AdvisorCensus / Financial advisors / Illinois / Chicago / Crystal Rock Capital Management, LLC.
Crystal Rock Capital Management, LLC.
Filed as CRYSTAL ROCK CAPITAL MANAGEMENT, LLC.
Crystal Rock Capital Management, LLC. is an SEC-registered investment advisory firm in Bannockburn, IL, registered since 2012, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated February 4, 2026.
Quick answers
From the filingHow is Crystal Rock Capital Management, LLC. compensated?
On its Form ADV (Item 5.E, October 2026), Crystal Rock Capital Management, LLC. reports these compensation arrangements: a percentage of assets under its management; other.
Where is Crystal Rock Capital Management, LLC. located?
Crystal Rock Capital Management, LLC.'s principal office is in Bannockburn, IL, according to its Form ADV.
Is Crystal Rock Capital Management, LLC. registered with the SEC or a state?
Crystal Rock Capital Management, LLC. is an SEC-registered investment advisory firm, registered since 2012. Status as filed: Approved. CRD 157296.
How much does Crystal Rock Capital Management, LLC. manage?
Crystal Rock Capital Management, LLC. reports $203,891,787 in regulatory assets under management in its Form ADV filing dated February 4, 2026 (100% discretionary).
How have Crystal Rock Capital Management, LLC.'s assets and staff changed since 2021?
In the Form ADV data for Crystal Rock Capital Management, LLC.: Regulatory assets under management: $187,317,364 in the October 2021 data and $203,891,787 in the October 2026 data, up 9%. Total employees: 7 in October 2021 and 4 in October 2026. Assets under management move with markets as well as with clients coming and going.
What types of clients does Crystal Rock Capital Management, LLC. serve?
By number of clients on Form ADV Item 5.D: pooled investment vehicles (other than investment companies and business development companies) (1).
Which custodians does Crystal Rock Capital Management, LLC. use?
Crystal Rock Capital Management, LLC.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Bank of America, N.A. and J.P. Morgan Securities LLC as custodians holding 10% or more of its separately managed account assets.
Does Crystal Rock Capital Management, LLC. report any disciplinary disclosures?
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/157296
Does Crystal Rock Capital Management, LLC. state an account minimum?
Its Form ADV Part 2A brochure dated February 4, 2026 says: "There is no set minimum investment amount to invest in the Fund or to open a Managed Account, although all investment amounts are subject to approval by Crystal Rock in its sole discretion."
What changed in Crystal Rock Capital Management, LLC.'s recent Form ADV filings?
In the March 2026 filing data: Regulatory assets under management went from $178,029,292 to $203,891,787 (+15%).
From the Form ADV filing
Every figure below is as the firm filed it with regulators, as of October 2026.
How the firm is compensated
Item 5.E- A percentage of assets under your management
- Other
Item 5.E lists how the firm is compensated for its advice; Items 5.B, 6.A, and 7.A show whether its people or related companies can also earn commissions. Percentage of assets, fixed, hourly, subscription, and performance-based fees come from clients (a performance-based fee depends on investment results); commissions come with a sale or a trade, often from the company behind the product. How fees, commissions, and other arrangements differ
Fees and minimums
Form ADV Part 2AThe brochure lists different fees for different services or strategies; see the brochure for them.
Account minimum: None (the brochure says it may be waived or negotiated)
The brochure's wording
There is no set minimum investment amount to invest in the Fund or to open a Managed Account, although all investment amounts are subject to approval by Crystal Rock in its sole discretion.
As stated in the firm's Form ADV Part 2A brochure dated February 4, 2026. Fees can differ by service and may be negotiable; the brochure is the complete statement. Read the brochure on the SEC's IAPD site
Regulatory assets under management
Item 5.F$203,891,787 as of October 2026, filing dated February 4, 2026.
A measure of scale, not skill or returns. Discretionary means the firm decides trades; non-discretionary means clients approve each one. What assets under management means
Who the firm serves
Item 5.DA firm with no individual clients is an institutional manager even if it manages billions; the mix tells you whom the practice is built around.
Advisory services
Item 5.G- Portfolio management for individuals and/or small businesses
- Portfolio management for pooled investment vehicles (other than investment companies)
- Portfolio management for businesses (other than small businesses) or institutional clients
Registration and firm details
Items 1, 2, 5- Registration
- SEC-registered investment adviser. Status as filed: Approved.
- Registered since
- 2012 (14 years)
- Employees
- Total: 4. Performing investment advisory functions: 4.
- Wrap fee program participation
- No.
- Custodians (Schedule D, Section 5.K(3))
-
Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.
- States registered or notice-filed
-
1 state or jurisdiction
SEC-registered investment advisers are examined by the SEC. SEC, state, and exempt registration
Disclosures
Item 11None Reports no disclosure items on Form ADV Item 11. View on IAPD.
Item 11 asks about criminal, regulatory, and civil events involving the firm and its advisory personnel. The detail of each yes answer is on the IAPD record. Reading a firm's disclosures
Assets and staff over time
Items 5.A, 5.F| Data period | Assets under management | Employees | Filing dated |
|---|---|---|---|
| October 2026 | $203,891,787 | 4 | February 4, 2026 |
| October 2025 | $178,029,292 | 4 | January 31, 2025 |
| October 2024 | $161,581,302 | 4 | July 11, 2024 |
| October 2023 | $135,032,701 | 5 | March 15, 2023 |
| October 2022 | $211,385,078 | 6 | March 4, 2022 |
| October 2021 | $187,317,364 | 7 | February 19, 2021 |
Regulatory assets under management: $187,317,364 in the October 2021 data and $203,891,787 in the October 2026 data, up 9%.
Total employees: 7 in October 2021 and 4 in October 2026.
As filed in each year's data for the same month. Assets under management move with markets as well as with clients coming and going; they measure scale, not skill or returns. Most firms update these figures once a year.
Changes in the filing
Last 12 months- March 2026
- Regulatory assets under management went from $178,029,292 to $203,891,787 (+15%).
Compared month to month from the SEC's monthly adviser data and the state compilation feed. Owners and control persons are summarized, never named.
Websites listed on Form ADV
Item 1.ISource: Form ADV, as of October 2026. Values appear as filed; a value the firm did not report is shown as "Not reported."
Cite this page
AdvisorCensus. Crystal Rock Capital Management, LLC. (CRD 157296): Form ADV filing data as of October 2026. https://advisorcensus.com/firm/crystal-rock-capital-management-llc-bannockburn-il-157296