# Treasure Coast Financial Planning, Inc.

> Treasure Coast Financial Planning, Inc. is an SEC-registered investment advisory firm in Vero Beach, FL, registered since 2013, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 30, 2026.

- CRD: 166684
- Filed as: TREASURE COAST FINANCIAL PLANNING, INC.
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Vero Beach, FL
- Filing period: October 2026
- Form ADV filing dated: March 30, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/166684
- AdvisorCensus page: https://advisorcensus.com/firm/treasure-coast-financial-planning-inc-vero-beach-fl-166684

## Quick answers

**How is Treasure Coast Financial Planning, Inc. compensated?**
On its Form ADV (Item 5.E, October 2026), Treasure Coast Financial Planning, Inc. reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees); other.

**How much does Treasure Coast Financial Planning, Inc. charge?**
Its Form ADV Part 2A brochure dated March 30, 2026 states: Subscription: $1,450 a year (eMoney system maintenance fee); Hourly rate: $250 an hour (Hourly Consulting Fees). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Where is Treasure Coast Financial Planning, Inc. located?**
Treasure Coast Financial Planning, Inc.'s principal office is in Vero Beach, FL, according to its Form ADV.

**Is Treasure Coast Financial Planning, Inc. registered with the SEC or a state?**
Treasure Coast Financial Planning, Inc. is an SEC-registered investment advisory firm, registered since 2013. Status as filed: Approved. CRD 166684.

**How much does Treasure Coast Financial Planning, Inc. manage?**
Treasure Coast Financial Planning, Inc. reports $241,474,079 in regulatory assets under management in its Form ADV filing dated March 30, 2026 (100% discretionary).

**How have Treasure Coast Financial Planning, Inc.'s assets and staff changed since 2021?**
In the Form ADV data for Treasure Coast Financial Planning, Inc.: Regulatory assets under management: $167,213,692 in the October 2021 data and $241,474,079 in the October 2026 data, up 44%. Total employees: 6 in October 2021 and 6 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Treasure Coast Financial Planning, Inc. serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (152); high net worth individuals (82); corporations or other businesses not listed above (14).

**Which custodians does Treasure Coast Financial Planning, Inc. use?**
Treasure Coast Financial Planning, Inc.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Pershing LLC as a custodian holding 10% or more of its separately managed account assets.

**Does Treasure Coast Financial Planning, Inc. report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/166684

**What changed in Treasure Coast Financial Planning, Inc.'s recent Form ADV filings?**
In the April 2026 filing data: Employees performing advisory functions went from 2 to 5. Regulatory assets under management went from $206,877,327 to $241,474,079 (+17%). Registered or notice-filed in DC, MI, MN, NV, OH, WV.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)
- Other

### Fees and minimums (Form ADV Part 2A brochure dated March 30, 2026)

- Subscription: $1,450 a year (eMoney system maintenance fee)

> Financial Planning-only Clients: Additional $1,450 annual eMoney system maintenance fee due on plan anniversary date

- Hourly rate: $250 an hour (Hourly Consulting Fees)

> We generally charge around $250 per hour; however, this rate can be higher depending on the complexity of the plan.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Pershing LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $241,474,079
- Discretionary: $241,474,079
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 152 | $47,242,129 |
| High net worth individuals | 82 | $184,966,048 |
| Banking or thrift institutions | 0 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles (other than investment companies and business development companies) | 0 | $0 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 0 | $0 |
| Charitable organizations | 3 | $357,230 |
| State or municipal government entities (including government pension plans) | 0 | $0 |
| Other investment advisers | 0 | $0 |
| Insurance companies | 0 | $0 |
| Sovereign wealth funds and foreign official institutions | 0 | $0 |
| Corporations or other businesses not listed above | 14 | $8,908,672 |
| Other | 0 | $0 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Educational seminars/workshops

### Firm details
- Registered since: 2013 (13 years)
- Employees: 6 total, 5 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AL, CA, CO, CT, DC, FL, GA, IN, LA, MA, MD, ME, MI, MN, NC, NE, NH, NJ, NV, NY, OH, PA, SC, TN, TX, VA, WA, WV
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- theplanningco.com
- LinkedIn @treasure-coast-financial-planning

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $167,213,692 | 6 | July 30, 2021 |
| October 2022 | $183,099,303 | 6 | May 11, 2022 |
| October 2023 | $172,405,888 | 6 | March 31, 2023 |
| October 2024 | $193,731,695 | 6 | March 20, 2024 |
| October 2025 | $206,877,327 | 7 | March 31, 2025 |
| October 2026 | $241,474,079 | 6 | March 30, 2026 |

Regulatory assets under management: $167,213,692 in the October 2021 data and $241,474,079 in the October 2026 data, up 44%.
Total employees: 6 in October 2021 and 6 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Employees performing advisory functions went from 2 to 5.
- Regulatory assets under management went from $206,877,327 to $241,474,079 (+17%).
- Registered or notice-filed in DC, MI, MN, NV, OH, WV.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Treasure Coast Financial Planning, Inc. (CRD 166684): Form ADV filing data as of October 2026.