

In the Form ADV data for HB Wealth: Regulatory assets under management: $11,082,920,997 in the October 2022 data and $30,158,401,942 in the October 2026 data, up 172%. Total employees: 146 in October 2022 and 325 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does HB Wealth serve?

By number of clients on Form ADV Item 5.D: high net worth individuals (3,169); individuals (other than high net worth individuals) (1,639); corporations or other businesses not listed above (358).

Which custodians does HB Wealth use?

HB Wealth's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and Fidelity Brokerage Services LLC (affiliated with the firm) as custodians holding 10% or more of its separately managed account assets.

Does HB Wealth report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/316731

What changed in HB Wealth's recent Form ADV filings?

In the April 2026 filing data: Employees performing advisory functions went from 95 to 152. Regulatory assets under management went from $25,880,296,192 to $30,158,401,942 (+17%). Changed its office addresses in Charlotte, NC. Updated its list of owners and control persons (Schedule A).

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management
  • Hourly charges
  • Fixed fees (other than subscription fees)

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

The brochure lists different fees for different services or strategies. See the firm's brochure (dated May 8, 2026) for its fees and any account minimum, on the SEC's IAPD site.

Regulatory assets under management

Item 5.F
$30,158,401,942

$30,158,401,942 as of October 2026, filing dated September 3, 2026.

Discretionary: $26,911,915,361.Non-discretionary: $3,246,486,581.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 1,639 Assets $1,433,484,799 (5%)
High net worth individuals
Clients 3,169 Assets $21,778,980,748 (72%)
Investment companies
Clients 1 Assets $260,681,849 (1%)
Pooled investment vehicles (other than investment companies and business development companies)
Clients 23 Assets $860,285,672 (3%)
Pension and profit sharing plans (but not the plan participants or government pension plans)
Clients 42 Assets $72,308,397 (0%)
Charitable organizations
Clients 227 Assets $1,255,572,842 (4%)
State or municipal government entities (including government pension plans)
Clients Fewer than 5 Assets $6,164,413 (0%)
Corporations or other businesses not listed above
Clients 358 Assets $4,490,923,222 (15%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Portfolio management for investment companies (and business development companies)
  • Portfolio management for pooled investment vehicles (other than investment companies)
  • Portfolio management for businesses (other than small businesses) or institutional clients
  • Selection of other advisers (including private fund managers)
  • Other

Registration and firm details

Items 1, 2, 5
Legal name
HB Wealth Management, LLC
Also doing business as
HB, HB FAMILY OFFICE
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2021 (4 years)
Employees
Total: 325. Performing investment advisory functions: 152.
Wrap fee program participation
No.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

Other offices (Schedule D, Section 1.F)
11 other offices, as of the October 2026 filing
Alpharetta, GAAugusta, GACharlotte, NCColumbia, MDColumbia, SCGreenville, SCNashville, TNPalm Beach Gardens, FLSandy Springs, GATampa, FLTowson, MD
States registered or notice-filed
50 states or jurisdictions
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SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$11.1B 2022 $12.5B 2023 $15.2B 2024 $25.9B 2025 $30.2B 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$30,158,401,942325September 3, 2026
October 2025$25,880,296,192215July 25, 2025
October 2024$15,199,304,130180September 16, 2024
October 2023$12,528,313,663171August 1, 2023
October 2022$11,082,920,997146September 16, 2022

Regulatory assets under management: $11,082,920,997 in the October 2022 data and $30,158,401,942 in the October 2026 data, up 172%.

Total employees: 146 in October 2022 and 325 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. April 2026
    • Employees performing advisory functions went from 95 to 152.
    • Regulatory assets under management went from $25,880,296,192 to $30,158,401,942 (+17%).
    • Changed its office addresses in Charlotte, NC.
    • Updated its list of owners and control persons (Schedule A).
  2. February 2026
    • Changed its office addresses in Tampa, FL.
    • Updated its list of owners and control persons (Schedule A).
  3. December 2025
    • Changed its office addresses in Tampa, FL.

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
hbwealth.com

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. HB Wealth (CRD 316731): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/hb-wealth-atlanta-ga-316731