{
  "crd_number": 151778,
  "slug": "rlb-financial-springfield-mo-151778",
  "primary_business_name": "RLB FINANCIAL",
  "legal_name": "RLB FINANCIAL LLC",
  "dbas": [],
  "city": "Springfield",
  "state": "MO",
  "country": "United States",
  "cbsa_code": "44180",
  "metro": {
    "cbsa_code": "44180",
    "common_name": "Springfield",
    "msa_name": "Springfield, MO",
    "path": "/advisors/mo/springfield"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2023-10-19",
  "years_registered": 2,
  "period": "2026-10-01",
  "filing_date": "2026-03-06",
  "carried_forward": false,
  "raum_total": 173597197.0,
  "raum_discretionary": 173597197.0,
  "raum_non_discretionary": 0.0,
  "raum_band": "100m_500m",
  "raum_band_label": "$100 million to $500 million",
  "total_employees": 4,
  "advisory_employees": 3,
  "client_count_bucket": null,
  "clients_by_type": {
    "individuals": {
      "raum": 99722978.0,
      "count": 583
    },
    "high_net_worth_individuals": {
      "raum": 73874219.0,
      "count": 24
    }
  },
  "compensation_types": [
    "fixed",
    "other",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "financial_planning",
    "other",
    "portfolio_management_individuals",
    "selection_of_other_advisers"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 0,
  "states_registered": [
    "CA",
    "IL",
    "LA",
    "MO",
    "NY",
    "TX",
    "WA"
  ],
  "websites": [
    "https://facebook.com/RLBFINANCIAL",
    "https://linkedin.com/in/robertbaltzell",
    "https://rlbfinancial.com",
    "https://twitter.com/@robertbaltzell"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/151778",
  "city_as_filed": "SPRINGFIELD",
  "url": "https://advisorcensus.com/firm/rlb-financial-springfield-mo-151778",
  "display_name": "RLB Financial",
  "summary": "RLB Financial is an SEC-registered investment advisory firm in Springfield, MO, registered since 2023, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 6, 2026.",
  "citation": "AdvisorCensus. RLB Financial (CRD 151778): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Fixed fees (other than subscription fees)",
    "Other"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Selection of other advisers (including private fund managers)",
    "Other"
  ],
  "quick_answers": [
    {
      "q": "How is RLB Financial compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), RLB Financial reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees); other."
    },
    {
      "q": "Where is RLB Financial located?",
      "a": "RLB Financial's principal office is in Springfield, MO, according to its Form ADV; the April 2026 filing also lists 1 other office (Schedule D, Section 1.F)."
    },
    {
      "q": "Is RLB Financial registered with the SEC or a state?",
      "a": "RLB Financial is an SEC-registered investment advisory firm, registered since 2023. Status as filed: Approved. CRD 151778."
    },
    {
      "q": "How much does RLB Financial manage?",
      "a": "RLB Financial reports $173,597,197 in regulatory assets under management in its Form ADV filing dated March 6, 2026 (100% discretionary)."
    },
    {
      "q": "How have RLB Financial's assets and staff changed since 2024?",
      "a": "In the Form ADV data for RLB Financial: Regulatory assets under management: $128,026,784 in the October 2024 data and $173,597,197 in the October 2026 data, up 36%. Total employees: 4 in October 2024 and 4 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does RLB Financial serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (583); high net worth individuals (24)."
    },
    {
      "q": "Which custodians does RLB Financial use?",
      "a": "RLB Financial's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does RLB Financial report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/151778"
    },
    {
      "q": "Does RLB Financial state an account minimum?",
      "a": "Its Form ADV Part 2A brochure dated March 6, 2026 says: \"RLB does not require a minimum to open an account.\""
    },
    {
      "q": "What changed in RLB Financial's recent Form ADV filings?",
      "a": "In the April 2026 filing data: No longer lists an office in Northridge, CA."
    }
  ],
  "filing_history": [
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 128026784.0,
      "total_employees": 4,
      "filing_date": "2024-08-06"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 149113737.0,
      "total_employees": 4,
      "filing_date": "2025-02-06"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 173597197.0,
      "total_employees": 4,
      "filing_date": "2026-03-06"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "No longer lists an office in Northridge, CA."
      ]
    },
    {
      "period": "2025-12-01",
      "period_label": "December 2025",
      "notes": [
        "Regulatory assets under management went from $149,113,737 to $172,133,809 (+15%)."
      ]
    },
    {
      "period": "2025-11-01",
      "period_label": "November 2025",
      "notes": [
        "Added an office in Ventura, CA.",
        "No longer lists an office in Oxnard, CA."
      ]
    }
  ],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated March 6, 2026",
    "tiers": [],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": null,
    "account_minimum": "None",
    "account_minimum_may_be_waived": false,
    "minimum_annual_fee": null,
    "figures": [
      {
        "label": "Account minimum",
        "statements": [
          "Account minimum: None"
        ],
        "quotes": [
          "RLB does not require a minimum to open an account."
        ]
      }
    ],
    "quotes": [
      "RLB does not require a minimum to open an account."
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/rlb-financial-springfield-mo-151778.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 583,
      "fewer_than_5": false,
      "raum": 99722978.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 24,
      "fewer_than_5": false,
      "raum": 73874219.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/151778",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}