AdvisorCensus / Financial advisors / New York / Buffalo / Florian Financial Group LLC
Florian Financial Group LLC is an SEC-registered investment advisory firm in Williamsville, NY, registered since 2007, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated June 17, 2026.
Quick answers
From the filingHow is Florian Financial Group LLC compensated?
On its Form ADV (Item 5.E, October 2026), Florian Financial Group LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).
How much does Florian Financial Group LLC charge?
Its Form ADV Part 2A brochure dated March 30, 2026 states: Flat fee: $500 to $2,000 (Financial Planning). Fees can differ by service and may be negotiable; the brochure is the complete statement.
Where is Florian Financial Group LLC located?
Florian Financial Group LLC's principal office is in Williamsville, NY, according to its Form ADV.
Is Florian Financial Group LLC registered with the SEC or a state?
Florian Financial Group LLC is an SEC-registered investment advisory firm, registered since 2007. Status as filed: Approved. CRD 123869.
How much does Florian Financial Group LLC manage?
Florian Financial Group LLC reports $214,969,672 in regulatory assets under management in its Form ADV filing dated June 17, 2026 (100% discretionary).
How have Florian Financial Group LLC's assets and staff changed since 2021?
In the Form ADV data for Florian Financial Group LLC: Regulatory assets under management: $118,129,288 in the October 2021 data and $214,969,672 in the October 2026 data, up 82%. Total employees: 5 in October 2021 and 8 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does Florian Financial Group LLC serve?
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (187); high net worth individuals (58).
Which custodians does Florian Financial Group LLC use?
Florian Financial Group LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.
Does Florian Financial Group LLC report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/123869
Does Florian Financial Group LLC state an account minimum?
Its Form ADV Part 2A brochure dated March 30, 2026 says: "Our firm does not impose a stated minimum fee or minimum portfolio value for starting or maintaining an investment advisory account."
What changed in Florian Financial Group LLC's recent Form ADV filings?
In the April 2026 filing data: Employees performing advisory functions went from 1 to 5. Regulatory assets under management went from $151,384,893 to $214,969,672 (+42%).
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2AAccount minimum: None
The brochure's wording
Our firm does not impose a stated minimum fee or minimum portfolio value for starting or maintaining an investment advisory account.
Flat fee: $500 to $2,000 (Financial Planning)
The brochure's wording
Our Financial Planning fees are calculated and charged on a fixed fee basis, typically ranging from $500 to $2,000, depending on the specific arrangement reached with the client.
As stated in the firm's Form ADV Part 2A brochure dated March 30, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site
Regulatory assets under management
Item 5.F$214,969,672 as of October 2026, filing dated June 17, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Financial planning services
- Portfolio management for individuals and/or small businesses
- Pension consulting services
Registration and firm details
Items 1, 2, 5- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2007 (19 years)
- Employees
- Total: 8. Performing investment advisory functions: 5.
- Wrap fee program participation
- No.
- Custodians (Schedule D, Section 5.K(3))
-
Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.
- States registered or notice-filed
-
2 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $214,969,672 | 8 | June 17, 2026 |
| October 2025 | $151,384,893 | 5 | March 19, 2025 |
| October 2024 | $149,578,434 | 5 | March 23, 2024 |
| October 2023 | $124,699,754 | 5 | March 27, 2023 |
| October 2022 | $142,802,713 | 5 | March 31, 2022 |
| October 2021 | $118,129,288 | 5 | March 26, 2021 |
Regulatory assets under management: $118,129,288 in the October 2021 data and $214,969,672 in the October 2026 data, up 82%.
Total employees: 5 in October 2021 and 8 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- April 2026
- Employees performing advisory functions went from 1 to 5.
- Regulatory assets under management went from $151,384,893 to $214,969,672 (+42%).
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Florian Financial Group LLC (CRD 123869): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/florian-financial-group-llc-williamsville-ny-123869