# Sera Capital Management, LLC

> Sera Capital Management, LLC is an SEC-registered investment advisory firm in Annapolis, MD, registered since 2026, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated June 24, 2026.

- CRD: 120896
- Filed as: SERA CAPITAL MANAGEMENT, LLC
- Legal name: Sera Capital Management Limited Liability Company
- Also doing business as: FINANCIAL TALES, SERA CAPITAL, SERA CAPITAL MANAGEMENT, LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Annapolis, MD
- Filing period: October 2026
- Form ADV filing dated: June 24, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/120896
- AdvisorCensus page: https://advisorcensus.com/firm/sera-capital-management-llc-annapolis-md-120896

## Quick answers

**How is Sera Capital Management, LLC compensated?**
On its Form ADV (Item 5.E, October 2026), Sera Capital Management, LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**How much does Sera Capital Management, LLC charge?**
Its Form ADV Part 2A brochure dated June 24, 2026 states: Hourly rate: $350 an hour (Investment Consulting Fees for implementation of a proposed 1031 Exchange…). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Where is Sera Capital Management, LLC located?**
Sera Capital Management, LLC's principal office is in Annapolis, MD, according to its Form ADV; the July 2026 filing also lists 1 other office (Schedule D, Section 1.F).

**Is Sera Capital Management, LLC registered with the SEC or a state?**
Sera Capital Management, LLC is an SEC-registered investment advisory firm, registered since 2026. Status as filed: Approved. CRD 120896.

**How much does Sera Capital Management, LLC manage?**
Sera Capital Management, LLC reports $114,258,975 in regulatory assets under management in its Form ADV filing dated June 24, 2026 (82% discretionary).

**What types of clients does Sera Capital Management, LLC serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (46); high net worth individuals (28).

**Which custodians does Sera Capital Management, LLC use?**
Sera Capital Management, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

**Does Sera Capital Management, LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/120896

**What changed in Sera Capital Management, LLC's recent Form ADV filings?**
In the May 2026 filing data: Newly registered with the SEC.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated June 24, 2026)

- Hourly rate: $350 an hour (Investment Consulting Fees for implementation of a proposed 1031 Exchange…)

> Upon your implementation of a proposed 1031 Exchange Plan, we will charge up to $350 per hour or a one-time fee not to exceed 3% of the assets of the completed 1031 Exchange Plan.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $114,258,975
- Discretionary: $93,555,934
- Non-discretionary: $20,703,041

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 46 | $96,447,844 |
| High net worth individuals | 28 | $17,811,131 |

### Advisory services (Item 5.G)
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients

### Firm details
- Registered since: 2026 (0 years)
- Employees: 5 total, 5 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AZ, MD, TX
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Other offices (Schedule D, Section 1.F), as of the July 2026 filing
- Annapolis, MD

### Websites listed on Form ADV (Item 1.I)
- financialtales.com
- seracapital.com
- X @FINANCIALTALES
- YouTube @SERACAPITAL

## Changes in the filing (last 12 months)

### May 2026
- Newly registered with the SEC.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Sera Capital Management, LLC (CRD 120896): Form ADV filing data as of October 2026.