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Truist Advisory Services, Inc.

Atlanta, GASEC-registered investment adviserCRD 283390

Filed as TRUIST ADVISORY SERVICES, INC.

Truist Advisory Services, Inc. is an SEC-registered investment advisory firm in Atlanta, GA, registered since 2016, reporting over $5 billion in regulatory assets under management in its Form ADV filing dated August 30, 2026.

10 years
registered since 2016
$77,391,727,185
assets under management
2 arrangements
Percentage of assets, Fixed fees
8
disclosure items (Item 11)

Quick answers

From the filing

How is Truist Advisory Services, Inc. compensated?

On its Form ADV (Item 5.E, October 2026), Truist Advisory Services, Inc. reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees).

Where is Truist Advisory Services, Inc. located?

Truist Advisory Services, Inc.'s principal office is in Atlanta, GA, according to its Form ADV; the September 2026 filing also lists 10 other offices (Schedule D, Section 1.F).

Is Truist Advisory Services, Inc. registered with the SEC or a state?

Truist Advisory Services, Inc. is an SEC-registered investment advisory firm, registered since 2016. Status as filed: Approved. CRD 283390.

How much does Truist Advisory Services, Inc. manage?

Truist Advisory Services, Inc. reports $77,391,727,185 in regulatory assets under management in its Form ADV filing dated August 30, 2026 (81% discretionary).

How have Truist Advisory Services, Inc.'s assets and staff changed since 2021?

In the Form ADV data for Truist Advisory Services, Inc.: Regulatory assets under management: $53,898,182,288 in the October 2021 data and $77,391,727,185 in the October 2026 data, up 44%. Total employees: 2,900 in October 2021 and 2,461 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Truist Advisory Services, Inc. serve?

By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (93,619); high net worth individuals (32,526); corporations or other businesses not listed above (2,186).

Which custodians does Truist Advisory Services, Inc. use?

Truist Advisory Services, Inc.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists National Financial Services LLC and Truist Investment Services, Inc. (affiliated with the firm) as custodians holding 10% or more of its separately managed account assets.

Does Truist Advisory Services, Inc. report any disciplinary disclosures?

Reports 8 disclosure items on Form ADV Item 11: yes answers to 8 questions about regulatory matters (11.C(1), 11.C(2), 11.C(4), 11.C(5), 11.D(2), 11.D(4), 11.E(2), 11.G). Each question covers the firm and its advisory affiliates, and one event can produce several yes answers. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/283390

What changed in Truist Advisory Services, Inc.'s recent Form ADV filings?

In the May 2026 filing data: Updated its list of owners and control persons (Schedule A).

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management
  • Fixed fees (other than subscription fees)

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

See the firm's brochure (dated August 30, 2026) for its fees and any account minimum, on the SEC's IAPD site.

Regulatory assets under management

Item 5.F
$77,391,727,185

$77,391,727,185 as of October 2026, filing dated August 30, 2026.

Discretionary: $62,780,713,044.Non-discretionary: $14,611,014,141.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 93,619 Assets $23,055,740,573 (30%)
High net worth individuals
Clients 32,526 Assets $47,620,545,582 (62%)
Banking or thrift institutions
Clients 5 Assets $26,850,486 (0%)
Investment companies
Clients 0 Assets $0 (0%)
Business development companies
Clients 0 Assets $0 (0%)
Pooled investment vehicles (other than investment companies and business development companies)
Clients 0 Assets $0 (0%)
Pension and profit sharing plans (but not the plan participants or government pension plans)
Clients 147 Assets $39,586,926 (0%)
Charitable organizations
Clients 75 Assets $63,581,667 (0%)
State or municipal government entities (including government pension plans)
Clients 6 Assets $42,989,634 (0%)
Other investment advisers
Clients 0 Assets $0 (0%)
Insurance companies
Clients 0 Assets $0 (0%)
Sovereign wealth funds and foreign official institutions
Clients 0 Assets $0 (0%)
Corporations or other businesses not listed above
Clients 2,186 Assets $5,488,261,866 (7%)
Other
Clients 743 Assets $1,054,170,451 (1%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Portfolio management for businesses (other than small businesses) or institutional clients
  • Selection of other advisers (including private fund managers)
  • Publication of periodicals or newsletters
  • Other

Registration and firm details

Items 1, 2, 5
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2016 (10 years)
Employees
Total: 2,461. Performing investment advisory functions: 2,360.
Wrap fee program participation
Yes.
Custodians (Schedule D, Section 5.K(3))
National Financial Services LLCTruist Investment Services, Inc. · affiliated

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

Other offices (Schedule D, Section 1.F)
10 other offices, as of the September 2026 filing
Alpharetta, GAAtlanta, GACharlotte, NCCoral Gables, FLOrlando, FLRaleigh, NCRichmond, NCRichmond, VAWashington, DCWinston-Salem, NC
States registered or notice-filed
52 states or jurisdictions
AKALARAZCACOCTDCDEFLGAHIIAIDILINKSKYLAMAMDMEMIMNMOMSMTNCNDNENHNJNMNVNYOHOKORPARISCSDTNTXUTVAVIVTWAWIWVWY

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

8 Reports 8 disclosure items on Form ADV Item 11. View on IAPD.

Questions answered yes on this filing

Regulatory matters Items 11.C to 11.G

  • 11.C(1) Has the SEC or the CFTC ever found that the firm or an advisory affiliate made a false statement or omission?
  • 11.C(2) Has the SEC or the CFTC ever found that the firm or an advisory affiliate was involved in a violation of SEC or CFTC regulations or statutes?
  • 11.C(4) Has the SEC or the CFTC ever entered an order against the firm or an advisory affiliate in connection with investment-related activity?
  • 11.C(5) Has the SEC or the CFTC ever imposed a civil money penalty on the firm or an advisory affiliate, or ordered the firm or an advisory affiliate to cease and desist from an activity?
  • 11.D(2) Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate was involved in a violation of investment-related regulations or statutes?
  • 11.D(4) In the past ten years, has another federal regulator, a state regulator, or a foreign financial regulator entered an order against the firm or an advisory affiliate in connection with investment-related activity?
  • 11.E(2) Has a self-regulatory organization or a commodities exchange ever found that the firm or an advisory affiliate was involved in a violation of its rules, other than a minor rule violation under a plan the SEC approved?
  • 11.G Is the firm or an advisory affiliate now the subject of a regulatory proceeding that could result in a yes answer to any part of 11.C, 11.D, or 11.E?

Each question covers the firm and its advisory affiliates: its current employees other than clerical staff, its officers, partners, and directors, and anyone who controls the firm or is controlled by it. One event can produce yes answers to several questions. SEC-registered advisers and exempt reporting advisers may leave out events more than ten years old, and may answer 11.A(2) and 11.B(2) for pending charges only. What happened, and who was involved, is on the Disclosure Reporting Pages of the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$53.9B 2021 $61.6B 2022 $53.2B 2023 $61.4B 2024 $67.7B 2025 $77.4B 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$77,391,727,1852,461August 30, 2026
October 2025$67,736,740,5852,469July 22, 2025
October 2024$61,369,856,5452,105August 28, 2024
October 2023$53,169,938,5772,842September 4, 2023
October 2022$61,581,322,5102,725August 11, 2022
October 2021$53,898,182,2882,900July 21, 2021

Regulatory assets under management: $53,898,182,288 in the October 2021 data and $77,391,727,185 in the October 2026 data, up 44%.

Total employees: 2,900 in October 2021 and 2,461 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. May 2026
    • Updated its list of owners and control persons (Schedule A).
  2. April 2026
    • Employees performing advisory functions went from 2455 to 2360.
    • Regulatory assets under management went from $67,736,740,585 to $77,391,727,185 (+14%).
    • Changed its office addresses in Atlanta, GA.
    • Changed its office addresses in Charlotte, NC.
    • Changed its office addresses in Richmond, VA.
    • Changed its office addresses in Washington, DC.
    • Changed its office addresses in Winston-Salem, NC.
    • Added an office in Raleigh, NC.
    • No longer lists an office in Fort Lauderdale, FL.
    • No longer lists an office in Tampa, FL.
  3. January 2026
    • Updated its list of owners and control persons (Schedule A).
  4. December 2025
    • Item 11 disclosure answers changed: 8 yes answers, previously 11 (now no: 11.A(2), 11.E(4), 11.F).

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
truist.com/wealth/tas-disclosure

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Truist Advisory Services, Inc. (CRD 283390): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/truist-advisory-services-inc-atlanta-ga-283390