# Trademark Capital Management Inc.

> Trademark Capital Management Inc. is an SEC-registered investment advisory firm in Watkinsville, GA, registered since 2015, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated September 29, 2026.

- CRD: 214512
- Filed as: TRADEMARK CAPITAL MANAGEMENT INC.
- Also doing business as: TRADEMARK CAPITAL ASSET MANAGEMENT
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Watkinsville, GA
- Filing period: October 2026
- Form ADV filing dated: September 29, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/214512
- AdvisorCensus page: https://advisorcensus.com/firm/trademark-capital-management-inc-watkinsville-ga-214512

## Quick answers

**How is Trademark Capital Management Inc. compensated?**
On its Form ADV (Item 5.E, October 2026), Trademark Capital Management Inc. reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees); performance-based fees.

**Where is Trademark Capital Management Inc. located?**
Trademark Capital Management Inc.'s principal office is in Watkinsville, GA, according to its Form ADV.

**Is Trademark Capital Management Inc. registered with the SEC or a state?**
Trademark Capital Management Inc. is an SEC-registered investment advisory firm, registered since 2015. Status as filed: Approved. CRD 214512.

**How much does Trademark Capital Management Inc. manage?**
Trademark Capital Management Inc. reports $150,824,050 in regulatory assets under management in its Form ADV filing dated September 29, 2026 (100% discretionary).

**How have Trademark Capital Management Inc.'s assets and staff changed since 2021?**
In the Form ADV data for Trademark Capital Management Inc.: Regulatory assets under management: $187,629,728 in the October 2021 data and $150,824,050 in the October 2026 data, down 20%. Total employees: 4 in October 2021 and 7 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Trademark Capital Management Inc. serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (304); high net worth individuals (26); pension and profit sharing plans (but not the plan participants or government pension plans) (7).

**Which custodians does Trademark Capital Management Inc. use?**
Trademark Capital Management Inc.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and National Financial Services LLC as custodians holding 10% or more of its separately managed account assets.

**Does Trademark Capital Management Inc. report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/214512

**Does Trademark Capital Management Inc. state an account minimum?**
Its Form ADV Part 2A brochure dated July 24, 2026 says: "We do not generally impose a minimum portfolio value for conventional wealth management services or a minimum fee." "We may, at our discretion, make exceptions to the foregoing or negotiate special fee arrangements where we deem it appropriate under the circumstances."

**What changed in Trademark Capital Management Inc.'s recent Form ADV filings?**
In the October 2026 filing data: Registered or notice-filed in AZ.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)
- Performance-based fees

### Fees and minimums (Form ADV Part 2A brochure dated July 24, 2026)

- Account minimum: None

> We do not generally impose a minimum portfolio value for conventional wealth management services or a minimum fee.

> We may, at our discretion, make exceptions to the foregoing or negotiate special fee arrangements where we deem it appropriate under the circumstances.

- Minimum annual fee: None

> We do not generally impose a minimum portfolio value for conventional wealth management services or a minimum fee.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.
- National Financial Services LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $150,824,050
- Discretionary: $150,824,050
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 304 | $63,684,931 |
| High net worth individuals | 26 | $65,893,011 |
| Pooled investment vehicles (other than investment companies and business development companies) | 2 | $16,773,146 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 7 | $3,509,089 |
| Charitable organizations | Fewer than 5 | $963,873 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for pooled investment vehicles (other than investment companies)
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
- Educational seminars/workshops

### Firm details
- Registered since: 2015 (11 years)
- Employees: 7 total, 4 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AL, AZ, CA, FL, GA, LA, MD, NC, SC, TX, VA
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- trademarkcapital.com
- trademarksportsmgt.com
- vimeo.com/user198145162
- Instagram @trademarksportsmgt
- LinkedIn @trademark-capital
- LinkedIn @trademarksportsmgt
- X @TrademarkAsset
- X @tmarksportsmgt

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $187,629,728 | 4 | March 29, 2021 |
| October 2022 | $184,185,304 | 4 | June 2, 2022 |
| October 2023 | $202,932,827 | 7 | May 31, 2023 |
| October 2024 | $209,395,907 | 10 | September 26, 2024 |
| October 2025 | $220,356,375 | 8 | June 2, 2025 |
| October 2026 | $150,824,050 | 7 | September 29, 2026 |

Regulatory assets under management: $187,629,728 in the October 2021 data and $150,824,050 in the October 2026 data, down 20%.
Total employees: 4 in October 2021 and 7 in October 2026.

## Changes in the filing (last 12 months)

### October 2026
- Registered or notice-filed in AZ.

### August 2026
- Registered or notice-filed in MD.

### April 2026
- Regulatory assets under management went from $220,356,375 to $150,824,050 (-32%).

### January 2026
- No longer registered or notice-filed in WI.

### December 2025
- Registered or notice-filed in CA, SC, VA.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Trademark Capital Management Inc. (CRD 214512): Form ADV filing data as of October 2026.
