# TAG Associates LLC

> TAG Associates LLC is an SEC-registered investment advisory firm in New York, NY, registered since 2002, reporting over $5 billion in regulatory assets under management in its Form ADV filing dated June 26, 2026.

- CRD: 116959
- Filed as: TAG ASSOCIATES LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: New York, NY
- Filing period: October 2026
- Form ADV filing dated: June 26, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/116959
- AdvisorCensus page: https://advisorcensus.com/firm/tag-associates-llc-new-york-ny-116959

## Quick answers

**How is TAG Associates LLC compensated?**
On its Form ADV (Item 5.E, October 2026), TAG Associates LLC reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees); performance-based fees.

**How much does TAG Associates LLC charge?**
Its Form ADV Part 2A brochure dated June 26, 2026 states: Subscription: $150,000 a year (Comprehensive Wealth Management services). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Where is TAG Associates LLC located?**
TAG Associates LLC's principal office is in New York, NY, according to its Form ADV; the July 2026 filing also lists 1 other office (Schedule D, Section 1.F).

**Is TAG Associates LLC registered with the SEC or a state?**
TAG Associates LLC is an SEC-registered investment advisory firm, registered since 2002. Status as filed: Approved. CRD 116959.

**How much does TAG Associates LLC manage?**
TAG Associates LLC reports $7,067,528,406 in regulatory assets under management in its Form ADV filing dated June 26, 2026 (5% discretionary).

**How have TAG Associates LLC's assets and staff changed since 2021?**
In the Form ADV data for TAG Associates LLC: Regulatory assets under management: $8,641,470,000 in the October 2021 data and $7,067,528,406 in the October 2026 data, down 18%. Total employees: 73 in October 2021 and 71 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does TAG Associates LLC serve?**
By number of clients on Form ADV Item 5.D: high net worth individuals (80); pooled investment vehicles (other than investment companies and business development companies) (10).

**Which custodians does TAG Associates LLC use?**
TAG Associates LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

**Does TAG Associates LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/116959

**Does TAG Associates LLC state an account minimum?**
Its Form ADV Part 2A brochure dated June 26, 2026 says: "Generally, the minimum investment amount for opening accounts by new clients is $10 million. The Adviser does not require that clients retain a minimum account size."

**What changed in TAG Associates LLC's recent Form ADV filings?**
In the July 2026 filing data: Updated its list of owners and control persons (Schedule A).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Fixed fees (other than subscription fees)
- Performance-based fees

### Fees and minimums (Form ADV Part 2A brochure dated June 26, 2026)

- Account minimum: $10,000,000

> Generally, the minimum investment amount for opening accounts by new clients is $10 million. The Adviser does not require that clients retain a minimum account size.

- Subscription: $150,000 a year (Comprehensive Wealth Management services)

> TAG’s stated minimum fee for Comprehensive Wealth Management services is $150,000 per year.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $7,067,528,406
- Discretionary: $319,062,567
- Non-discretionary: $6,748,465,839

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 0 | $0 |
| High net worth individuals | 80 | $6,856,756,752 |
| Banking or thrift institutions | 0 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles (other than investment companies and business development companies) | 10 | $202,483,833 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | Fewer than 5 | $8,287,821 |
| Charitable organizations | 0 | $0 |
| State or municipal government entities (including government pension plans) | 0 | $0 |
| Other investment advisers | 0 | $0 |
| Insurance companies | 0 | $0 |
| Sovereign wealth funds and foreign official institutions | 0 | $0 |
| Corporations or other businesses not listed above | 0 | $0 |
| Other | 0 | $0 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for pooled investment vehicles (other than investment companies)
- Pension consulting services
- Selection of other advisers (including private fund managers)

### Firm details
- Registered since: 2002 (24 years)
- Employees: 71 total, 23 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: CT, FL, ID, NY, TX
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Other offices (Schedule D, Section 1.F), as of the July 2026 filing
- Ketchum, ID

### Websites listed on Form ADV (Item 1.I)
- tagassoc.com
- LinkedIn @tag-associates

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $8,641,470,000 | 73 | March 31, 2021 |
| October 2022 | $9,495,600,000 | 70 | March 29, 2022 |
| October 2023 | $8,071,490,000 | 73 | March 28, 2023 |
| October 2024 | $8,711,236,142 | 71 | March 28, 2024 |
| October 2025 | $7,137,908,955 | 72 | April 23, 2025 |
| October 2026 | $7,067,528,406 | 71 | June 26, 2026 |

Regulatory assets under management: $8,641,470,000 in the October 2021 data and $7,067,528,406 in the October 2026 data, down 18%.
Total employees: 73 in October 2021 and 71 in October 2026.

## Changes in the filing (last 12 months)

### July 2026
- Updated its list of owners and control persons (Schedule A).

### April 2026
- Employees performing advisory functions went from 25 to 23.
- Updated its list of owners and control persons (Schedule A).

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. TAG Associates LLC (CRD 116959): Form ADV filing data as of October 2026.