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AdvisorCensus / Financial advisors / Wisconsin / Appleton / Gateway Wealth Partners, LLC

Gateway Wealth Partners, LLC

Appleton, WISEC-registered investment adviserCRD 322789

Filed as GATEWAY WEALTH PARTNERS, LLC

Gateway Wealth Partners, LLC is an SEC-registered investment advisory firm in Appleton, WI, registered since 2022, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated June 12, 2026.

4 years
registered since 2022
$2,278,835,584
assets under management
3 arrangements
Percentage of assets, Hourly and more
None
disclosure items (Item 11)

Quick answers

From the filing

How is Gateway Wealth Partners, LLC compensated?

On its Form ADV (Item 5.E, October 2026), Gateway Wealth Partners, LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

Where is Gateway Wealth Partners, LLC located?

Gateway Wealth Partners, LLC's principal office is in Appleton, WI, according to its Form ADV; the July 2026 filing also lists 18 other offices (Schedule D, Section 1.F).

Is Gateway Wealth Partners, LLC registered with the SEC or a state?

Gateway Wealth Partners, LLC is an SEC-registered investment advisory firm, registered since 2022. Status as filed: Approved. CRD 322789.

How much does Gateway Wealth Partners, LLC manage?

Gateway Wealth Partners, LLC reports $2,278,835,584 in regulatory assets under management in its Form ADV filing dated June 12, 2026 (73% discretionary).

How have Gateway Wealth Partners, LLC's assets and staff changed since 2022?

In the Form ADV data for Gateway Wealth Partners, LLC: Regulatory assets under management: $0 in the October 2022 data and $2,278,835,584 in the October 2026 data. Total employees: 32 in October 2022 and 83 in October 2026. Assets under management move with markets as well as with clients coming and going.

What types of clients does Gateway Wealth Partners, LLC serve?

By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (5,707); high net worth individuals (1,605); corporations or other businesses not listed above (32).

Which custodians does Gateway Wealth Partners, LLC use?

Gateway Wealth Partners, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Assetmark, Inc. and LPL Financial LLC as custodians holding 10% or more of its separately managed account assets.

Does Gateway Wealth Partners, LLC report any disciplinary disclosures?

Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/322789

What changed in Gateway Wealth Partners, LLC's recent Form ADV filings?

In the July 2026 filing data: Registered or notice-filed in ND.

From the Form ADV filing

Every figure below is as the firm filed it with regulators, as of October 2026.

How the firm is compensated

Item 5.E
  • A percentage of assets under your management
  • Hourly charges
  • Fixed fees (other than subscription fees)

Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ

Fees and minimums

Form ADV Part 2A

See the firm's brochure (dated March 26, 2026) for its fees and any account minimum, on the SEC's IAPD site.

Regulatory assets under management

Item 5.F
$2,278,835,584

$2,278,835,584 as of October 2026, filing dated June 12, 2026.

Discretionary: $1,663,991,752.Non-discretionary: $614,843,832.

A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means

Who the firm serves

Item 5.D
Individuals (other than high net worth individuals)
Clients 5,707 Assets $920,817,246 (40%)
High net worth individuals
Clients 1,605 Assets $1,305,211,060 (57%)
Pension and profit sharing plans (but not the plan participants or government pension plans)
Clients 25 Assets $35,046,404 (2%)
Charitable organizations
Clients 13 Assets $5,881,612 (0%)
Corporations or other businesses not listed above
Clients 32 Assets $11,879,262 (1%)

A firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.

Advisory services

Item 5.G
  • Financial planning services
  • Portfolio management for individuals and/or small businesses
  • Pension consulting services
  • Selection of other advisers (including private fund managers)

Registration and firm details

Items 1, 2, 5
Also doing business as
ADVISORS' PRIDE, BOBER WEALTH MANAGEMENT COMPANY, FINANCIAL ADVISORS INC., FINANCIAL RESOURCE SERVICES, GATEWAY FINANCIAL PARTNERS, LLC, HAGEN WEALTH MANAGEMENT, INTEGRATED WEALTH PARTNERS, MCCLONE RETIREMENT ADVISORS, PENNELL WEALTH ADVISORS, THORSEN WEALTH MANAGEMENT, UNION RETIREMENT ALLIANCE, WEALTH GUARDIAN ADVISORS
Registration
SEC-registered investment adviser. Status as filed: Approved.
Registered since
2022 (4 years)
Employees
Total: 83. Performing investment advisory functions: 83.
Wrap fee program participation
Yes.
Custodians (Schedule D, Section 5.K(3))

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

Other offices (Schedule D, Section 1.F)
18 other offices, as of the July 2026 filing
Allenspark, COAppleton, WIBatvia, ILEaston, MDEau Claire, WIFarmington, CTGermantown, WIGlastonbury, CTGlendale, AZLakeville, MNMadison, WIMenasha, WIMidland, TXMontgomery, ALOld Saybrook, CTRancho Mirage, CASanta Fe, NMWashington, IL
States registered or notice-filed
33 states or jurisdictions
ALAZCACOCTDEFLGAIAILINKSMAMDMEMIMNMOMSNCNDNHNJNMNVNYOHSCTNTXVAWAWI

SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration

Disclosures

Item 11

None Reports no disclosure items on Form ADV Item 11. View on IAPD.

Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures

Assets and staff over time

Items 5.A, 5.F
$0 2022 $1.15B 2023 $892M 2024 $1.25B 2025 $2.28B 2026
Data periodAssets under managementEmployeesFiling dated
October 2026$2,278,835,58483June 12, 2026
October 2025$1,249,772,41666June 26, 2025
October 2024$891,580,27180September 16, 2024
October 2023$1,151,846,01638September 28, 2023
October 2022$032September 22, 2022

Regulatory assets under management: $0 in the October 2022 data and $2,278,835,584 in the October 2026 data.

Total employees: 32 in October 2022 and 83 in October 2026.

As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.

Changes in the filing

Last 12 months
  1. July 2026
    • Registered or notice-filed in ND.
  2. April 2026
    • No longer lists the business name Union Retirement.
    • Added the business name Gateway Financial Partners, LLC.
    • Added the business name Union Retirement Alliance.
    • Employees performing advisory functions went from 66 to 83.
    • Regulatory assets under management went from $1,249,772,416 to $2,278,835,584 (+82%).
    • Changed its office addresses in Eau Claire, WI.
    • Added an office in Allenspark, CO.
    • Added an office in Appleton, WI.
    • Added an office in Farmington, CT.
    • Added an office in Glendale, AZ.
    • Added an office in Montgomery, AL.
    • Added an office in Old Saybrook, CT.
    • Added an office in Rancho Mirage, CA.
    • Added an office in Santa Fe, NM.
    • No longer lists an office in Delavan, WI.
    • No longer lists an office in Estes Park, CO.
    • No longer lists an office in Fort Wayne, IN.
    • No longer lists an office in Manitowoc, WI.
    • No longer lists an office in Newburyport, MA.
    • No longer lists an office in Wausau, WI.
  3. December 2025
    • Registered or notice-filed in AL, NJ.
  4. November 2025
    • No longer lists the business name Forethought Planning.
    • Added the business name Thorsen Wealth Management.
    • Added the business name Hagen Wealth Management.

Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.

Websites listed on Form ADV

Item 1.I
financialadvisorsinc.comfrswealth.comhagenwealth.comintegratedwealthpartners.comjoingateway.commcclone.commygfpartner.compennellwealth.comthorsenwealth.comunionretirement.netwealthguardianadvisorswashington.com

Source: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."

Cite this page

AdvisorCensus. Gateway Wealth Partners, LLC (CRD 322789): Form ADV filing data as of October 2026.
https://advisorcensus.com/firm/gateway-wealth-partners-llc-appleton-wi-322789