# The Menard Financial Group, LLC

> The Menard Financial Group, LLC is an SEC-registered investment advisory firm in Houston, TX, registered since 2018, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated September 22, 2026.

- CRD: 299404
- Filed as: THE MENARD FINANCIAL GROUP, LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Houston, TX
- Filing period: October 2026
- Form ADV filing dated: September 22, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/299404
- AdvisorCensus page: https://advisorcensus.com/firm/the-menard-financial-group-llc-houston-tx-299404

## Quick answers

**How is The Menard Financial Group, LLC compensated?**
On its Form ADV (Item 5.E, October 2026), The Menard Financial Group, LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**How much does The Menard Financial Group, LLC charge?**
Its Form ADV Part 2A brochure dated May 1, 2026 states: Asset-based fee: up to 1% of assets a year (the maximum the brochure states); Flat fee: $600 to $15,000 (financial planning and consulting services). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Where is The Menard Financial Group, LLC located?**
The Menard Financial Group, LLC's principal office is in Houston, TX, according to its Form ADV.

**Is The Menard Financial Group, LLC registered with the SEC or a state?**
The Menard Financial Group, LLC is an SEC-registered investment advisory firm, registered since 2018. Status as filed: Approved. CRD 299404.

**How much does The Menard Financial Group, LLC manage?**
The Menard Financial Group, LLC reports $335,259,277 in regulatory assets under management in its Form ADV filing dated September 22, 2026 (98% discretionary).

**How have The Menard Financial Group, LLC's assets and staff changed since 2021?**
In the Form ADV data for The Menard Financial Group, LLC: Regulatory assets under management: $225,680,794 in the October 2021 data and $335,259,277 in the October 2026 data, up 49%. Total employees: 4 in October 2021 and 3 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does The Menard Financial Group, LLC serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (84); high net worth individuals (43); charitable organizations (1).

**Which custodians does The Menard Financial Group, LLC use?**
The Menard Financial Group, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

**Does The Menard Financial Group, LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/299404

**What changed in The Menard Financial Group, LLC's recent Form ADV filings?**
In the April 2026 filing data: Regulatory assets under management went from $429,184,346 to $335,259,277 (-22%).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated May 1, 2026)

- Asset-based fee: up to 1% of assets a year (the maximum the brochure states)

> Fees based on a percentage of managed Plan assets will not exceed 1.00%.

- Flat fee: $600 to $15,000 (financial planning and consulting services)

> Generally, flat fees range from $600 to $15,000. Flat fees will not exceed $150,000.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $335,259,277
- Discretionary: $329,866,337
- Non-discretionary: $5,392,940

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 84 | $36,363,104 |
| High net worth individuals | 43 | $292,969,450 |
| Charitable organizations | 1 | $5,926,723 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
- Selection of other advisers (including private fund managers)

### Firm details
- Registered since: 2018 (7 years)
- Employees: 3 total, 2 performing advisory functions
- Wrap fee program participation: Yes
- States registered or notice-filed: LA, TX
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- themenardfinancialgroup.net

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $225,680,794 | 4 | March 19, 2021 |
| October 2022 | $253,778,305 | 3 | March 31, 2022 |
| October 2023 | $206,581,664 | 3 | March 31, 2023 |
| October 2024 | $381,422,121 | 4 | April 1, 2024 |
| October 2025 | $429,184,346 | 3 | April 30, 2025 |
| October 2026 | $335,259,277 | 3 | September 22, 2026 |

Regulatory assets under management: $225,680,794 in the October 2021 data and $335,259,277 in the October 2026 data, up 49%.
Total employees: 4 in October 2021 and 3 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Regulatory assets under management went from $429,184,346 to $335,259,277 (-22%).

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. The Menard Financial Group, LLC (CRD 299404): Form ADV filing data as of October 2026.