{
  "crd_number": 114471,
  "slug": "three-magnolias-financial-advisors-winston-salem-nc-114471",
  "primary_business_name": "THREE MAGNOLIAS FINANCIAL ADVISORS",
  "legal_name": "THREE MAGNOLIAS FINANCIAL ADVISORS, LLC",
  "dbas": [],
  "city": "Winston Salem",
  "state": "NC",
  "country": "United States",
  "cbsa_code": "49180",
  "metro": {
    "cbsa_code": "49180",
    "common_name": "Winston-Salem",
    "msa_name": "Winston-Salem, NC",
    "path": "/advisors/nc/winston-salem"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2001-07-30",
  "years_registered": 25,
  "period": "2026-10-01",
  "filing_date": "2026-03-30",
  "carried_forward": false,
  "raum_total": 487056157.0,
  "raum_discretionary": 449333915.0,
  "raum_non_discretionary": 37722242.0,
  "raum_band": "100m_500m",
  "raum_band_label": "$100 million to $500 million",
  "total_employees": 7,
  "advisory_employees": 5,
  "client_count_bucket": null,
  "clients_by_type": {
    "individuals": {
      "raum": 110222860.0,
      "count": 144
    },
    "pension_profit_sharing": {
      "raum": 27794242.0,
      "count": 19
    },
    "high_net_worth_individuals": {
      "raum": 349039055.0,
      "count": 455
    }
  },
  "compensation_types": [
    "fixed",
    "hourly",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "financial_planning",
    "pension_consulting",
    "portfolio_management_individuals",
    "selection_of_other_advisers"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 1,
  "states_registered": [
    "CA",
    "FL",
    "GA",
    "NC",
    "NH",
    "PA",
    "SC",
    "TX",
    "VA"
  ],
  "websites": [
    "https://facebook.com/threemagnoliasfinancialadvisors",
    "https://linkedin.com/company/three-magnolias-financial-advisors",
    "https://threemagnoliasfinancialadvisors.com"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/114471",
  "disclosure_items": [
    {
      "item": "11.E(4)",
      "question": "Has a self-regulatory organization or a commodities exchange ever disciplined the firm or an advisory affiliate by expelling or suspending it from membership, barring or suspending it from association with other members, or otherwise restricting its activities?"
    }
  ],
  "city_as_filed": "WINSTON SALEM",
  "url": "https://advisorcensus.com/firm/three-magnolias-financial-advisors-winston-salem-nc-114471",
  "display_name": "Three Magnolias Financial Advisors",
  "summary": "Three Magnolias Financial Advisors is an SEC-registered investment advisory firm in Winston Salem, NC, registered since 2001, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 30, 2026.",
  "citation": "AdvisorCensus. Three Magnolias Financial Advisors (CRD 114471): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Hourly charges",
    "Fixed fees (other than subscription fees)"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Pension consulting services",
    "Selection of other advisers (including private fund managers)"
  ],
  "quick_answers": [
    {
      "q": "How is Three Magnolias Financial Advisors compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Three Magnolias Financial Advisors reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees)."
    },
    {
      "q": "How much does Three Magnolias Financial Advisors charge?",
      "a": "Its Form ADV Part 2A brochure dated March 30, 2026 states: Hourly rate: $150 an hour (Financial Planning). Fees can differ by service and may be negotiable; the brochure is the complete statement."
    },
    {
      "q": "Where is Three Magnolias Financial Advisors located?",
      "a": "Three Magnolias Financial Advisors' principal office is in Winston Salem, NC, according to its Form ADV; the April 2026 filing also lists 1 other office (Schedule D, Section 1.F)."
    },
    {
      "q": "Is Three Magnolias Financial Advisors registered with the SEC or a state?",
      "a": "Three Magnolias Financial Advisors is an SEC-registered investment advisory firm, registered since 2001. Status as filed: Approved. CRD 114471."
    },
    {
      "q": "How much does Three Magnolias Financial Advisors manage?",
      "a": "Three Magnolias Financial Advisors reports $487,056,157 in regulatory assets under management in its Form ADV filing dated March 30, 2026 (92% discretionary)."
    },
    {
      "q": "How have Three Magnolias Financial Advisors' assets and staff changed since 2021?",
      "a": "In the Form ADV data for Three Magnolias Financial Advisors: Regulatory assets under management: $254,500,000 in the October 2021 data and $487,056,157 in the October 2026 data, up 91%. Total employees: 8 in October 2021 and 7 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Three Magnolias Financial Advisors serve?",
      "a": "By number of clients on Form ADV Item 5.D: high net worth individuals (455); individuals (other than high net worth individuals) (144); pension and profit sharing plans (but not the plan participants or government pension plans) (19)."
    },
    {
      "q": "Which custodians does Three Magnolias Financial Advisors use?",
      "a": "Three Magnolias Financial Advisors' most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Three Magnolias Financial Advisors report any disciplinary disclosures?",
      "a": "Reports 1 disclosure item on Form ADV Item 11: yes answers to 11.E(4) (self-regulatory organization's expulsion, suspension, bar, or restriction). Each question covers the firm and its advisory affiliates, and one event can produce several yes answers. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/114471"
    },
    {
      "q": "What changed in Three Magnolias Financial Advisors' recent Form ADV filings?",
      "a": "In the April 2026 filing data: Regulatory assets under management went from $414,201,000 to $487,056,157 (+18%)."
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 254500000.0,
      "total_employees": 8,
      "filing_date": "2021-05-20"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 241000000.0,
      "total_employees": 6,
      "filing_date": "2022-03-18"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 270160000.0,
      "total_employees": 6,
      "filing_date": "2023-03-16"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 307249000.0,
      "total_employees": 5,
      "filing_date": "2024-03-20"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 414201000.0,
      "total_employees": 6,
      "filing_date": "2025-03-24"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 487056157.0,
      "total_employees": 7,
      "filing_date": "2026-03-30"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "Regulatory assets under management went from $414,201,000 to $487,056,157 (+18%)."
      ]
    },
    {
      "period": "2026-03-01",
      "period_label": "March 2026",
      "notes": [
        "Item 11 disclosure answers changed: 1 yes answer, previously 0 (now yes: 11.E(4))."
      ]
    },
    {
      "period": "2025-12-01",
      "period_label": "December 2025",
      "notes": [
        "Employees performing advisory functions went from 4 to 5."
      ]
    }
  ],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated March 30, 2026",
    "provided_by_the_firm": false,
    "tiers": [],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": null,
    "account_minimum": null,
    "account_minimum_may_be_waived": false,
    "minimum_annual_fee": null,
    "planning_fees": [
      "Hourly rate: $150 an hour (Financial Planning)"
    ],
    "figures": [
      {
        "label": "Planning fee",
        "statements": [
          "Hourly rate: $150 an hour (Financial Planning)"
        ],
        "quotes": [
          "Financial Planning is normally performed on an hourly basis, at the rate of $150 per hour. In most instances, a minimum fee of $500 applies."
        ]
      }
    ],
    "values": {
      "tiers": [],
      "range_pct": null,
      "max_pct": null,
      "account_minimum": null,
      "minimum_annual_fee": null,
      "planning": [
        {
          "kind": "hourly",
          "amount": 150.0,
          "min": null,
          "max": null,
          "period": "hour",
          "service": "Financial Planning"
        }
      ]
    },
    "quotes": [
      "Financial Planning is normally performed on an hourly basis, at the rate of $150 per hour. In most instances, a minimum fee of $500 applies."
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/three-magnolias-financial-advisors-winston-salem-nc-114471.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 144,
      "fewer_than_5": false,
      "raum": 110222860.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 455,
      "fewer_than_5": false,
      "raum": 349039055.0
    },
    {
      "type": "pension_profit_sharing",
      "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)",
      "count": 19,
      "fewer_than_5": false,
      "raum": 27794242.0
    }
  ],
  "disclosure_line": "Reports 1 disclosure item on Form ADV Item 11.",
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/114471",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}