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Sequoia S.F.A.

Zurich, SwitzerlandSEC-registered investment adviserCRD 158031

Filed as SEQUOIA S.F.A. · Legal name Sequoia Swiss Financial Advisors AG

Sequoia S.F.A. is an SEC-registered investment advisory firm in Zurich, Switzerland, registered since 2011, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated August 13, 2026.

14 years
registered since 2011
$212,348,742
assets under management
1 arrangement
Percentage of assets
None
disclosure items (Item 11)

Quick answers

From the filing

How is Sequoia S.F.A. compensated?

On its Form ADV (Item 5.E, October 2026), Sequoia S.F.A. reports these compensation arrangements: a percentage of assets under its management. The amounts are in Item 5 of its Form ADV Part 2A brochure.

Where is Sequoia S.F.A. located?

Sequoia S.F.A.'s principal office is in Zurich, Switzerland, according to its Form ADV.

Is Sequoia S.F.A. registered with the SEC or a state?

Sequoia S.F.A. is an SEC-registered investment advisory firm, registered since 2011. Status as filed: Approved. CRD 158031.

How much does Sequoia S.F.A. manage?

Sequoia S.F.A. reports $212,348,742 in regulatory assets under management in its Form ADV filing dated August 13, 2026 (66% discretionary).

How have Sequoia S.F.A.'s assets and staff changed since 2021?

In the Form ADV data for Sequoia S.F.A.: Regulatory assets under management: $144,105,000 in the October 2021 data and $212,348,742 in the October 2026 data, up 47%. Total employees: 1 in October 2021 and 3 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Sequoia S.F.A. serve?

By number of clients on Form ADV Item 5.D: high net worth individuals (89); individuals (other than high net worth individuals) (8).

Which custodians does Sequoia S.F.A. use?

Sequoia S.F.A.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Bank Vontobel AG, DZ Privatbank (Schweiz) AG and NPB as custodians holding 10% or more of its separately managed account assets.

Does Sequoia S.F.A. report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/158031

What changed in Sequoia S.F.A.'s recent Form ADV filings?

In the September 2026 filing data: Employees performing advisory functions went from 2 to 3. Updated its list of owners and control persons (Schedule A).

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

See the firm's brochure (dated February 26, 2026) for its fees and any account minimum, on the SEC's IAPD site.

Regulatory assets under management

Item 5.F
$212,348,742

$212,348,742 as of October 2026, filing dated August 13, 2026.

Discretionary: $140,275,338.Non-discretionary: $72,073,404.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 8 Assets $3,185,232 (2%)
High net worth individuals
Clients 89 Assets $209,163,510 (98%)
Banking or thrift institutions
Clients 0 Assets $0 (0%)
Investment companies
Clients 0 Assets $0 (0%)
Business development companies
Clients 0 Assets $0 (0%)
Pooled investment vehicles (other than investment companies and business development companies)
Clients 0 Assets $0 (0%)
Pension and profit sharing plans (but not the plan participants or government pension plans)
Clients 0 Assets $0 (0%)
Charitable organizations
Clients 0 Assets $0 (0%)
State or municipal government entities (including government pension plans)
Clients 0 Assets $0 (0%)
Other investment advisers
Clients 0 Assets $0 (0%)
Insurance companies
Clients 0 Assets $0 (0%)
Sovereign wealth funds and foreign official institutions
Clients 0 Assets $0 (0%)
Corporations or other businesses not listed above
Clients 0 Assets $0 (0%)
Other
Clients Not reported Assets $0 (0%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Portfolio management for individuals and/or small businesses

Registration and firm details

Items 1, 2, 5
Legal name
Sequoia Swiss Financial Advisors AG
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2011 (14 years)
Employees
Total: 3. Performing investment advisory functions: 3.
Wrap fee program participation
No.
Custodians (Schedule D, Section 5.K(3))
Bank Vontobel AGDZ Privatbank (Schweiz) AGNPB

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

States registered or notice-filed
Not reported.

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$144M 2021 $152M 2022 $160M 2023 $188M 2024 $169M 2025 $212M 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$212,348,7423August 13, 2026
October 2025$169,340,2412February 20, 2025
October 2024$187,951,1402February 16, 2024
October 2023$160,221,2352March 8, 2023
October 2022$152,060,0001August 17, 2022
October 2021$144,105,0001February 16, 2021

Regulatory assets under management: $144,105,000 in the October 2021 data and $212,348,742 in the October 2026 data, up 47%.

Total employees: 1 in October 2021 and 3 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. September 2026
    • Employees performing advisory functions went from 2 to 3.
    • Updated its list of owners and control persons (Schedule A).
  2. March 2026
    • Regulatory assets under management went from $169,340,241 to $212,348,742 (+25%).

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
sequoia-sfa.ch

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Sequoia S.F.A. (CRD 158031): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/sequoia-s-f-a-zurich-158031