AdvisorCensus / Financial advisors / California / San Francisco / California Financial Advisors
California Financial Advisors
Filed as CALIFORNIA FINANCIAL ADVISORS · Legal name Maloon, Powers, Pitre, Higgins & Dennehy, LLC
California Financial Advisors is an SEC-registered investment advisory firm in San Ramon, CA, registered since 1998, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated May 26, 2026.
Quick answers
From the filingHow is California Financial Advisors compensated?
On its Form ADV (Item 5.E, October 2026), California Financial Advisors reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).
Where is California Financial Advisors located?
California Financial Advisors' principal office is in San Ramon, CA, according to its Form ADV; the June 2026 filing also lists 2 other offices (Schedule D, Section 1.F).
Is California Financial Advisors registered with the SEC or a state?
California Financial Advisors is an SEC-registered investment advisory firm, registered since 1998. Status as filed: Approved. CRD 110152.
How much does California Financial Advisors manage?
California Financial Advisors reports $2,263,378,626 in regulatory assets under management in its Form ADV filing dated May 26, 2026 (89% discretionary).
How have California Financial Advisors' assets and staff changed since 2021?
In the Form ADV data for California Financial Advisors: Regulatory assets under management: $1,456,623,527 in the October 2021 data and $2,263,378,626 in the October 2026 data, up 55%. Total employees: 10 in October 2021 and 14 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does California Financial Advisors serve?
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (851); high net worth individuals (666); corporations or other businesses not listed above (7).
Which custodians does California Financial Advisors use?
California Financial Advisors' most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.
Does California Financial Advisors report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/110152
What changed in California Financial Advisors' recent Form ADV filings?
In the June 2026 filing data: Registered or notice-filed in IL.
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2ASee the firm's brochure (dated February 24, 2026) for its fees and any account minimum, on the SEC's IAPD site.
Regulatory assets under management
Item 5.F$2,263,378,626 as of October 2026, filing dated May 26, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Financial planning services
- Portfolio management for individuals and/or small businesses
- Other
Registration and firm details
Items 1, 2, 5- Legal name
- Maloon, Powers, Pitre, Higgins & Dennehy, LLC
- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 1998 (28 years)
- Employees
- Total: 14. Performing investment advisory functions: 14.
- Wrap fee program participation
- No.
- Custodians (Schedule D, Section 5.K(3))
-
Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.
- Other offices (Schedule D, Section 1.F)
-
2 other offices, as of the June 2026 filing
- States registered or notice-filed
-
19 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $2,263,378,626 | 14 | May 26, 2026 |
| October 2025 | $2,001,685,989 | 11 | March 24, 2025 |
| October 2024 | $1,739,370,943 | 11 | August 8, 2024 |
| October 2023 | $1,489,945,325 | 11 | March 27, 2023 |
| October 2022 | $1,649,108,937 | 10 | May 23, 2022 |
| October 2021 | $1,456,623,527 | 10 | August 17, 2021 |
Regulatory assets under management: $1,456,623,527 in the October 2021 data and $2,263,378,626 in the October 2026 data, up 55%.
Total employees: 10 in October 2021 and 14 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- June 2026
- Registered or notice-filed in IL.
- April 2026
- Updated its list of owners and control persons (Schedule A).
- March 2026
- Employees performing advisory functions went from 11 to 14.
- Regulatory assets under management went from $2,001,685,989 to $2,263,378,626 (+13%).
- Added an office in Auburn, CA.
- Added an office in Burlingame, CA.
- Updated its list of owners and control persons (Schedule A).
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. California Financial Advisors (CRD 110152): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/california-financial-advisors-san-ramon-ca-110152