# Westward Investment Advisory

> Westward Investment Advisory is an SEC-registered investment advisory firm in Mission, KS, registered since 2020, reporting $500 million to $1 billion in regulatory assets under management in its Form ADV filing dated March 23, 2026.

- CRD: 281742
- Filed as: WESTWARD INVESTMENT ADVISORY
- Legal name: Westward Investment Advisory, LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Mission, KS
- Filing period: October 2026
- Form ADV filing dated: March 23, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/281742
- AdvisorCensus page: https://advisorcensus.com/firm/westward-investment-advisory-mission-ks-281742

## Quick answers

**How is Westward Investment Advisory compensated?**
On its Form ADV (Item 5.E, October 2026), Westward Investment Advisory reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees); other. The amounts are in Item 5 of its Form ADV Part 2A brochure.

**Where is Westward Investment Advisory located?**
Westward Investment Advisory's principal office is in Mission, KS, according to its Form ADV; the April 2026 filing also lists 1 other office (Schedule D, Section 1.F).

**Is Westward Investment Advisory registered with the SEC or a state?**
Westward Investment Advisory is an SEC-registered investment advisory firm, registered since 2020. Status as filed: Approved. CRD 281742.

**How much does Westward Investment Advisory manage?**
Westward Investment Advisory reports $571,508,980 in regulatory assets under management in its Form ADV filing dated March 23, 2026 (22% discretionary).

**How have Westward Investment Advisory's assets and staff changed since 2021?**
In the Form ADV data for Westward Investment Advisory: Regulatory assets under management: $208,374,627 in the October 2021 data and $571,508,980 in the October 2026 data, up 174%. Total employees: 5 in October 2021 and 5 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Westward Investment Advisory serve?**
By number of clients on Form ADV Item 5.D: high net worth individuals (9); individuals (other than high net worth individuals) (7); corporations or other businesses not listed above (3).

**Which custodians does Westward Investment Advisory use?**
Westward Investment Advisory's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Morgan Stanley and Robert W. Baird & Co. Incorporated as custodians holding 10% or more of its separately managed account assets.

**Does Westward Investment Advisory report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/281742

**What changed in Westward Investment Advisory's recent Form ADV filings?**
In the April 2026 filing data: Regulatory assets under management went from $489,542,887 to $571,508,980 (+17%).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)
- Other

### Custodians (Schedule D, Section 5.K(3))
- Morgan Stanley
- Robert W. Baird & Co. Incorporated

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $571,508,980
- Discretionary: $126,046,568
- Non-discretionary: $445,462,412

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 7 | $4,341,225 |
| High net worth individuals | 9 | $557,250,662 |
| Charitable organizations | 1 | $2,635,376 |
| Corporations or other businesses not listed above | 3 | $7,281,717 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Selection of other advisers (including private fund managers)

### Firm details
- Registered since: 2020 (6 years)
- Employees: 5 total, 3 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: KS, TX, WI
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Other offices (Schedule D, Section 1.F), as of the April 2026 filing
- Milwaukee, WI

### Websites listed on Form ADV (Item 1.I)
- [westwardinvestment.com](https://westwardinvestment.com)
- LinkedIn @westward-investment-advisory

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $208,374,627 | 5 | March 24, 2021 |
| October 2022 | $288,520,837 | 5 | March 20, 2022 |
| October 2023 | $326,578,389 | 5 | March 21, 2023 |
| October 2024 | $397,413,891 | 5 | May 24, 2024 |
| October 2025 | $489,542,887 | 5 | March 24, 2025 |
| October 2026 | $571,508,980 | 5 | March 23, 2026 |

Regulatory assets under management: $208,374,627 in the October 2021 data and $571,508,980 in the October 2026 data, up 174%.
Total employees: 5 in October 2021 and 5 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Regulatory assets under management went from $489,542,887 to $571,508,980 (+17%).

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Westward Investment Advisory (CRD 281742): Form ADV filing data as of October 2026.