# Trunorth Financial LLC

> Trunorth Financial LLC is an SEC-registered investment advisory firm, registered since 2025, reporting $25 million to $100 million in regulatory assets under management in its Form ADV filing dated July 6, 2026.

- CRD: 331614
- Filed as: TRUNORTH FINANCIAL LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Filing period: October 2026
- Form ADV filing dated: July 6, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/331614
- AdvisorCensus page: https://advisorcensus.com/firm/trunorth-financial-llc-331614

## Quick answers

**How is Trunorth Financial LLC compensated?**
On its Form ADV (Item 5.E, October 2026), Trunorth Financial LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**How much does Trunorth Financial LLC charge?**
Its Form ADV Part 2A brochure dated July 6, 2026 states: Flat fee: $1,000 to $20,000 (creating client financial plans); Hourly rate: $550 an hour. Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Is Trunorth Financial LLC registered with the SEC or a state?**
Trunorth Financial LLC is an SEC-registered investment advisory firm, registered since 2025. Status as filed: Approved. CRD 331614.

**How much does Trunorth Financial LLC manage?**
Trunorth Financial LLC reports $38,965,213 in regulatory assets under management in its Form ADV filing dated July 6, 2026 (100% discretionary).

**What types of clients does Trunorth Financial LLC serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (114); high net worth individuals (9).

**Which custodians does Trunorth Financial LLC use?**
Trunorth Financial LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

**Does Trunorth Financial LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/331614

**What changed in Trunorth Financial LLC's recent Form ADV filings?**
In the March 2026 filing data: Regulatory assets under management went from $29,500,000 to $38,965,213 (+32%). Registered or notice-filed in PA.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated July 6, 2026)

- Flat fee: $1,000 to $20,000 (creating client financial plans)

> The negotiated fixed rate for creating client financial plans is between $1,000 and $20,000.

- Hourly rate: $550 an hour

> The negotiated hourly fee for these services is $550.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $38,965,213
- Discretionary: $38,965,213
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 114 | $20,091,069 |
| High net worth individuals | 9 | $18,874,144 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Educational seminars/workshops

### Firm details
- Registered since: 2025 (1 year)
- Employees: 1 total, 1 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: CT, LA, NC, NJ, NY, PA, TX, VA
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- trunorth-fianncial.com
- Facebook @shawn.erickson.921
- LinkedIn @trunorthfinancial
- X @ShawnDErickson

## Changes in the filing (last 12 months)

### March 2026
- Regulatory assets under management went from $29,500,000 to $38,965,213 (+32%).
- Registered or notice-filed in PA.

### December 2025
- Newly registered with the SEC.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Trunorth Financial LLC (CRD 331614): Form ADV filing data as of October 2026.