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AdvisorCensus / Financial advisors / Minnesota / Minneapolis / Gradient Advisors, LLC

Gradient Advisors, LLC

Arden Hills, MNSEC-registered investment adviserCRD 152665

Filed as GRADIENT ADVISORS, LLC

Gradient Advisors, LLC is an SEC-registered investment advisory firm in Arden Hills, MN, registered since 2010, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 31, 2026.

16 years
registered since 2010
$289,253,282
assets under management
3 arrangements
Percentage of assets, Fixed fees and more
6
disclosure items (Item 11)

Quick answers

From the filing

How is Gradient Advisors, LLC compensated?

On its Form ADV (Item 5.E, October 2026), Gradient Advisors, LLC reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees); other.

How much does Gradient Advisors, LLC charge?

Its Form ADV Part 2A brochure dated March 31, 2026 states: Asset-based fee: up to 1.5% of assets a year (the maximum the brochure states); Flat fee: $300 to $2,000 (financial planning and consulting). Fees can differ by service and may be negotiable; the brochure is the complete statement.

Where is Gradient Advisors, LLC located?

Gradient Advisors, LLC's principal office is in Arden Hills, MN, according to its Form ADV; the April 2026 filing also lists 25 other offices (Schedule D, Section 1.F).

Is Gradient Advisors, LLC registered with the SEC or a state?

Gradient Advisors, LLC is an SEC-registered investment advisory firm, registered since 2010. Status as filed: Approved. CRD 152665.

How much does Gradient Advisors, LLC manage?

Gradient Advisors, LLC reports $289,253,282 in regulatory assets under management in its Form ADV filing dated March 31, 2026 (0% discretionary).

How have Gradient Advisors, LLC's assets and staff changed since 2021?

In the Form ADV data for Gradient Advisors, LLC: Regulatory assets under management: $120,555,969 in the October 2021 data and $289,253,282 in the October 2026 data, up 140%. Total employees: 112 in October 2021 and 173 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Gradient Advisors, LLC serve?

By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (2,097); high net worth individuals (52); corporations or other businesses not listed above (3).

Which custodians does Gradient Advisors, LLC use?

Gradient Advisors, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and SEI Investments Distribution Co. as custodians holding 10% or more of its separately managed account assets.

Does Gradient Advisors, LLC report any disciplinary disclosures?

Reports 6 disclosure items on Form ADV Item 11: yes answers to 11.D(1) (another regulator's finding of a false statement or omission, or of dishonest, unfair, or unethical conduct), 11.D(2) (another regulator's finding of a violation), 11.D(4) (another regulator's order in the past ten years), 11.D(5) (another regulator's denial, suspension, or revocation of a registration or license, bar, or restriction), 11.H(1)(a) (court injunction in the past ten years), and 11.H(2) (pending civil proceeding). Each question covers the firm and its advisory affiliates, and one event can produce several yes answers. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/152665

What changed in Gradient Advisors, LLC's recent Form ADV filings?

In the April 2026 filing data: Item 11 disclosure answers changed: 6 yes answers, previously 5 (now yes: 11.D(5)). Employees performing advisory functions went from 169 to 166. Regulatory assets under management went from $218,611,410 to $289,253,282 (+32%). Added an office in Bullhead City, AZ. Added an office in Geneva, IL. Added an office in Kansas City, MT. Added an office in Lady Lake, FL. Added an office in Laguna Hills, CA. Added an office in New Port Beach, CA. Added an office in Omaha, NE. Added an office in Peru, IL. Added an office in Pocahontas, AR. Added an office in Point Lecanto, FL. Added an office in Richmond, VA. Added an office in Roanoke, VA. Added an office in Sandpoint, ID. Added an office in St Portage, WI. No longer lists an office in Arlington, TX. No longer lists an office in Bothell, WA. No longer lists an office in Fairview Heights, IL. No longer lists an office in Gilbert, AZ. No longer lists an office in Greensboro, NC. No longer lists an office in Knoxville, TN. No longer lists an office in Lagrange, IL. No longer lists an office in Laguna Niguel, CA. No longer lists an office in Lancaster, PA. No longer lists an office in Newton Square, PA. No longer lists an office in Oklahoma City, OK. No longer lists an office in Pelham, AL. No longer lists an office in Webster, TX. No longer lists an office in Wilminton, NC. Updated its list of owners and control persons (Schedule A).

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management
  • Fixed fees (other than subscription fees)
  • Other

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

Asset-based fee: up to 1.5% of assets a year (the maximum the brochure states)

The brochure's wording
The maximum annual fee GA will charge clients 1.5% based on the assets under management. The fee is negotiable and is based on the money manager selected

Flat fee: $300 to $2,000 (financial planning and consulting)

The brochure's wording
Fees can be charged under a Fixed Fee agreement for financial planning or consulting services. A Fixed Fee will range from $300 up to more than $2,000 for financial planning and consulting.

As stated in the firm's Form ADV Part 2A brochure dated March 31, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site

Regulatory assets under management

Item 5.F
$289,253,282

$289,253,282 as of October 2026, filing dated March 31, 2026.

Discretionary: $0.Non-discretionary: $289,253,282.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 2,097 Assets $188,757,438 (65%)
High net worth individuals
Clients 52 Assets $100,356,084 (35%)
Banking or thrift institutions
Clients Fewer than 5 Assets Not reported
Pension and profit sharing plans (but not the plan participants or government pension plans)
Clients Fewer than 5 Assets Not reported
Charitable organizations
Clients Fewer than 5 Assets Not reported
State or municipal government entities (including government pension plans)
Clients Fewer than 5 Assets Not reported
Other investment advisers
Clients Fewer than 5 Assets Not reported
Insurance companies
Clients Fewer than 5 Assets Not reported
Sovereign wealth funds and foreign official institutions
Clients Fewer than 5 Assets Not reported
Corporations or other businesses not listed above
Clients 3 Assets $139,760 (0%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Pension consulting services
  • Selection of other advisers (including private fund managers)

Registration and firm details

Items 1, 2, 5
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2010 (16 years)
Employees
Total: 173. Performing investment advisory functions: 166.
Wrap fee program participation
No.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

Other offices (Schedule D, Section 1.F)
25 other offices, as of the April 2026 filing
Bloomington, MNBullhead City, AZChesapeake, VADavison, MIGeneva, ILKansas City, MTKnoxville, TNLady Lake, FLLaguna Hills, CAMacon, GAMequite, NVMokena, ILNew Port Beach, CAOmaha, NEPeru, ILPocahontas, ARPoint Lecanto, FLPueblo, CORichmond, VARoanoke, VASan Antonio, TXSandpoint, IDSchaumburg, ILSt Portage, WIWarsaw, MO
States registered or notice-filed
51 states or jurisdictions
AKALARAZCACOCTDCDEFLGAHIIAIDILINKSKYLAMAMDMEMIMNMOMSMTNCNDNENHNJNMNVNYOHOKORPARISCSDTNTXUTVAVTWAWIWVWY

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

6 Reports 6 disclosure items on Form ADV Item 11. View on IAPD.

Questions answered yes on this filing

Regulatory matters Items 11.C to 11.G

  • 11.D(1) Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate made a false statement or omission, or was dishonest, unfair, or unethical?
  • 11.D(2) Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate was involved in a violation of investment-related regulations or statutes?
  • 11.D(4) In the past ten years, has another federal regulator, a state regulator, or a foreign financial regulator entered an order against the firm or an advisory affiliate in connection with investment-related activity?
  • 11.D(5) Has another federal regulator, a state regulator, or a foreign financial regulator ever denied, suspended, or revoked the registration or license of the firm or an advisory affiliate, prevented either by order from associating with an investment-related business, or restricted either one's activity?

Civil court matters Item 11.H

  • 11.H(1)(a) In the past ten years, has a domestic or foreign court issued an injunction against the firm or an advisory affiliate in connection with investment-related activity?
  • 11.H(2) Is the firm or an advisory affiliate now the subject of a civil proceeding that could result in a yes answer to any part of 11.H(1)?

Each question covers the firm and its advisory affiliates: its current employees other than clerical staff, its officers, partners, and directors, and anyone who controls the firm or is controlled by it. One event can produce yes answers to several questions. SEC-registered advisers and exempt reporting advisers may leave out events more than ten years old, and may answer 11.A(2) and 11.B(2) for pending charges only. What happened, and who was involved, is on the Disclosure Reporting Pages of the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$121M 2021 $177M 2022 $177M 2023 $207M 2024 $219M 2025 $289M 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$289,253,282173March 31, 2026
October 2025$218,611,410169July 3, 2025
October 2024$207,096,853157May 20, 2024
October 2023$177,102,125142June 28, 2023
October 2022$176,796,066128March 31, 2022
October 2021$120,555,969112April 29, 2021

Regulatory assets under management: $120,555,969 in the October 2021 data and $289,253,282 in the October 2026 data, up 140%.

Total employees: 112 in October 2021 and 173 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. April 2026
    • Item 11 disclosure answers changed: 6 yes answers, previously 5 (now yes: 11.D(5)).
    • Employees performing advisory functions went from 169 to 166.
    • Regulatory assets under management went from $218,611,410 to $289,253,282 (+32%).
    • Added an office in Bullhead City, AZ.
    • Added an office in Geneva, IL.
    • Added an office in Kansas City, MT.
    • Added an office in Lady Lake, FL.
    • Added an office in Laguna Hills, CA.
    • Added an office in New Port Beach, CA.
    • Added an office in Omaha, NE.
    • Added an office in Peru, IL.
    • Added an office in Pocahontas, AR.
    • Added an office in Point Lecanto, FL.
    • Added an office in Richmond, VA.
    • Added an office in Roanoke, VA.
    • Added an office in Sandpoint, ID.
    • Added an office in St Portage, WI.
    • No longer lists an office in Arlington, TX.
    • No longer lists an office in Bothell, WA.
    • No longer lists an office in Fairview Heights, IL.
    • No longer lists an office in Gilbert, AZ.
    • No longer lists an office in Greensboro, NC.
    • No longer lists an office in Knoxville, TN.
    • No longer lists an office in Lagrange, IL.
    • No longer lists an office in Laguna Niguel, CA.
    • No longer lists an office in Lancaster, PA.
    • No longer lists an office in Newton Square, PA.
    • No longer lists an office in Oklahoma City, OK.
    • No longer lists an office in Pelham, AL.
    • No longer lists an office in Webster, TX.
    • No longer lists an office in Wilminton, NC.
    • Updated its list of owners and control persons (Schedule A).
  2. January 2026
    • Updated its list of owners and control persons (Schedule A).
  3. November 2025
    • Updated its list of owners and control persons (Schedule A).

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
gradientadvisors.comhouse.gradientadvisors.commarketing.gradientfinancialgroup.com/gradient-advisorsthefinancialhq.com/COMRAGAthefinancialhq.com/mattengstrom

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Gradient Advisors, LLC (CRD 152665): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/gradient-advisors-llc-arden-hills-mn-152665