{
  "crd_number": 109002,
  "slug": "principal-asset-management-des-moines-ia-109002",
  "primary_business_name": "PRINCIPAL ASSET MANAGEMENT",
  "legal_name": "PRINCIPAL GLOBAL INVESTORS, LLC",
  "dbas": [
    "PRINCIPAL ALIGNED",
    "PRINCIPAL ALTERNATIVE CREDIT",
    "PRINCIPAL ASSET ALLOCATION",
    "PRINCIPAL DYNAMIC GROWTH",
    "PRINCIPAL EDGE",
    "PRINCIPAL EQUITIES",
    "PRINCIPAL FINISTERRE",
    "PRINCIPAL FIXED INCOME",
    "PRINCIPAL INVESTMENT SOLUTIONS",
    "PRINCIPAL MORLEY"
  ],
  "city": "Des Moines",
  "state": "IA",
  "country": "United States",
  "cbsa_code": "19780",
  "metro": {
    "cbsa_code": "19780",
    "common_name": "Des Moines",
    "msa_name": "Des Moines-West Des Moines, IA",
    "path": "/advisors/ia/des-moines"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "1998-10-26",
  "years_registered": 27,
  "period": "2026-10-01",
  "filing_date": "2026-05-28",
  "carried_forward": false,
  "raum_total": 427712721629.0,
  "raum_discretionary": 419245584914.0,
  "raum_non_discretionary": 8467136715.0,
  "raum_band": "over_5b",
  "raum_band_label": "Over $5 billion",
  "total_employees": 1394,
  "advisory_employees": 337,
  "client_count_bucket": "fewer_than_5_in_some_types",
  "clients_by_type": {
    "charitable": {
      "raum": 2037675779.0,
      "count": 30
    },
    "individuals": {
      "raum": 2109595374.0,
      "count": 6014
    },
    "banking_thrift": {
      "raum": 8497534123.0,
      "count": 37
    },
    "state_municipal": {
      "raum": 5535672722.0,
      "count": 78
    },
    "insurance_companies": {
      "raum": 145344206065.0,
      "count": 60
    },
    "investment_companies": {
      "raum": 150645770950.0,
      "count": 101
    },
    "pension_profit_sharing": {
      "raum": 41042340874.0,
      "count": 578
    },
    "other_investment_advisers": {
      "raum": 0.0,
      "count": 0,
      "fewer_than_5": true
    },
    "high_net_worth_individuals": {
      "raum": 969682346.0,
      "count": 315
    },
    "pooled_investment_vehicles": {
      "raum": 39989121676.0,
      "count": 29
    },
    "corporations_other_businesses": {
      "raum": 17260991947.0,
      "count": 951
    },
    "business_development_companies": {
      "raum": 0.0,
      "count": 0
    },
    "sovereign_wealth_foreign_official": {
      "raum": 14280129773.0,
      "count": 12
    }
  },
  "compensation_types": [
    "fixed",
    "other",
    "percentage_of_aum",
    "performance_based"
  ],
  "advisory_activities": [
    "educational_seminars",
    "other",
    "portfolio_management_businesses_institutional",
    "portfolio_management_individuals",
    "portfolio_management_investment_companies",
    "portfolio_management_pooled_vehicles",
    "selection_of_other_advisers"
  ],
  "wrap_fee_participant": true,
  "disclosure_yes_count": 2,
  "states_registered": [
    "AK",
    "AL",
    "AR",
    "AZ",
    "CA",
    "CO",
    "CT",
    "DC",
    "DE",
    "FL",
    "GA",
    "HI",
    "IA",
    "ID",
    "IL",
    "IN",
    "KS",
    "KY",
    "LA",
    "MA",
    "MD",
    "ME",
    "MI",
    "MN",
    "MO",
    "MS",
    "MT",
    "NC",
    "ND",
    "NE",
    "NH",
    "NJ",
    "NM",
    "NV",
    "NY",
    "OH",
    "OK",
    "OR",
    "PA",
    "PR",
    "RI",
    "SC",
    "SD",
    "TN",
    "TX",
    "UT",
    "VA",
    "VT",
    "WA",
    "WI",
    "WV",
    "WY"
  ],
  "websites": [
    "https://linkedin.com/company/principal-asset-management",
    "https://principalam.com",
    "https://principalcef.com"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/109002",
  "disclosure_items": [
    {
      "item": "11.D(2)",
      "question": "Has another federal regulator, a state regulator, or a foreign financial regulator ever found that the firm or an advisory affiliate was involved in a violation of investment-related regulations or statutes?"
    },
    {
      "item": "11.D(4)",
      "question": "In the past ten years, has another federal regulator, a state regulator, or a foreign financial regulator entered an order against the firm or an advisory affiliate in connection with investment-related activity?"
    }
  ],
  "city_as_filed": "DES MOINES",
  "url": "https://advisorcensus.com/firm/principal-asset-management-des-moines-ia-109002",
  "display_name": "Principal Asset Management",
  "summary": "Principal Asset Management is an SEC-registered investment advisory firm in Des Moines, IA, registered since 1998, reporting over $5 billion in regulatory assets under management in its Form ADV filing dated May 28, 2026.",
  "citation": "AdvisorCensus. Principal Asset Management (CRD 109002): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Fixed fees (other than subscription fees)",
    "Performance-based fees",
    "Other"
  ],
  "advisory_activity_labels": [
    "Portfolio management for individuals and/or small businesses",
    "Portfolio management for investment companies (and business development companies)",
    "Portfolio management for pooled investment vehicles (other than investment companies)",
    "Portfolio management for businesses (other than small businesses) or institutional clients",
    "Selection of other advisers (including private fund managers)",
    "Educational seminars/workshops",
    "Other"
  ],
  "quick_answers": [
    {
      "q": "How is Principal Asset Management compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Principal Asset Management reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees); performance-based fees; other."
    },
    {
      "q": "Where is Principal Asset Management located?",
      "a": "Principal Asset Management's principal office is in Des Moines, IA, according to its Form ADV; the June 2026 filing also lists 19 other offices (Schedule D, Section 1.F)."
    },
    {
      "q": "Is Principal Asset Management registered with the SEC or a state?",
      "a": "Principal Asset Management is an SEC-registered investment advisory firm, registered since 1998. Status as filed: Approved. CRD 109002."
    },
    {
      "q": "How much does Principal Asset Management manage?",
      "a": "Principal Asset Management reports $427,712,721,629 in regulatory assets under management in its Form ADV filing dated May 28, 2026 (98% discretionary)."
    },
    {
      "q": "How have Principal Asset Management's assets and staff changed since 2021?",
      "a": "In the Form ADV data for Principal Asset Management: Regulatory assets under management: $391,962,559,835 in the October 2021 data and $427,712,721,629 in the October 2026 data, up 9%. Total employees: 1,775 in October 2021 and 1,394 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Principal Asset Management serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (6,014); corporations or other businesses not listed above (951); pension and profit sharing plans (but not the plan participants or government pension plans) (578)."
    },
    {
      "q": "Which custodians does Principal Asset Management use?",
      "a": "Principal Asset Management's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Bank of New York Mellon and State Street Bank & Trust as custodians holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Principal Asset Management report any disciplinary disclosures?",
      "a": "Reports 2 disclosure items on Form ADV Item 11: yes answers to 11.D(2) (another regulator's finding of a violation) and 11.D(4) (another regulator's order in the past ten years). Each question covers the firm and its advisory affiliates, and one event can produce several yes answers. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/109002"
    },
    {
      "q": "What changed in Principal Asset Management's recent Form ADV filings?",
      "a": "In the April 2026 filing data: No longer lists the business name Principal Global Advisors. Employees performing advisory functions went from 324 to 337. Regulatory assets under management went from $364,035,359,901 to $427,712,721,629 (+17%). Changed its office addresses in Miami, FL. Changed its office addresses in Minneapolis, MN. Changed its office addresses in Singapore. Added an office in Las Condes, Santiago. Added an office in Sao Paulo. No longer lists an office in Greater London. No longer lists an office in Jacksonville, FL. No longer lists an office in London. No longer lists an office in Los Angeles, CA. Updated its list of owners and control persons (Schedule A)."
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 391962559835.0,
      "total_employees": 1775,
      "filing_date": "2021-04-15"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 340213907511.0,
      "total_employees": 1835,
      "filing_date": "2022-04-22"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 279108496692.0,
      "total_employees": 1925,
      "filing_date": "2023-04-06"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 377222976882.0,
      "total_employees": 1955,
      "filing_date": "2024-08-23"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 364035359901.0,
      "total_employees": 1350,
      "filing_date": "2025-05-20"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 427712721629.0,
      "total_employees": 1394,
      "filing_date": "2026-05-28"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "No longer lists the business name Principal Global Advisors.",
        "Employees performing advisory functions went from 324 to 337.",
        "Regulatory assets under management went from $364,035,359,901 to $427,712,721,629 (+17%).",
        "Changed its office addresses in Miami, FL.",
        "Changed its office addresses in Minneapolis, MN.",
        "Changed its office addresses in Singapore.",
        "Added an office in Las Condes, Santiago.",
        "Added an office in Sao Paulo.",
        "No longer lists an office in Greater London.",
        "No longer lists an office in Jacksonville, FL.",
        "No longer lists an office in London.",
        "No longer lists an office in Los Angeles, CA.",
        "Updated its list of owners and control persons (Schedule A)."
      ]
    },
    {
      "period": "2026-02-01",
      "period_label": "February 2026",
      "notes": [
        "Updated its list of owners and control persons (Schedule A)."
      ]
    }
  ],
  "fees_from_brochure": null,
  "custodians": [
    {
      "name": "Bank of New York Mellon",
      "name_as_filed": "BANK OF NEW YORK MELLON",
      "affiliated": false
    },
    {
      "name": "State Street Bank & Trust",
      "name_as_filed": "STATE STREET BANK & TRUST",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/principal-asset-management-des-moines-ia-109002.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 6014,
      "fewer_than_5": false,
      "raum": 2109595374.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 315,
      "fewer_than_5": false,
      "raum": 969682346.0
    },
    {
      "type": "banking_thrift",
      "label": "Banking or thrift institutions",
      "count": 37,
      "fewer_than_5": false,
      "raum": 8497534123.0
    },
    {
      "type": "investment_companies",
      "label": "Investment companies",
      "count": 101,
      "fewer_than_5": false,
      "raum": 150645770950.0
    },
    {
      "type": "business_development_companies",
      "label": "Business development companies",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "pooled_investment_vehicles",
      "label": "Pooled investment vehicles (other than investment companies and business development companies)",
      "count": 29,
      "fewer_than_5": false,
      "raum": 39989121676.0
    },
    {
      "type": "pension_profit_sharing",
      "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)",
      "count": 578,
      "fewer_than_5": false,
      "raum": 41042340874.0
    },
    {
      "type": "charitable",
      "label": "Charitable organizations",
      "count": 30,
      "fewer_than_5": false,
      "raum": 2037675779.0
    },
    {
      "type": "state_municipal",
      "label": "State or municipal government entities (including government pension plans)",
      "count": 78,
      "fewer_than_5": false,
      "raum": 5535672722.0
    },
    {
      "type": "other_investment_advisers",
      "label": "Other investment advisers",
      "count": 0,
      "fewer_than_5": true,
      "raum": 0.0
    },
    {
      "type": "insurance_companies",
      "label": "Insurance companies",
      "count": 60,
      "fewer_than_5": false,
      "raum": 145344206065.0
    },
    {
      "type": "sovereign_wealth_foreign_official",
      "label": "Sovereign wealth funds and foreign official institutions",
      "count": 12,
      "fewer_than_5": false,
      "raum": 14280129773.0
    },
    {
      "type": "corporations_other_businesses",
      "label": "Corporations or other businesses not listed above",
      "count": 951,
      "fewer_than_5": false,
      "raum": 17260991947.0
    }
  ],
  "disclosure_line": "Reports 2 disclosure items on Form ADV Item 11.",
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/109002",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}