AdvisorCensus / Financial advisors / Ruben Cano Consulting
Ruben Cano Consulting
Filed as RUBEN CANO CONSULTING · Legal name Cano, Ruben, Dario
Ruben Cano Consulting is an SEC-registered investment advisory firm in Cali, Colombia, registered since 2025, reporting under $25 million in regulatory assets under management in its Form ADV filing dated March 31, 2026.
Quick answers
From the filingHow is Ruben Cano Consulting compensated?
On its Form ADV (Item 5.E, October 2026), Ruben Cano Consulting reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees).
How much does Ruben Cano Consulting charge?
Its Form ADV Part 2A brochure dated March 31, 2026 states: Flat fee: $500 to $8,000 (portfolio management services). Fees can differ by service and may be negotiable; the brochure is the complete statement.
Where is Ruben Cano Consulting located?
Ruben Cano Consulting's principal office is in Cali, Colombia, according to its Form ADV; the April 2026 filing also lists 1 other office (Schedule D, Section 1.F).
Is Ruben Cano Consulting registered with the SEC or a state?
Ruben Cano Consulting is an SEC-registered investment advisory firm, registered since 2025. Status as filed: Approved. CRD 337523.
How much does Ruben Cano Consulting manage?
Ruben Cano Consulting reports $0 in regulatory assets under management in its Form ADV filing dated March 31, 2026.
Does Ruben Cano Consulting report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/337523
Does Ruben Cano Consulting state an account minimum?
Its Form ADV Part 2A brochure dated March 31, 2026 says: "In general, we require a minimum of $100 to open and maintain an advisory account. At our discretion, we may waive this minimum account size."
What changed in Ruben Cano Consulting's recent Form ADV filings?
In the December 2025 filing data: Newly registered with the SEC.
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
- Fixed fees (other than subscription fees)
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2AAccount minimum: $100 (the brochure says it may be waived or negotiated)
The brochure's wording
In general, we require a minimum of $100 to open and maintain an advisory account. At our discretion, we may waive this minimum account size.
Flat fee: $500 to $8,000 (portfolio management services)
The brochure's wording
In limited circumstances, the cost/time could potentially exceed the initial estimate. In such cases, we may offer a fixed fee between $500 and $8,000 depending upon the scope and complexity of the services
As stated in the firm's Form ADV Part 2A brochure dated March 31, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site
Regulatory assets under management
Item 5.F$0 as of October 2026, filing dated March 31, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DNot reported.
A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Portfolio management for individuals and/or small businesses
Registration and firm details
Items 1, 2, 5- Legal name
- Cano, Ruben, Dario
- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2025 (0 years)
- Employees
- Total: 1. Performing investment advisory functions: 1.
- Wrap fee program participation
- No.
- Other offices (Schedule D, Section 1.F)
-
1 other office, as of the April 2026 filing
- States registered or notice-filed
-
1 state or jurisdiction
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Changes in the filing
Last 12 months- December 2025
- Newly registered with the SEC.
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.INot reported.
Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Ruben Cano Consulting (CRD 337523): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/ruben-cano-consulting-cali-337523