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Certified Financial Strategies Corporation
Filed as CERTIFIED FINANCIAL STRATEGIES CORPORATION
Certified Financial Strategies Corporation is an SEC-registered investment advisory firm in Dallas, TX, registered since 2025, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated September 15, 2026.
Quick answers
From the filingHow is Certified Financial Strategies Corporation compensated?
On its Form ADV (Item 5.E, October 2026), Certified Financial Strategies Corporation reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).
Where is Certified Financial Strategies Corporation located?
Certified Financial Strategies Corporation's principal office is in Dallas, TX, according to its Form ADV.
Is Certified Financial Strategies Corporation registered with the SEC or a state?
Certified Financial Strategies Corporation is an SEC-registered investment advisory firm, registered since 2025. Status as filed: Approved. CRD 114361.
How much does Certified Financial Strategies Corporation manage?
Certified Financial Strategies Corporation reports $144,386,627 in regulatory assets under management in its Form ADV filing dated September 15, 2026 (79% discretionary).
How have Certified Financial Strategies Corporation's assets and staff changed since 2025?
In the Form ADV data for Certified Financial Strategies Corporation: Regulatory assets under management: $118,141,915 in the October 2025 data and $144,386,627 in the October 2026 data, up 22%. Total employees: 2 in October 2025 and 1 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does Certified Financial Strategies Corporation serve?
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (94); high net worth individuals (53); other (4).
Which custodians does Certified Financial Strategies Corporation use?
Certified Financial Strategies Corporation's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab as a custodian holding 10% or more of its separately managed account assets.
Does Certified Financial Strategies Corporation report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/114361
Does Certified Financial Strategies Corporation state an account minimum?
Its Form ADV Part 2A brochure dated March 6, 2026 says: "CFS requires a minimum of $250,000 to open and maintain an account. In certain instances, the minimum account size may be lowered or waived."
What changed in Certified Financial Strategies Corporation's recent Form ADV filings?
In the October 2026 filing data: No longer lists the business name Roger S. Asel, CFP, CPA. Employees performing advisory functions went from 2 to 1.
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2AThe brochure lists different fees for different services or strategies; see the brochure for them.
Account minimum: $250,000 (the brochure says it may be waived or negotiated)
The brochure's wording
CFS requires a minimum of $250,000 to open and maintain an account. In certain instances, the minimum account size may be lowered or waived.
As stated in the firm's Form ADV Part 2A brochure dated March 6, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site
Regulatory assets under management
Item 5.F$144,386,627 as of October 2026, filing dated September 15, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Financial planning services
- Portfolio management for individuals and/or small businesses
Registration and firm details
Items 1, 2, 5- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2025 (1 year)
- Employees
- Total: 1. Performing investment advisory functions: 1.
- Wrap fee program participation
- No.
- Custodians (Schedule D, Section 5.K(3))
-
Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.
- States registered or notice-filed
-
2 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $144,386,627 | 1 | September 15, 2026 |
| October 2025 | $118,141,915 | 2 | April 29, 2025 |
Regulatory assets under management: $118,141,915 in the October 2025 data and $144,386,627 in the October 2026 data, up 22%.
Total employees: 2 in October 2025 and 1 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- October 2026
- No longer lists the business name Roger S. Asel, CFP, CPA.
- Employees performing advisory functions went from 2 to 1.
- April 2026
- Regulatory assets under management went from $118,141,915 to $133,298,670 (+13%).
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Certified Financial Strategies Corporation (CRD 114361): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/certified-financial-strategies-corporation-dallas-tx-114361