# PDS Planning Inc

> PDS Planning Inc is an SEC-registered investment advisory firm in Dublin, OH, registered since 1988, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated March 19, 2026.

- CRD: 106895
- Filed as: PDS PLANNING INC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Dublin, OH
- Filing period: October 2026
- Form ADV filing dated: March 19, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/106895
- AdvisorCensus page: https://advisorcensus.com/firm/pds-planning-inc-dublin-oh-106895

## Quick answers

**How is PDS Planning Inc compensated?**
On its Form ADV (Item 5.E, October 2026), PDS Planning Inc reports these compensation arrangements: fixed fees (other than subscription fees).

**Where is PDS Planning Inc located?**
PDS Planning Inc's principal office is in Dublin, OH, according to its Form ADV.

**Is PDS Planning Inc registered with the SEC or a state?**
PDS Planning Inc is an SEC-registered investment advisory firm, registered since 1988. Status as filed: Approved. CRD 106895.

**How much does PDS Planning Inc manage?**
PDS Planning Inc reports $2,167,293,722 in regulatory assets under management in its Form ADV filing dated March 19, 2026 (98% discretionary).

**How have PDS Planning Inc's assets and staff changed since 2021?**
In the Form ADV data for PDS Planning Inc: Regulatory assets under management: $941,734,952 in the October 2021 data and $2,167,293,722 in the October 2026 data, up 130%. Total employees: 14 in October 2021 and 19 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does PDS Planning Inc serve?**
By number of clients on Form ADV Item 5.D: high net worth individuals (421); individuals (other than high net worth individuals) (186); charitable organizations (7).

**Which custodians does PDS Planning Inc use?**
PDS Planning Inc's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets.

**Does PDS Planning Inc report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/106895

**What changed in PDS Planning Inc's recent Form ADV filings?**
In the April 2026 filing data: Employees performing advisory functions went from 11 to 12. Regulatory assets under management went from $1,792,287,557 to $2,167,293,722 (+21%).

## From the Form ADV filing

### Compensation (Item 5.E)
- Fixed fees (other than subscription fees)

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $2,167,293,722
- Discretionary: $2,118,510,401
- Non-discretionary: $48,783,321

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 186 | $108,791,891 |
| High net worth individuals | 421 | $1,977,008,988 |
| Charitable organizations | 7 | $81,492,843 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for businesses (other than small businesses) or institutional clients
- Selection of other advisers (including private fund managers)
- Educational seminars/workshops

### Firm details
- Registered since: 1988 (37 years)
- Employees: 19 total, 12 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AZ, CA, CO, FL, IN, KY, MI, NC, NE, NY, OH, TX, VA
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- pdsplanning.com
- vimeo.com/PDSPLANNING/VIDEOS
- Facebook @PDSPLANNING
- LinkedIn @PDS-PLANNING-INC-
- YouTube @pdsplanning2003

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $941,734,952 | 14 | April 20, 2021 |
| October 2022 | $1,131,175,633 | 16 | April 18, 2022 |
| October 2023 | $1,045,587,285 | 16 | March 27, 2023 |
| October 2024 | $1,390,058,390 | 16 | March 28, 2024 |
| October 2025 | $1,792,287,557 | 17 | March 25, 2025 |
| October 2026 | $2,167,293,722 | 19 | March 19, 2026 |

Regulatory assets under management: $941,734,952 in the October 2021 data and $2,167,293,722 in the October 2026 data, up 130%.
Total employees: 14 in October 2021 and 19 in October 2026.

## Changes in the filing (last 12 months)

### April 2026
- Employees performing advisory functions went from 11 to 12.
- Regulatory assets under management went from $1,792,287,557 to $2,167,293,722 (+21%).

### January 2026
- No longer registered or notice-filed in AR, NH.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. PDS Planning Inc (CRD 106895): Form ADV filing data as of October 2026.
