# Rockdale Financial Services, Inc.

> Rockdale Financial Services, Inc. is a state-registered investment advisory firm in Eatontown, NJ, registered since 1998, reporting $25 million to $100 million in regulatory assets under management in its Form ADV filing dated February 16, 2026.

- CRD: 128829
- Filed as: ROCKDALE FINANCIAL SERVICES, INC.
- Registration: State-registered investment adviser (status as filed: APPROVED)
- Location: Eatontown, NJ
- Filing period: October 2026
- Form ADV filing dated: February 16, 2026
- Public record (IAPD): https://adviserinfo.sec.gov/firm/summary/128829
- AdvisorCensus page: https://advisorcensus.com/firm/rockdale-financial-services-inc-eatontown-nj-128829

## Quick answers

**How is Rockdale Financial Services, Inc. compensated?**
On its Form ADV (Item 5.E, October 2026), Rockdale Financial Services, Inc. reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees). The amounts are in Item 5 of its Form ADV Part 2A brochure.

**Where is Rockdale Financial Services, Inc. located?**
Rockdale Financial Services, Inc.'s principal office is in Eatontown, NJ, according to its Form ADV.

**Is Rockdale Financial Services, Inc. registered with the SEC or a state?**
Rockdale Financial Services, Inc. is a state-registered investment advisory firm, registered since 1998. Status as filed: APPROVED. CRD 128829.

**How much does Rockdale Financial Services, Inc. manage?**
Rockdale Financial Services, Inc. reports $58,852,069 in regulatory assets under management in its Form ADV filing dated February 16, 2026 (0% discretionary).

**What types of clients does Rockdale Financial Services, Inc. serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (238); high net worth individuals (24).

**Does Rockdale Financial Services, Inc. report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's public record on IAPD: https://adviserinfo.sec.gov/firm/summary/128829

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Regulatory assets under management (Item 5.F)
- Total: $58,852,069
- Discretionary: $0
- Non-discretionary: $58,852,069

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 238 | $31,677,763 |
| High net worth individuals | 24 | $27,174,306 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
- Selection of other advisers (including private fund managers)

### Firm details
- Registered since: 1998 (28 years)
- Employees: 5 total, 4 performing advisory functions
- Wrap fee program participation: Yes
- States registered or notice-filed: FL, NJ, PA
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- rockassets.com
- Facebook @rockdalefinancial
- Instagram @rockassets
- LinkedIn @rockdale-financial-services
- X @i
- X @rockassets1
- YouTube @rockdalefinancialservices

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Rockdale Financial Services, Inc. (CRD 128829): Form ADV filing data as of October 2026.