# Seek First Inc.

> Seek First Inc. is an SEC-registered investment advisory firm in Campbell, CA, registered since 2023, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated May 26, 2026.

- CRD: 312546
- Filed as: SEEK FIRST INC.
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Campbell, CA
- Filing period: October 2026
- Form ADV filing dated: May 26, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/312546
- AdvisorCensus page: https://advisorcensus.com/firm/seek-first-inc-campbell-ca-312546

## Quick answers

**How is Seek First Inc. compensated?**
On its Form ADV (Item 5.E, October 2026), Seek First Inc. reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees).

**How much does Seek First Inc. charge?**
Its Form ADV Part 2A brochure dated March 29, 2026 states: Flat fee: $1,500 to $3,000 a month (Seek First Consulting program for clients with basic needs); Hourly rate: $300 an hour (select financial planning and consulting services). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Where is Seek First Inc. located?**
Seek First Inc.'s principal office is in Campbell, CA, according to its Form ADV.

**Is Seek First Inc. registered with the SEC or a state?**
Seek First Inc. is an SEC-registered investment advisory firm, registered since 2023. Status as filed: Approved. CRD 312546.

**How much does Seek First Inc. manage?**
Seek First Inc. reports $251,000,000 in regulatory assets under management in its Form ADV filing dated May 26, 2026 (100% discretionary).

**How have Seek First Inc.'s assets and staff changed since 2023?**
In the Form ADV data for Seek First Inc.: Regulatory assets under management: $111,000,000 in the October 2023 data and $251,000,000 in the October 2026 data, up 126%. Total employees: 4 in October 2023 and 6 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Seek First Inc. serve?**
By number of clients on Form ADV Item 5.D: high net worth individuals (63); individuals (other than high net worth individuals) (22); corporations or other businesses not listed above (1).

**Which custodians does Seek First Inc. use?**
Seek First Inc.'s most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

**Does Seek First Inc. report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/312546

**Does Seek First Inc. state an account minimum?**
Its Form ADV Part 2A brochure dated March 29, 2026 says: "The Adviser typically requires a minimum of $500,000 to establish a new advisory account. However, the minimum may be waived at the sole discretion of the Adviser."

**What changed in Seek First Inc.'s recent Form ADV filings?**
In the April 2026 filing data: Regulatory assets under management went from $202,666,684 to $251,000,000 (+24%).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated March 29, 2026)

- Account minimum: $500,000 (the brochure says it may be waived or negotiated)

> The Adviser typically requires a minimum of $500,000 to establish a new advisory account. However, the minimum may be waived at the sole discretion of the Adviser.

- Flat fee: $1,500 to $3,000 a month (Seek First Consulting program for clients with basic needs)

> The Adviser charges clients with basic needs a fixed fee of $1,500-$3,000 per month payable in arrears for the Seek First Consulting program.

- Hourly rate: $300 an hour (select financial planning and consulting services)

> The Adviser charges clients a non-negotiable hourly rate of $300 for select financial planning and consulting services.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $251,000,000
- Discretionary: $251,000,000
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 22 | $19,000,000 |
| High net worth individuals | 63 | $229,000,000 |
| Banking or thrift institutions | 0 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles (other than investment companies and business development companies) | 0 | $0 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 0 | $0 |
| Charitable organizations | 0 | $0 |
| State or municipal government entities (including government pension plans) | 0 | $0 |
| Other investment advisers | 0 | $0 |
| Insurance companies | 0 | $0 |
| Sovereign wealth funds and foreign official institutions | 0 | $0 |
| Corporations or other businesses not listed above | 1 | $3,000,000 |
| Other | 0 | $0 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Selection of other advisers (including private fund managers)

### Firm details
- Registered since: 2023 (3 years)
- Employees: 6 total, 3 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: CA, TX, WA
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- seekfirstinc.com

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2023 | $111,000,000 | 4 | August 22, 2023 |
| October 2024 | $135,000,000 | 6 | March 19, 2024 |
| October 2025 | $202,666,684 | 7 | May 15, 2025 |
| October 2026 | $251,000,000 | 6 | May 26, 2026 |

Regulatory assets under management: $111,000,000 in the October 2023 data and $251,000,000 in the October 2026 data, up 126%.
Total employees: 4 in October 2023 and 6 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Regulatory assets under management went from $202,666,684 to $251,000,000 (+24%).

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Seek First Inc. (CRD 312546): Form ADV filing data as of October 2026.