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AdvisorCensus / Financial advisors / Wisconsin / Madison / Omni Financial LLC

Omni Financial LLC

Madison, WISEC-registered investment adviserCRD 314670

Filed as OMNI FINANCIAL LLC

Omni Financial LLC is an SEC-registered investment advisory firm in Madison, WI, registered since 2024, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated January 9, 2026.

1 year
registered since 2024
$116,910,095
assets under management
4 arrangements
Percentage of assets, Hourly and more
None
disclosure items (Item 11)

Quick answers

From the filing

How is Omni Financial LLC compensated?

On its Form ADV (Item 5.E, October 2026), Omni Financial LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees); other.

Where is Omni Financial LLC located?

Omni Financial LLC's principal office is in Madison, WI, according to its Form ADV.

Is Omni Financial LLC registered with the SEC or a state?

Omni Financial LLC is an SEC-registered investment advisory firm, registered since 2024. Status as filed: Approved. CRD 314670.

How much does Omni Financial LLC manage?

Omni Financial LLC reports $116,910,095 in regulatory assets under management in its Form ADV filing dated January 9, 2026 (99% discretionary).

How have Omni Financial LLC's assets and staff changed since 2025?

In the Form ADV data for Omni Financial LLC: Regulatory assets under management: $105,013,368 in the October 2025 data and $116,910,095 in the October 2026 data, up 11%. Total employees: 2 in October 2025 and 2 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Omni Financial LLC serve?

By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (411); high net worth individuals (115).

Which custodians does Omni Financial LLC use?

Omni Financial LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists LPL Financial LLC as a custodian holding 10% or more of its separately managed account assets.

Does Omni Financial LLC report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/314670

Does Omni Financial LLC state an account minimum?

Its Form ADV Part 2A brochure dated January 9, 2026 says: "There is no minimum account size to open and maintain an advisory account."

What changed in Omni Financial LLC's recent Form ADV filings?

In the February 2026 filing data: Regulatory assets under management went from $105,013,368 to $116,910,095 (+11%).

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management
  • Hourly charges
  • Fixed fees (other than subscription fees)
  • Other

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

Account minimum: None

The brochure's wording
There is no minimum account size to open and maintain an advisory account.

As stated in the firm's Form ADV Part 2A brochure dated January 9, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site

Regulatory assets under management

Item 5.F
$116,910,095

$116,910,095 as of October 2026, filing dated January 9, 2026.

Discretionary: $115,274,250.Non-discretionary: $1,635,845.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 411 Assets $36,257,349 (31%)
High net worth individuals
Clients 115 Assets $73,609,377 (63%)
Corporations or other businesses not listed above
Clients Fewer than 5 Assets $7,043,369 (6%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Educational seminars/workshops

Registration and firm details

Items 1, 2, 5
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2024 (1 year)
Employees
Total: 2. Performing investment advisory functions: 1.
Wrap fee program participation
No.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

States registered or notice-filed
1 state or jurisdiction
WI

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$105M 2025 $117M 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$116,910,0952January 9, 2026
October 2025$105,013,3682February 27, 2025

Regulatory assets under management: $105,013,368 in the October 2025 data and $116,910,095 in the October 2026 data, up 11%.

Total employees: 2 in October 2025 and 2 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. February 2026
    • Regulatory assets under management went from $105,013,368 to $116,910,095 (+11%).

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
omnifinancialllc.comyouromni.com

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Omni Financial LLC (CRD 314670): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/omni-financial-llc-madison-wi-314670