# Rooted Financial Group, LLC

> Rooted Financial Group, LLC is an SEC-registered investment advisory firm in Tigard, OR, registered since 2025, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated April 28, 2026.

- CRD: 335302
- Filed as: ROOTED FINANCIAL GROUP, LLC
- Also doing business as: ROOTED FINANCIAL ADVISORS
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Tigard, OR
- Filing period: October 2026
- Form ADV filing dated: April 28, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/335302
- AdvisorCensus page: https://advisorcensus.com/firm/rooted-financial-group-llc-tigard-or-335302

## Quick answers

**How is Rooted Financial Group, LLC compensated?**
On its Form ADV (Item 5.E, October 2026), Rooted Financial Group, LLC reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees).

**What does Rooted Financial Group, LLC's brochure say about its fees?**
Its Form ADV Part 2A brochure dated March 6, 2026 states: Asset-based fee: 0.5% to 2% a year (a range, as the brochure states it). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Where is Rooted Financial Group, LLC located?**
Rooted Financial Group, LLC's principal office is in Tigard, OR, according to its Form ADV.

**Is Rooted Financial Group, LLC registered with the SEC or a state?**
Rooted Financial Group, LLC is an SEC-registered investment advisory firm, registered since 2025. Status as filed: Approved. CRD 335302.

**How much does Rooted Financial Group, LLC manage?**
Rooted Financial Group, LLC reports $108,680,079 in regulatory assets under management in its Form ADV filing dated April 28, 2026 (100% discretionary).

**How have Rooted Financial Group, LLC's assets and staff changed since 2025?**
In the Form ADV data for Rooted Financial Group, LLC: Regulatory assets under management: $100,377,248 in the October 2025 data and $108,680,079 in the October 2026 data, up 8%. Total employees: 2 in October 2025 and 3 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Rooted Financial Group, LLC serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (234); high net worth individuals (20).

**Which custodians does Rooted Financial Group, LLC use?**
Rooted Financial Group, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

**Does Rooted Financial Group, LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/335302

**What changed in Rooted Financial Group, LLC's recent Form ADV filings?**
In the May 2026 filing data: Updated its list of owners and control persons (Schedule A).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated March 6, 2026)

- Asset-based fee: 0.5% to 2% a year (a range, as the brochure states it)

> Generally, fees may vary from 0.50% to 2.00% per annum of the market value of a client’s assets managed by Rooted Financial. In limited circumstances, asset management may also be done on a flat fee basis.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $108,680,079
- Discretionary: $108,680,079
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 234 | $72,601,142 |
| High net worth individuals | 20 | $36,036,633 |
| Charitable organizations | Fewer than 5 | $42,304 |

### Advisory services (Item 5.G)
- Portfolio management for individuals and/or small businesses

### Firm details
- Registered since: 2025 (1 year)
- Employees: 3 total, 2 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AZ, OR, TX, WA
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- rootedfinancial.com
- Facebook facebook.com
- Instagram @rootedfinancialadvisors

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2025 | $100,377,248 | 2 | June 6, 2025 |
| October 2026 | $108,680,079 | 3 | April 28, 2026 |

Regulatory assets under management: $100,377,248 in the October 2025 data and $108,680,079 in the October 2026 data, up 8%.
Total employees: 2 in October 2025 and 3 in October 2026.

## Changes in the filing (last 12 months)

### May 2026
- Updated its list of owners and control persons (Schedule A).

### April 2026
- Employees performing advisory functions went from 1 to 2.

### December 2025
- Registered or notice-filed in AZ, TX, WA.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Rooted Financial Group, LLC (CRD 335302): Form ADV filing data as of October 2026.