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South Bay Financial Partners
Filed as SOUTH BAY FINANCIAL PARTNERS · Legal name South Bay Financial Partners Group, Inc.
South Bay Financial Partners is an SEC-registered investment advisory firm in Torrance, CA, registered since 2017, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated July 17, 2026.
Quick answers
From the filingHow is South Bay Financial Partners compensated?
On its Form ADV (Item 5.E, October 2026), South Bay Financial Partners reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).
Where is South Bay Financial Partners located?
South Bay Financial Partners' principal office is in Torrance, CA, according to its Form ADV; the August 2026 filing also lists 2 other offices (Schedule D, Section 1.F).
Is South Bay Financial Partners registered with the SEC or a state?
South Bay Financial Partners is an SEC-registered investment advisory firm, registered since 2017. Status as filed: Approved. CRD 175015.
How much does South Bay Financial Partners manage?
South Bay Financial Partners reports $114,824,594 in regulatory assets under management in its Form ADV filing dated July 17, 2026 (0% discretionary).
How have South Bay Financial Partners' assets and staff changed since 2021?
In the Form ADV data for South Bay Financial Partners: Regulatory assets under management: $154,945,209 in the October 2021 data and $114,824,594 in the October 2026 data, down 26%. Total employees: 3 in October 2021 and 5 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does South Bay Financial Partners serve?
By number of clients on Form ADV Item 5.D: high net worth individuals (27); individuals (other than high net worth individuals) (23).
Does South Bay Financial Partners report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/175015
Does South Bay Financial Partners state an account minimum?
Its Form ADV Part 2A brochure dated July 17, 2026 says: "There are no minimum asset or income requirements."
What changed in South Bay Financial Partners' recent Form ADV filings?
In the April 2026 filing data: Employees performing advisory functions went from 5 to 2.
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2AAccount minimum: None
The brochure's wording
There are no minimum asset or income requirements.
As stated in the firm's Form ADV Part 2A brochure dated July 17, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site
Regulatory assets under management
Item 5.F$114,824,594 as of October 2026, filing dated July 17, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Financial planning services
- Portfolio management for individuals and/or small businesses
- Pension consulting services
- Publication of periodicals or newsletters
- Educational seminars/workshops
- Other
Registration and firm details
Items 1, 2, 5- Legal name
- South Bay Financial Partners Group, Inc.
- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2017 (9 years)
- Employees
- Total: 5. Performing investment advisory functions: 2.
- Wrap fee program participation
- No.
- Other offices (Schedule D, Section 1.F)
-
2 other offices, as of the August 2026 filing
- States registered or notice-filed
-
4 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $114,824,594 | 5 | July 17, 2026 |
| October 2025 | $109,420,848 | 6 | April 1, 2025 |
| October 2024 | $111,647,470 | 7 | February 15, 2024 |
| October 2023 | $113,309,458 | 1 | March 22, 2023 |
| October 2022 | $142,012,947 | 4 | July 7, 2022 |
| October 2021 | $154,945,209 | 3 | May 19, 2021 |
Regulatory assets under management: $154,945,209 in the October 2021 data and $114,824,594 in the October 2026 data, down 26%.
Total employees: 3 in October 2021 and 5 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- April 2026
- Employees performing advisory functions went from 5 to 2.
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. South Bay Financial Partners (CRD 175015): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/south-bay-financial-partners-torrance-ca-175015