{ "crd_number": 164947, "slug": "true-private-wealth-advisors-llc-salem-or-164947", "primary_business_name": "TRUE PRIVATE WEALTH ADVISORS, LLC", "legal_name": "TRUE PRIVATE WEALTH ADVISORS, LLC", "dbas": [ "DAVIS ALTMAN PATERSON GROUP", "GESCHER HERBER GROUP", "MIKE LONG GROUP", "STEVE BINNS GROUP" ], "city": "Salem", "state": "OR", "country": "United States", "cbsa_code": "41420", "metro": { "cbsa_code": "41420", "common_name": "Salem", "msa_name": "Salem, OR", "path": "/advisors/or/salem" }, "registration_type": "sec", "registration_status": "Approved", "registration_date": "2012-08-07", "years_registered": 14, "period": "2026-10-01", "filing_date": "2026-05-06", "carried_forward": false, "raum_total": 1426784638.0, "raum_discretionary": 1426784638.0, "raum_non_discretionary": 0.0, "raum_band": "1b_5b", "raum_band_label": "$1 billion to $5 billion", "total_employees": 22, "advisory_employees": 22, "client_count_bucket": null, "clients_by_type": { "charitable": { "raum": 23902839.0, "count": 6 }, "individuals": { "raum": 457348542.0, "count": 1219 }, "pension_profit_sharing": { "raum": 2197738.0, "count": 5 }, "high_net_worth_individuals": { "raum": 940733505.0, "count": 357 }, "corporations_other_businesses": { "raum": 2602014.0, "count": 5 } }, "compensation_types": [ "fixed", "hourly", "percentage_of_aum" ], "advisory_activities": [ "financial_planning", "pension_consulting", "portfolio_management_businesses_institutional", "portfolio_management_individuals", "selection_of_other_advisers" ], "wrap_fee_participant": false, "disclosure_yes_count": 0, "states_registered": [ "AK", "AZ", "CA", "CO", "FL", "HI", "ID", "LA", "MT", "NE", "NH", "OR", "SC", "TX", "WA" ], "websites": [ "https://davisaltmanpatersongroup.com", "https://facebook.com/thedavisaltmangroup", "https://facebook.com/thegescherherbergroup", "https://gescherherbergroup.com", "https://linkedin.com/company/true-private-wealth-advisors", "https://linkedin.com/in/maria-olsen-55a09425", "https://linkedin.com/in/thomaspaterson", "https://linkedin.com/in/todd-gescher-25595357", "https://mlonggroup.com", "https://stevebinnsgroup.com", "https://truepwa.com", "https://twitter.com/ghgattrue?lang=en", "https://twitter.com/truepwa?lang=en" ], "iapd_url": "https://adviserinfo.sec.gov/firm/summary/164947", "city_as_filed": "SALEM", "url": "https://advisorcensus.com/firm/true-private-wealth-advisors-llc-salem-or-164947", "display_name": "True Private Wealth Advisors, LLC", "summary": "True Private Wealth Advisors, LLC is an SEC-registered investment advisory firm in Salem, OR, registered since 2012, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated May 6, 2026.", "citation": "AdvisorCensus. True Private Wealth Advisors, LLC (CRD 164947): Form ADV filing data as of October 2026.", "registration_type_label": "SEC-registered investment adviser", "compensation_labels": [ "A percentage of assets under your management", "Hourly charges", "Fixed fees (other than subscription fees)" ], "advisory_activity_labels": [ "Financial planning services", "Portfolio management for individuals and/or small businesses", "Portfolio management for businesses (other than small businesses) or institutional clients", "Pension consulting services", "Selection of other advisers (including private fund managers)" ], "quick_answers": [ { "q": "How is True Private Wealth Advisors, LLC compensated?", "a": "On its Form ADV (Item 5.E, October 2026), True Private Wealth Advisors, LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees)." }, { "q": "What does True Private Wealth Advisors, LLC's brochure say about its fees?", "a": "Its Form ADV Part 2A brochure dated March 27, 2026 states: Asset-based fee: up to 2.25% of assets a year (the maximum the brochure states). Fees can differ by service and may be negotiable; the brochure is the complete statement." }, { "q": "Where is True Private Wealth Advisors, LLC located?", "a": "True Private Wealth Advisors, LLC's principal office is in Salem, OR, according to its Form ADV; the June 2026 filing also lists 1 other office (Schedule D, Section 1.F)." }, { "q": "Is True Private Wealth Advisors, LLC registered with the SEC or a state?", "a": "True Private Wealth Advisors, LLC is an SEC-registered investment advisory firm, registered since 2012. Status as filed: Approved. CRD 164947." }, { "q": "How much does True Private Wealth Advisors, LLC manage?", "a": "True Private Wealth Advisors, LLC reports $1,426,784,638 in regulatory assets under management in its Form ADV filing dated May 6, 2026 (100% discretionary)." }, { "q": "How have True Private Wealth Advisors, LLC's assets and staff changed since 2021?", "a": "In the Form ADV data for True Private Wealth Advisors, LLC: Regulatory assets under management: $902,222,110 in the October 2021 data and $1,426,784,638 in the October 2026 data, up 58%. Total employees: 17 in October 2021 and 22 in October 2026. Assets under management move with markets as well as with clients coming and going." }, { "q": "What types of clients does True Private Wealth Advisors, LLC serve?", "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (1,219); high net worth individuals (357); charitable organizations (6)." }, { "q": "Which custodians does True Private Wealth Advisors, LLC use?", "a": "True Private Wealth Advisors, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists National Financial Services LLC as a custodian holding 10% or more of its separately managed account assets." }, { "q": "Does True Private Wealth Advisors, LLC report any disciplinary disclosures?", "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/164947" }, { "q": "What changed in True Private Wealth Advisors, LLC's recent Form ADV filings?", "a": "In the June 2026 filing data: Updated its list of owners and control persons (Schedule A)." } ], "filing_history": [ { "period": "2021-10-01", "regulatory_assets_under_management": 902222110.0, "total_employees": 17, "filing_date": "2021-03-31" }, { "period": "2022-10-01", "regulatory_assets_under_management": 1052872513.0, "total_employees": 17, "filing_date": "2022-09-21" }, { "period": "2023-10-01", "regulatory_assets_under_management": 947770664.0, "total_employees": 21, "filing_date": "2023-09-01" }, { "period": "2024-10-01", "regulatory_assets_under_management": 1240700489.0, "total_employees": 21, "filing_date": "2024-07-25" }, { "period": "2025-10-01", "regulatory_assets_under_management": 1261064067.0, "total_employees": 20, "filing_date": "2025-07-15" }, { "period": "2026-10-01", "regulatory_assets_under_management": 1426784638.0, "total_employees": 22, "filing_date": "2026-05-06" } ], "recent_changes": [ { "period": "2026-06-01", "period_label": "June 2026", "notes": [ "Updated its list of owners and control persons (Schedule A)." ] }, { "period": "2026-04-01", "period_label": "April 2026", "notes": [ "Employees performing advisory functions went from 20 to 22.", "Regulatory assets under management went from $1,261,064,067 to $1,426,784,638 (+13%)." ] } ], "fees_from_brochure": { "source": "Form ADV Part 2A brochure dated March 27, 2026", "tiers": [], "flat_rate": null, "stated_range": null, "stated_maximum": "2.25% of assets a year", "account_minimum": null, "account_minimum_may_be_waived": false, "minimum_annual_fee": null, "figures": [ { "label": "Asset-based fee", "statements": [ "Asset-based fee: up to 2.25% of assets a year (the maximum the brochure states)" ], "quotes": [ "Client shall pay TPWA the Advisory Fees, based on the Advisory Fee Rates shown in the Client's Advisory Agreement, which shall not exceed a maximum Advisory Fee Rate 2.25%, on an annual basis." ] } ], "quotes": [ "Client shall pay TPWA the Advisory Fees, based on the Advisory Fee Rates shown in the Client's Advisory Agreement, which shall not exceed a maximum Advisory Fee Rate 2.25%, on an annual basis." ], "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable." }, "custodians": [ { "name": "National Financial Services LLC", "name_as_filed": "NATIONAL FINANCIAL SERVICES LLC", "affiliated": false } ], "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.", "markdown_url": "https://advisorcensus.com/firm/true-private-wealth-advisors-llc-salem-or-164947.md", "clients": [ { "type": "individuals", "label": "Individuals (other than high net worth individuals)", "count": 1219, "fewer_than_5": false, "raum": 457348542.0 }, { "type": "high_net_worth_individuals", "label": "High net worth individuals", "count": 357, "fewer_than_5": false, "raum": 940733505.0 }, { "type": "pension_profit_sharing", "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)", "count": 5, "fewer_than_5": false, "raum": 2197738.0 }, { "type": "charitable", "label": "Charitable organizations", "count": 6, "fewer_than_5": false, "raum": 23902839.0 }, { "type": "corporations_other_businesses", "label": "Corporations or other businesses not listed above", "count": 5, "fewer_than_5": false, "raum": 2602014.0 } ], "disclosure_line": "Reports no disclosure items on Form ADV Item 11.", "disclosure_items": [], "indexable": true, "suppressed": false, "claimed": false, "enhanced": false, "provided_by_the_firm": null, "source": { "name": "Form ADV", "as_of": "2026-10-01", "iapd_url": "https://adviserinfo.sec.gov/firm/summary/164947", "operator": "BH Monitor Services, LLC", "license": "https://creativecommons.org/licenses/by/4.0/", "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data" } }