# Secfi Advisory Limited

> Secfi Advisory Limited is an SEC-registered investment advisory firm in New York, NY, registered since 2022, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated June 30, 2026.

- CRD: 306961
- Filed as: SECFI ADVISORY LIMITED
- Also doing business as: SECFI, SECFI WEALTH
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: New York, NY
- Filing period: October 2026
- Form ADV filing dated: June 30, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/306961
- AdvisorCensus page: https://advisorcensus.com/firm/secfi-advisory-limited-new-york-ny-306961

## Quick answers

**How is Secfi Advisory Limited compensated?**
On its Form ADV (Item 5.E, October 2026), Secfi Advisory Limited reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees); performance-based fees.

**Where is Secfi Advisory Limited located?**
Secfi Advisory Limited's principal office is in New York, NY, according to its Form ADV; the July 2026 filing also lists 1 other office (Schedule D, Section 1.F).

**Is Secfi Advisory Limited registered with the SEC or a state?**
Secfi Advisory Limited is an SEC-registered investment advisory firm, registered since 2022. Status as filed: Approved. CRD 306961.

**How much does Secfi Advisory Limited manage?**
Secfi Advisory Limited reports $225,867,055 in regulatory assets under management in its Form ADV filing dated June 30, 2026 (78% discretionary).

**How have Secfi Advisory Limited's assets and staff changed since 2021?**
In the Form ADV data for Secfi Advisory Limited: Regulatory assets under management: $84,250,000 in the October 2022 data and $225,867,055 in the October 2026 data, up 168%. Total employees: 10 in October 2022 and 15 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Secfi Advisory Limited serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (51); pooled investment vehicles (other than investment companies and business development companies) (4).

**Which custodians does Secfi Advisory Limited use?**
Secfi Advisory Limited's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Altruist Financial LLC as a custodian holding 10% or more of its separately managed account assets.

**Does Secfi Advisory Limited report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/306961

**What changed in Secfi Advisory Limited's recent Form ADV filings?**
In the July 2026 filing data: Registered or notice-filed in MO.

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Fixed fees (other than subscription fees)
- Performance-based fees

### Custodians (Schedule D, Section 5.K(3))
- Altruist Financial LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $225,867,055
- Discretionary: $175,614,055
- Non-discretionary: $50,253,000

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 51 | $44,488,189 |
| Pooled investment vehicles (other than investment companies and business development companies) | 4 | $181,378,866 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for pooled investment vehicles (other than investment companies)

### Firm details
- Registered since: 2022 (4 years)
- Employees: 15 total, 9 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: CA, CO, MA, MO, NJ, NY, TX, WA
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Other offices (Schedule D, Section 1.F), as of the July 2026 filing
- Amsterdam

### Websites listed on Form ADV (Item 1.I)
- secfi.com
- LinkedIn @secfiinc
- X @asksecfi

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | Not reported | Not reported | March 31, 2021 |
| October 2022 | $84,250,000 | 10 | September 15, 2022 |
| October 2023 | $92,770,000 | 15 | August 2, 2023 |
| October 2024 | $156,316,189 | 15 | April 30, 2024 |
| October 2025 | $174,020,811 | 16 | June 3, 2025 |
| October 2026 | $225,867,055 | 15 | June 30, 2026 |

Regulatory assets under management: $84,250,000 in the October 2022 data and $225,867,055 in the October 2026 data, up 168%.
Total employees: 10 in October 2022 and 15 in October 2026.

## Changes in the filing (last 12 months)

### July 2026
- Registered or notice-filed in MO.

### April 2026
- Regulatory assets under management went from $174,020,811 to $225,867,055 (+30%).
- No longer lists an office in San Francisco, CA.

### January 2026
- No longer registered or notice-filed in FL, IL, MO.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Secfi Advisory Limited (CRD 306961): Form ADV filing data as of October 2026.