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Cove Wealth Management

Houston, TXSEC-registered investment adviserCRD 114236

Filed as COVE WEALTH MANAGEMENT · Legal name Valued Retirements, Inc.

Cove Wealth Management is an SEC-registered investment advisory firm in Houston, TX, registered since 2023, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated April 14, 2026.

3 years
registered since 2023
$190,117,019
assets under management
3 arrangements
Percentage of assets, Hourly and more
None
disclosure items (Item 11)

Quick answers

From the filing

How is Cove Wealth Management compensated?

On its Form ADV (Item 5.E, October 2026), Cove Wealth Management reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

How much does Cove Wealth Management charge?

Its Form ADV Part 2A brochure dated March 13, 2026 states: Flat fee: $4,000 to $10,000 (financial planning and consulting services); Subscription: $1,000 to $20,000 a month (Wealth Coordination). Fees can differ by service and may be negotiable; the brochure is the complete statement.

Where is Cove Wealth Management located?

Cove Wealth Management's principal office is in Houston, TX, according to its Form ADV; the May 2026 filing also lists 1 other office (Schedule D, Section 1.F).

Is Cove Wealth Management registered with the SEC or a state?

Cove Wealth Management is an SEC-registered investment advisory firm, registered since 2023. Status as filed: Approved. CRD 114236.

How much does Cove Wealth Management manage?

Cove Wealth Management reports $190,117,019 in regulatory assets under management in its Form ADV filing dated April 14, 2026 (100% discretionary).

How have Cove Wealth Management's assets and staff changed since 2023?

In the Form ADV data for Cove Wealth Management: Regulatory assets under management: $118,135,172 in the October 2023 data and $190,117,019 in the October 2026 data, up 61%. Total employees: 3 in October 2023 and 4 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Cove Wealth Management serve?

By number of clients on Form ADV Item 5.D: high net worth individuals (49); individuals (other than high net worth individuals) (40); charitable organizations (1).

Which custodians does Cove Wealth Management use?

Cove Wealth Management's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

Does Cove Wealth Management report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/114236

What changed in Cove Wealth Management's recent Form ADV filings?

In the April 2026 filing data: Employees performing advisory functions went from 4 to 3. Regulatory assets under management went from $166,632,928 to $190,117,019 (+14%). Updated its list of owners and control persons (Schedule A).

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management
  • Hourly charges
  • Fixed fees (other than subscription fees)

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

The brochure lists different fees for different services or strategies; see the brochure for them.

Minimum annual fee: $4,000

The brochure's wording
The minimum annual Investment Management fee is $4,000.

Flat fee: $4,000 to $10,000 (financial planning and consulting services)

The brochure's wording
CWM charges a fixed fee for providing financial planning and consulting services under a stand -alone, separate contract. ... range from $4,000 to $10,000.

Subscription: $1,000 to $20,000 a month (Wealth Coordination)

The brochure's wording
Wealth Coordination fees are structured as a monthly flat fee charged in addition to investment management or financial planning fees. The fees for Wealth Coordination range from $ 1,000 to $20,000 monthly

As stated in the firm's Form ADV Part 2A brochure dated March 13, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site

Regulatory assets under management

Item 5.F
$190,117,019

$190,117,019 as of October 2026, filing dated April 14, 2026.

Discretionary: $190,117,019.Non-discretionary: $0.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 40 Assets $13,765,062 (7%)
High net worth individuals
Clients 49 Assets $175,567,641 (92%)
Charitable organizations
Clients 1 Assets $722,401 (0%)
Corporations or other businesses not listed above
Clients 1 Assets $61,915 (0%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Selection of other advisers (including private fund managers)
  • Educational seminars/workshops

Registration and firm details

Items 1, 2, 5
Legal name
Valued Retirements, Inc.
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2023 (3 years)
Employees
Total: 4. Performing investment advisory functions: 3.
Wrap fee program participation
No.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

Other offices (Schedule D, Section 1.F)
1 other office, as of the May 2026 filing
Albuquerque, NM
States registered or notice-filed
2 states or jurisdictions
NMTX

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$118M 2023 $151M 2024 $167M 2025 $190M 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$190,117,0194April 14, 2026
October 2025$166,632,9286July 28, 2025
October 2024$150,898,5154August 12, 2024
October 2023$118,135,1723September 27, 2023

Regulatory assets under management: $118,135,172 in the October 2023 data and $190,117,019 in the October 2026 data, up 61%.

Total employees: 3 in October 2023 and 4 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. April 2026
    • Employees performing advisory functions went from 4 to 3.
    • Regulatory assets under management went from $166,632,928 to $190,117,019 (+14%).
    • Updated its list of owners and control persons (Schedule A).

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
covewm.comvaluedretirements.com

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Cove Wealth Management (CRD 114236): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/cove-wealth-management-houston-tx-114236