# Rational Investment Management, LLC

> Rational Investment Management, LLC is an SEC-registered investment advisory firm, registered since 2018, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 31, 2026.

- CRD: 163057
- Filed as: RATIONAL INVESTMENT MANAGEMENT, LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Filing period: October 2026
- Form ADV filing dated: March 31, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/163057
- AdvisorCensus page: https://advisorcensus.com/firm/rational-investment-management-llc-163057

## Quick answers

**How is Rational Investment Management, LLC compensated?**
On its Form ADV (Item 5.E, October 2026), Rational Investment Management, LLC reports these compensation arrangements: a percentage of assets under its management.

**What does Rational Investment Management, LLC's brochure say about its fees?**
Its Form ADV Part 2A brochure dated March 31, 2026 states: Up to $1,000,000: 1% a year; $1,000,000 to $2,000,000: 0.75% a year; $2,000,001 to $10,000,000: 0.5% a year; Above $10,000,000: 0.25% a year. Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Is Rational Investment Management, LLC registered with the SEC or a state?**
Rational Investment Management, LLC is an SEC-registered investment advisory firm, registered since 2018. Status as filed: Approved. CRD 163057.

**How much does Rational Investment Management, LLC manage?**
Rational Investment Management, LLC reports $402,587,949 in regulatory assets under management in its Form ADV filing dated March 31, 2026 (100% discretionary).

**How have Rational Investment Management, LLC's assets and staff changed since 2021?**
In the Form ADV data for Rational Investment Management, LLC: Regulatory assets under management: $247,438,010 in the October 2021 data and $402,587,949 in the October 2026 data, up 63%. Total employees: 2 in October 2021 and 2 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Rational Investment Management, LLC serve?**
By number of clients on Form ADV Item 5.D: high net worth individuals (85); individuals (other than high net worth individuals) (8).

**Which custodians does Rational Investment Management, LLC use?**
Rational Investment Management, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

**Does Rational Investment Management, LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/163057

**Does Rational Investment Management, LLC state an account minimum?**
Its Form ADV Part 2A brochure dated March 31, 2026 says: "$1,000,000 is the minimum account size, but in special situations, exceptions may be made."

**What changed in Rational Investment Management, LLC's recent Form ADV filings?**
In the April 2026 filing data: Regulatory assets under management went from $351,343,543 to $402,587,949 (+15%).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management

### Fees and minimums (Form ADV Part 2A brochure dated March 31, 2026)

- Up to $1,000,000: 1% a year
- $1,000,000 to $2,000,000: 0.75% a year
- $2,000,001 to $10,000,000: 0.5% a year
- Above $10,000,000: 0.25% a year

> 1.00% annually on the first $1,000,000 0.75% annually on the next $1,000,000 0.50% annually from $2,000,001 to $10,000,000 0.25% thereafter

- Account minimum: $1,000,000 (the brochure says it may be waived or negotiated)

> $1,000,000 is the minimum account size, but in special situations, exceptions may be made.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $402,587,949
- Discretionary: $402,587,949
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 8 | $4,852,217 |
| High net worth individuals | 85 | $397,735,732 |
| Banking or thrift institutions | Fewer than 5 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles (other than investment companies and business development companies) | 0 | $0 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | Fewer than 5 | $0 |
| Charitable organizations | Fewer than 5 | $0 |
| State or municipal government entities (including government pension plans) | Fewer than 5 | $0 |
| Other investment advisers | Fewer than 5 | $0 |
| Insurance companies | Fewer than 5 | $0 |
| Sovereign wealth funds and foreign official institutions | Fewer than 5 | $0 |
| Corporations or other businesses not listed above | Fewer than 5 | $0 |
| Other | Fewer than 5 | $0 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses

### Firm details
- Registered since: 2018 (8 years)
- Employees: 2 total, 2 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: CA
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Other offices (Schedule D, Section 1.F), as of the April 2026 filing
- San Francisco, CA

### Websites listed on Form ADV (Item 1.I)
- rationalim.com

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $247,438,010 | 2 | April 1, 2021 |
| October 2022 | $304,097,179 | 2 | April 4, 2022 |
| October 2023 | $292,522,828 | 2 | March 6, 2023 |
| October 2024 | $325,686,069 | 2 | April 2, 2024 |
| October 2025 | $351,343,543 | 2 | March 27, 2025 |
| October 2026 | $402,587,949 | 2 | March 31, 2026 |

Regulatory assets under management: $247,438,010 in the October 2021 data and $402,587,949 in the October 2026 data, up 63%.
Total employees: 2 in October 2021 and 2 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Regulatory assets under management went from $351,343,543 to $402,587,949 (+15%).

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Rational Investment Management, LLC (CRD 163057): Form ADV filing data as of October 2026.