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Financial Service Group Inc

Mount Pleasant, WISEC-registered investment adviserCRD 107893

Filed as FINANCIAL SERVICE GROUP INC

Financial Service Group Inc is an SEC-registered investment advisory firm in Mount Pleasant, WI, registered since 1992, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated September 10, 2026.

34 years
registered since 1992
$214,995,359
assets under management
3 arrangements
Hourly, Fixed fees and more
None
disclosure items (Item 11)

Quick answers

From the filing

How is Financial Service Group Inc compensated?

On its Form ADV (Item 5.E, October 2026), Financial Service Group Inc reports these compensation arrangements: hourly charges; fixed fees (other than subscription fees); other.

Where is Financial Service Group Inc located?

Financial Service Group Inc's principal office is in Mount Pleasant, WI, according to its Form ADV.

Is Financial Service Group Inc registered with the SEC or a state?

Financial Service Group Inc is an SEC-registered investment advisory firm, registered since 1992. Status as filed: Approved. CRD 107893.

How much does Financial Service Group Inc manage?

Financial Service Group Inc reports $214,995,359 in regulatory assets under management in its Form ADV filing dated September 10, 2026 (100% discretionary).

How have Financial Service Group Inc's assets and staff changed since 2021?

In the Form ADV data for Financial Service Group Inc: Regulatory assets under management: $284,971,179 in the October 2021 data and $214,995,359 in the October 2026 data, down 25%. Total employees: 7 in October 2021 and 8 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Financial Service Group Inc serve?

By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (118); high net worth individuals (74).

Which custodians does Financial Service Group Inc use?

Financial Service Group Inc's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

Does Financial Service Group Inc report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/107893

Does Financial Service Group Inc state an account minimum?

Its Form ADV Part 2A brochure dated January 23, 2026 says: "FSG does not impose a minimum dollar value of assets or other conditions for starting or maintaining an account."

What changed in Financial Service Group Inc's recent Form ADV filings?

In the February 2026 filing data: Regulatory assets under management went from $324,696,730 to $214,995,359 (-34%).

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • Hourly charges
  • Fixed fees (other than subscription fees)
  • Other

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

The brochure lists different fees for different services or strategies; see the brochure for them.

Account minimum: None

The brochure's wording
FSG does not impose a minimum dollar value of assets or other conditions for starting or maintaining an account.

As stated in the firm's Form ADV Part 2A brochure dated January 23, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site

Regulatory assets under management

Item 5.F
$214,995,359

$214,995,359 as of October 2026, filing dated September 10, 2026.

Discretionary: $214,995,359.Non-discretionary: $0.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 118 Assets $67,885,600 (32%)
High net worth individuals
Clients 74 Assets $147,109,759 (68%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Other

Registration and firm details

Items 1, 2, 5
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
1992 (34 years)
Employees
Total: 8. Performing investment advisory functions: 3.
Wrap fee program participation
No.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

States registered or notice-filed
6 states or jurisdictions
AZFLILNCTXWI

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$285M 2021 $334M 2022 $296M 2023 $284M 2024 $325M 2025 $215M 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$214,995,3598September 10, 2026
October 2025$324,696,73010January 30, 2025
October 2024$284,211,5199February 15, 2024
October 2023$295,621,4288June 12, 2023
October 2022$333,655,4449June 7, 2022
October 2021$284,971,1797August 5, 2021

Regulatory assets under management: $284,971,179 in the October 2021 data and $214,995,359 in the October 2026 data, down 25%.

Total employees: 7 in October 2021 and 8 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. February 2026
    • Regulatory assets under management went from $324,696,730 to $214,995,359 (-34%).
  2. November 2025
    • Updated its list of owners and control persons (Schedule A).

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
toyourwealth.com

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Financial Service Group Inc (CRD 107893): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/financial-service-group-inc-mount-pleasant-wi-107893