AdvisorCensus / Financial advisors / California / Los Angeles / Northstar Investment Advisory LLC
Northstar Investment Advisory LLC is an SEC-registered investment advisory firm in West Hollywood, CA, registered since 2021, with no regulatory assets under management reported in its Form ADV filing dated April 24, 2026.
Quick answers
From the filingHow is Northstar Investment Advisory LLC compensated?
On its Form ADV (Item 5.E, October 2026), Northstar Investment Advisory LLC reports these compensation arrangements: fixed fees (other than subscription fees).
Where is Northstar Investment Advisory LLC located?
Northstar Investment Advisory LLC's principal office is in West Hollywood, CA, according to its Form ADV.
Is Northstar Investment Advisory LLC registered with the SEC or a state?
Northstar Investment Advisory LLC is an SEC-registered investment advisory firm, registered since 2021. Status as filed: Approved. CRD 315965.
How have Northstar Investment Advisory LLC's assets and staff changed since 2022?
In the Form ADV data for Northstar Investment Advisory LLC: Total employees: 15 in October 2022 and 10 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does Northstar Investment Advisory LLC serve?
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (24,560).
Does Northstar Investment Advisory LLC report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/315965
What changed in Northstar Investment Advisory LLC's recent Form ADV filings?
In the May 2026 filing data: Registered or notice-filed in AK. Updated its list of owners and control persons (Schedule A).
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- Fixed fees (other than subscription fees)
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2ASee the firm's brochure (dated April 24, 2026) for its fees and any account minimum, on the SEC's IAPD site.
Regulatory assets under management
Item 5.FNot reported.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Financial planning services
- Educational seminars/workshops
Registration and firm details
Items 1, 2, 5- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2021 (4 years)
- Employees
- Total: 10. Performing investment advisory functions: 9.
- Wrap fee program participation
- No.
- States registered or notice-filed
-
50 states or jurisdictions
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | Not reported | 10 | April 24, 2026 |
| October 2025 | Not reported | 13 | February 21, 2025 |
| October 2024 | Not reported | 12 | September 10, 2024 |
| October 2023 | Not reported | 20 | May 30, 2023 |
| October 2022 | Not reported | 15 | August 5, 2022 |
Total employees: 15 in October 2022 and 10 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- May 2026
- Registered or notice-filed in AK.
- Updated its list of owners and control persons (Schedule A).
- March 2026
- Employees performing advisory functions went from 12 to 9.
- Registered or notice-filed in WY.
- Updated its list of owners and control persons (Schedule A).
- February 2026
- No longer lists an office in Lubbock, TX.
- No longer lists an office in Syracuse, NY.
- December 2025
- Updated its list of owners and control persons (Schedule A).
- November 2025
- Updated its list of owners and control persons (Schedule A).
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Northstar Investment Advisory LLC (CRD 315965): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/northstar-investment-advisory-llc-west-hollywood-ca-315965