{
  "crd_number": 108600,
  "slug": "peninsula-asset-management-inc-bradenton-fl-108600",
  "primary_business_name": "PENINSULA ASSET MANAGEMENT INC",
  "legal_name": "PENINSULA ASSET MANAGEMENT INC",
  "dbas": [],
  "city": "Bradenton",
  "state": "FL",
  "country": "United States",
  "cbsa_code": "35840",
  "metro": {
    "cbsa_code": "35840",
    "common_name": "North Port",
    "msa_name": "North Port-Bradenton-Sarasota, FL",
    "path": "/advisors/fl/north-port"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "1982-04-27",
  "years_registered": 44,
  "period": "2026-10-01",
  "filing_date": "2026-03-27",
  "carried_forward": false,
  "raum_total": 284122060.0,
  "raum_discretionary": 280384949.0,
  "raum_non_discretionary": 3737111.0,
  "raum_band": "100m_500m",
  "raum_band_label": "$100 million to $500 million",
  "total_employees": 4,
  "advisory_employees": 2,
  "client_count_bucket": "fewer_than_5_in_some_types",
  "clients_by_type": {
    "charitable": {
      "raum": 4919905.0,
      "count": null,
      "fewer_than_5": true
    },
    "individuals": {
      "raum": 54323574.0,
      "count": 108
    },
    "pension_profit_sharing": {
      "raum": 185082.0,
      "count": null,
      "fewer_than_5": true
    },
    "high_net_worth_individuals": {
      "raum": 224693499.0,
      "count": 77
    }
  },
  "compensation_types": [
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "other",
    "portfolio_management_individuals"
  ],
  "wrap_fee_participant": true,
  "disclosure_yes_count": 0,
  "states_registered": [
    "CA",
    "FL",
    "GA",
    "LA",
    "MO",
    "NC",
    "TX"
  ],
  "websites": [
    "https://peninsulaasset.com"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/108600",
  "city_as_filed": "BRADENTON",
  "url": "https://advisorcensus.com/firm/peninsula-asset-management-inc-bradenton-fl-108600",
  "display_name": "Peninsula Asset Management Inc",
  "summary": "Peninsula Asset Management Inc is an SEC-registered investment advisory firm in Bradenton, FL, registered since 1982, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 27, 2026.",
  "citation": "AdvisorCensus. Peninsula Asset Management Inc (CRD 108600): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management"
  ],
  "advisory_activity_labels": [
    "Portfolio management for individuals and/or small businesses",
    "Other"
  ],
  "quick_answers": [
    {
      "q": "How is Peninsula Asset Management Inc compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Peninsula Asset Management Inc reports these compensation arrangements: a percentage of assets under its management."
    },
    {
      "q": "How much does Peninsula Asset Management Inc charge?",
      "a": "Its Form ADV Part 2A brochure dated March 27, 2026 states: Up to $1,000,000: 1.2% a year; $1,000,000 to $2,000,000: 1% a year; $2,000,000 to $3,000,000: 0.75% a year; $3,000,000 to $4,000,000: 0.5% a year; Above $4,000,000: see the brochure. Fees can differ by service and may be negotiable; the brochure is the complete statement."
    },
    {
      "q": "Where is Peninsula Asset Management Inc located?",
      "a": "Peninsula Asset Management Inc's principal office is in Bradenton, FL, according to its Form ADV."
    },
    {
      "q": "Is Peninsula Asset Management Inc registered with the SEC or a state?",
      "a": "Peninsula Asset Management Inc is an SEC-registered investment advisory firm, registered since 1982. Status as filed: Approved. CRD 108600."
    },
    {
      "q": "How much does Peninsula Asset Management Inc manage?",
      "a": "Peninsula Asset Management Inc reports $284,122,060 in regulatory assets under management in its Form ADV filing dated March 27, 2026 (99% discretionary)."
    },
    {
      "q": "How have Peninsula Asset Management Inc's assets and staff changed since 2021?",
      "a": "In the Form ADV data for Peninsula Asset Management Inc: Regulatory assets under management: $254,558,045 in the October 2021 data and $284,122,060 in the October 2026 data, up 12%. Total employees: 4 in October 2021 and 4 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Peninsula Asset Management Inc serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (108); high net worth individuals (77)."
    },
    {
      "q": "Which custodians does Peninsula Asset Management Inc use?",
      "a": "Peninsula Asset Management Inc's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Peninsula Asset Management Inc report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/108600"
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 254558045.0,
      "total_employees": 4,
      "filing_date": "2021-03-30"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 290588964.0,
      "total_employees": 4,
      "filing_date": "2022-04-01"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 246415341.0,
      "total_employees": 4,
      "filing_date": "2023-03-28"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 256123529.0,
      "total_employees": 3,
      "filing_date": "2024-03-26"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 272016271.0,
      "total_employees": 3,
      "filing_date": "2025-03-28"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 284122060.0,
      "total_employees": 4,
      "filing_date": "2026-03-27"
    }
  ],
  "recent_changes": [],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated March 27, 2026",
    "provided_by_the_firm": false,
    "tiers": [
      {
        "band": "Up to $1,000,000",
        "rate": "1.2%"
      },
      {
        "band": "$1,000,000 to $2,000,000",
        "rate": "1%"
      },
      {
        "band": "$2,000,000 to $3,000,000",
        "rate": "0.75%"
      },
      {
        "band": "$3,000,000 to $4,000,000",
        "rate": "0.5%"
      },
      {
        "band": "Above $4,000,000",
        "rate": null,
        "note": "Not stated in this schedule; see the brochure."
      }
    ],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": null,
    "account_minimum": null,
    "account_minimum_may_be_waived": false,
    "minimum_annual_fee": null,
    "planning_fees": [],
    "figures": [
      {
        "label": "Fee schedule",
        "statements": [
          "Up to $1,000,000: 1.2% a year",
          "$1,000,000 to $2,000,000: 1% a year",
          "$2,000,000 to $3,000,000: 0.75% a year",
          "$3,000,000 to $4,000,000: 0.5% a year",
          "Above $4,000,000: see the brochure"
        ],
        "quotes": [
          "Peninsula charges fees based upon a percentage of the assets under management. Fees are negotiated on a client by client basis based on several factors including but not limited to the investment objective",
          "1.2% on the first $1 million of assets under management\n1.0% on the next $1 million of assets under management\n.75% on the next $1 million of assets under management\n.50% on the next $1 million of assets under management"
        ]
      }
    ],
    "values": {
      "tiers": [
        {
          "min": 0.0,
          "max": 1000000.0,
          "rate_pct": 1.2
        },
        {
          "min": 1000000.0,
          "max": 2000000.0,
          "rate_pct": 1.0
        },
        {
          "min": 2000000.0,
          "max": 3000000.0,
          "rate_pct": 0.75
        },
        {
          "min": 3000000.0,
          "max": 4000000.0,
          "rate_pct": 0.5
        }
      ],
      "range_pct": null,
      "max_pct": null,
      "account_minimum": null,
      "minimum_annual_fee": null,
      "planning": []
    },
    "quotes": [
      "Peninsula charges fees based upon a percentage of the assets under management. Fees are negotiated on a client by client basis based on several factors including but not limited to the investment objective",
      "1.2% on the first $1 million of assets under management\n1.0% on the next $1 million of assets under management\n.75% on the next $1 million of assets under management\n.50% on the next $1 million of assets under management"
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/peninsula-asset-management-inc-bradenton-fl-108600.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 108,
      "fewer_than_5": false,
      "raum": 54323574.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 77,
      "fewer_than_5": false,
      "raum": 224693499.0
    },
    {
      "type": "pension_profit_sharing",
      "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)",
      "count": null,
      "fewer_than_5": true,
      "raum": 185082.0
    },
    {
      "type": "charitable",
      "label": "Charitable organizations",
      "count": null,
      "fewer_than_5": true,
      "raum": 4919905.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/108600",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}