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Reaves Asset Management
Filed as REAVES ASSET MANAGEMENT · Legal name W. H. Reaves & Co., Inc.
Reaves Asset Management is an SEC-registered investment advisory firm in Jersey City, NJ, registered since 1977, reporting over $5 billion in regulatory assets under management in its Form ADV filing dated February 10, 2026.
Quick answers
From the filingHow is Reaves Asset Management compensated?
On its Form ADV (Item 5.E, October 2026), Reaves Asset Management reports these compensation arrangements: a percentage of assets under its management; other. The amounts are in Item 5 of its Form ADV Part 2A brochure.
Where is Reaves Asset Management located?
Reaves Asset Management's principal office is in Jersey City, NJ, according to its Form ADV.
Is Reaves Asset Management registered with the SEC or a state?
Reaves Asset Management is an SEC-registered investment advisory firm, registered since 1977. Status as filed: Approved. CRD 3140.
How much does Reaves Asset Management manage?
Reaves Asset Management reports $5,939,604,331 in regulatory assets under management in its Form ADV filing dated February 10, 2026 (100% discretionary).
How have Reaves Asset Management's assets and staff changed since 2021?
In the Form ADV data for Reaves Asset Management: Regulatory assets under management: $3,092,885,751 in the October 2021 data and $5,939,604,331 in the October 2026 data, up 92%. Total employees: 22 in October 2021 and 21 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does Reaves Asset Management serve?
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (263); charitable organizations (7); corporations or other businesses not listed above (7).
Which custodians does Reaves Asset Management use?
Reaves Asset Management's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Pershing LLC and RBC Capital Markets, LLC as custodians holding 10% or more of its separately managed account assets.
Does Reaves Asset Management report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/3140
What changed in Reaves Asset Management's recent Form ADV filings?
In the March 2026 filing data: Employees performing advisory functions went from 8 to 7. Regulatory assets under management went from $4,092,180,109 to $5,939,604,331 (+45%).
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
- Other
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2ASee the firm's brochure (dated February 10, 2026) for its fees and any account minimum, on the SEC's IAPD site.
Regulatory assets under management
Item 5.F$5,939,604,331 as of October 2026, filing dated February 10, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Portfolio management for individuals and/or small businesses
- Portfolio management for investment companies (and business development companies)
- Portfolio management for businesses (other than small businesses) or institutional clients
Registration and firm details
Items 1, 2, 5- Legal name
- W. H. Reaves & Co., Inc.
- Also doing business as
- REAVES ASSET MANAGEMENT, W. H. REAVES ASSET MANAGEMENT
- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 1977 (49 years)
- Employees
- Total: 21. Performing investment advisory functions: 7.
- Wrap fee program participation
- Yes.
- Custodians (Schedule D, Section 5.K(3))
-
Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.
- States registered or notice-filed
-
21 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $5,939,604,331 | 21 | February 10, 2026 |
| October 2025 | $4,092,180,109 | 22 | February 11, 2025 |
| October 2024 | $3,071,226,033 | 22 | February 5, 2024 |
| October 2023 | $3,113,917,373 | 21 | February 16, 2023 |
| October 2022 | $3,544,838,616 | 22 | August 2, 2022 |
| October 2021 | $3,092,885,751 | 22 | April 8, 2021 |
Regulatory assets under management: $3,092,885,751 in the October 2021 data and $5,939,604,331 in the October 2026 data, up 92%.
Total employees: 22 in October 2021 and 21 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- March 2026
- Employees performing advisory functions went from 8 to 7.
- Regulatory assets under management went from $4,092,180,109 to $5,939,604,331 (+45%).
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Reaves Asset Management (CRD 3140): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/reaves-asset-management-jersey-city-nj-3140