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Alere Planning LLC

SEC-registered investment adviserCRD 286121

Filed as ALERE PLANNING LLC

Alere Planning LLC is an SEC-registered investment advisory firm, registered since 2021, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated February 17, 2026.

5 years
registered since 2021
$208,037,455
assets under management
3 arrangements
Percentage of assets, Hourly and more
None
disclosure items (Item 11)

Quick answers

From the filing

How is Alere Planning LLC compensated?

On its Form ADV (Item 5.E, October 2026), Alere Planning LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

Is Alere Planning LLC registered with the SEC or a state?

Alere Planning LLC is an SEC-registered investment advisory firm, registered since 2021. Status as filed: Approved. CRD 286121.

How much does Alere Planning LLC manage?

Alere Planning LLC reports $208,037,455 in regulatory assets under management in its Form ADV filing dated February 17, 2026 (100% discretionary).

How have Alere Planning LLC's assets and staff changed since 2021?

In the Form ADV data for Alere Planning LLC: Regulatory assets under management: $112,880,444 in the October 2021 data and $208,037,455 in the October 2026 data, up 84%. Total employees: 3 in October 2021 and 3 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Alere Planning LLC serve?

By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (131); high net worth individuals (64); corporations or other businesses not listed above (5).

Which custodians does Alere Planning LLC use?

Alere Planning LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and SEI Investments Distribution Co. as custodians holding 10% or more of its separately managed account assets.

Does Alere Planning LLC report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/286121

Does Alere Planning LLC state an account minimum?

Its Form ADV Part 2A brochure dated February 17, 2026 says: "Alere requires each client to place at least $150,000 with the firm. This minimum may be waived at the discretion of Alere."

What changed in Alere Planning LLC's recent Form ADV filings?

In the March 2026 filing data: Regulatory assets under management went from $184,179,403 to $208,037,455 (+13%).

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management
  • Hourly charges
  • Fixed fees (other than subscription fees)

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

The brochure lists different fees for different services or strategies; see the brochure for them.

Account minimum: $150,000 (the brochure says it may be waived or negotiated)

The brochure's wording
Alere requires each client to place at least $150,000 with the firm. This minimum may be waived at the discretion of Alere.

As stated in the firm's Form ADV Part 2A brochure dated February 17, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site

Regulatory assets under management

Item 5.F
$208,037,455

$208,037,455 as of October 2026, filing dated February 17, 2026.

Discretionary: $207,783,953.Non-discretionary: $253,502.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 131 Assets $43,075,603 (21%)
High net worth individuals
Clients 64 Assets $161,436,889 (78%)
Pension and profit sharing plans (but not the plan participants or government pension plans)
Clients 1 Assets $1,112,210 (1%)
Corporations or other businesses not listed above
Clients 5 Assets $2,412,753 (1%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Pension consulting services

Registration and firm details

Items 1, 2, 5
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2021 (5 years)
Employees
Total: 3. Performing investment advisory functions: 2.
Wrap fee program participation
Yes.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

Other offices (Schedule D, Section 1.F)
2 other offices, as of the March 2026 filing
Plano, TXTimonium, MD
States registered or notice-filed
5 states or jurisdictions
LAMDPASCTX

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$113M 2021 $133M 2022 $117M 2023 $149M 2024 $184M 2025 $208M 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$208,037,4553February 17, 2026
October 2025$184,179,4033February 19, 2025
October 2024$148,992,7412March 1, 2024
October 2023$116,991,0512March 27, 2023
October 2022$133,279,8873May 27, 2022
October 2021$112,880,4443March 24, 2021

Regulatory assets under management: $112,880,444 in the October 2021 data and $208,037,455 in the October 2026 data, up 84%.

Total employees: 3 in October 2021 and 3 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. March 2026
    • Regulatory assets under management went from $184,179,403 to $208,037,455 (+13%).
  2. January 2026
    • No longer lists an office in Towson, MD.
  3. December 2025
    • Reported a succession: took over the business of Alere Planning LLC (CRD 286121) on October 7, 2025.
    • Added an office in Timonium, MD.
    • Added an office in Towson, MD.

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
alereplanning.com

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Alere Planning LLC (CRD 286121): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/alere-planning-llc-286121