{
  "crd_number": 129473,
  "slug": "wernau-asset-management-gloucester-ma-129473",
  "primary_business_name": "WERNAU ASSET MANAGEMENT",
  "legal_name": "WERNAU ASSET MANAGEMENT INC.",
  "dbas": [],
  "city": "Gloucester",
  "state": "MA",
  "country": "United States",
  "cbsa_code": "14460",
  "metro": {
    "cbsa_code": "14460",
    "common_name": "Boston",
    "msa_name": "Boston-Cambridge-Newton, MA-NH",
    "path": "/advisors/ma/boston"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2020-05-14",
  "years_registered": 6,
  "period": "2026-10-01",
  "filing_date": "2026-02-04",
  "carried_forward": false,
  "raum_total": 202609112.0,
  "raum_discretionary": 202609112.0,
  "raum_non_discretionary": 0.0,
  "raum_band": "100m_500m",
  "raum_band_label": "$100 million to $500 million",
  "total_employees": 2,
  "advisory_employees": 2,
  "client_count_bucket": "fewer_than_5_in_some_types",
  "clients_by_type": {
    "charitable": {
      "raum": 27119529.0,
      "count": 2,
      "fewer_than_5": true
    },
    "individuals": {
      "raum": 10061072.0,
      "count": 29
    },
    "high_net_worth_individuals": {
      "raum": 165428511.0,
      "count": 72
    }
  },
  "compensation_types": [
    "fixed",
    "hourly",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "financial_planning",
    "other",
    "portfolio_management_businesses_institutional",
    "portfolio_management_individuals"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 0,
  "states_registered": [
    "MA",
    "NH",
    "NY"
  ],
  "websites": [
    "https://wernauassetmanagement.com"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/129473",
  "city_as_filed": "GLOUCESTER",
  "url": "https://advisorcensus.com/firm/wernau-asset-management-gloucester-ma-129473",
  "display_name": "Wernau Asset Management",
  "summary": "Wernau Asset Management is an SEC-registered investment advisory firm in Gloucester, MA, registered since 2020, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated February 4, 2026.",
  "citation": "AdvisorCensus. Wernau Asset Management (CRD 129473): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Hourly charges",
    "Fixed fees (other than subscription fees)"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Portfolio management for businesses (other than small businesses) or institutional clients",
    "Other"
  ],
  "quick_answers": [
    {
      "q": "How is Wernau Asset Management compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Wernau Asset Management reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees)."
    },
    {
      "q": "How much does Wernau Asset Management charge?",
      "a": "Its Form ADV Part 2A brochure dated February 4, 2026 states: Hourly rate: $300 an hour (Consulting); Subscription: up to $20,000 a month (planning and family office). Fees can differ by service and may be negotiable; the brochure is the complete statement."
    },
    {
      "q": "Where is Wernau Asset Management located?",
      "a": "Wernau Asset Management's principal office is in Gloucester, MA, according to its Form ADV."
    },
    {
      "q": "Is Wernau Asset Management registered with the SEC or a state?",
      "a": "Wernau Asset Management is an SEC-registered investment advisory firm, registered since 2020. Status as filed: Approved. CRD 129473."
    },
    {
      "q": "How much does Wernau Asset Management manage?",
      "a": "Wernau Asset Management reports $202,609,112 in regulatory assets under management in its Form ADV filing dated February 4, 2026 (100% discretionary)."
    },
    {
      "q": "How have Wernau Asset Management's assets and staff changed since 2021?",
      "a": "In the Form ADV data for Wernau Asset Management: Regulatory assets under management: $141,942,973 in the October 2021 data and $202,609,112 in the October 2026 data, up 43%. Total employees: 2 in October 2021 and 2 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Wernau Asset Management serve?",
      "a": "By number of clients on Form ADV Item 5.D: high net worth individuals (72); individuals (other than high net worth individuals) (29); charitable organizations (2)."
    },
    {
      "q": "Which custodians does Wernau Asset Management use?",
      "a": "Wernau Asset Management's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists National Financial Services LLC as a custodian holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Wernau Asset Management report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/129473"
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 141942973.0,
      "total_employees": 2,
      "filing_date": "2021-05-05"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 167710325.0,
      "total_employees": 2,
      "filing_date": "2022-02-11"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 147030699.0,
      "total_employees": 2,
      "filing_date": "2023-02-21"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 170039623.0,
      "total_employees": 2,
      "filing_date": "2024-02-09"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 191270148.0,
      "total_employees": 2,
      "filing_date": "2025-07-09"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 202609112.0,
      "total_employees": 2,
      "filing_date": "2026-02-04"
    }
  ],
  "recent_changes": [],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated February 4, 2026",
    "provided_by_the_firm": false,
    "tiers": [],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": null,
    "account_minimum": null,
    "account_minimum_may_be_waived": false,
    "minimum_annual_fee": null,
    "planning_fees": [
      "Hourly rate: $300 an hour (Consulting)",
      "Subscription: up to $20,000 a month (planning and family office)"
    ],
    "figures": [
      {
        "label": "Planning fee",
        "statements": [
          "Hourly rate: $300 an hour (Consulting)"
        ],
        "quotes": [
          "For those clients that are charged an hourly rate, the following fee schedule applies: Service Rate Consulting $300 Per hour"
        ]
      },
      {
        "label": "Planning fee",
        "statements": [
          "Subscription: up to $20,000 a month (planning and family office)"
        ],
        "quotes": [
          "For planning and family office clients, Wernau offers its clients a fixed fee per month that is negotiated in advance based on the scope of the proposed engagement. In general, the fixed fee may vary depending on the complexity of services provided, but will not exceed $20,000 per month."
        ]
      }
    ],
    "values": {
      "tiers": [],
      "range_pct": null,
      "max_pct": null,
      "account_minimum": null,
      "minimum_annual_fee": null,
      "planning": [
        {
          "kind": "hourly",
          "amount": 300.0,
          "min": null,
          "max": null,
          "period": "hour",
          "service": "Consulting"
        },
        {
          "kind": "subscription",
          "amount": null,
          "min": null,
          "max": 20000.0,
          "period": "monthly",
          "service": "planning and family office"
        }
      ]
    },
    "quotes": [
      "For those clients that are charged an hourly rate, the following fee schedule applies: Service Rate Consulting $300 Per hour",
      "For planning and family office clients, Wernau offers its clients a fixed fee per month that is negotiated in advance based on the scope of the proposed engagement. In general, the fixed fee may vary depending on the complexity of services provided, but will not exceed $20,000 per month."
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "National Financial Services LLC",
      "name_as_filed": "NATIONAL FINANCIAL SERVICES LLC",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/wernau-asset-management-gloucester-ma-129473.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 29,
      "fewer_than_5": false,
      "raum": 10061072.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 72,
      "fewer_than_5": false,
      "raum": 165428511.0
    },
    {
      "type": "charitable",
      "label": "Charitable organizations",
      "count": 2,
      "fewer_than_5": true,
      "raum": 27119529.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/129473",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}