# Paulo Financial Advisors, LLC

> Paulo Financial Advisors, LLC is an SEC-registered investment advisory firm, registered since 2014, reporting $25 million to $100 million in regulatory assets under management in its Form ADV filing dated February 10, 2026.

- CRD: 131943
- Filed as: PAULO FINANCIAL ADVISORS, LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Filing period: October 2026
- Form ADV filing dated: February 10, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/131943
- AdvisorCensus page: https://advisorcensus.com/firm/paulo-financial-advisors-llc-131943

## Quick answers

**How is Paulo Financial Advisors, LLC compensated?**
On its Form ADV (Item 5.E, October 2026), Paulo Financial Advisors, LLC reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees).

**How much does Paulo Financial Advisors, LLC charge?**
Its Form ADV Part 2A brochure dated February 10, 2026 states: Hourly rate: $350 an hour (financial planning services); Flat fee: $500 to $5,000 (financial planning services). Fees can differ by service and may be negotiable; the brochure is the complete statement.

**Is Paulo Financial Advisors, LLC registered with the SEC or a state?**
Paulo Financial Advisors, LLC is an SEC-registered investment advisory firm, registered since 2014. Status as filed: Approved. CRD 131943.

**How much does Paulo Financial Advisors, LLC manage?**
Paulo Financial Advisors, LLC reports $56,969,894 in regulatory assets under management in its Form ADV filing dated February 10, 2026 (97% discretionary).

**How have Paulo Financial Advisors, LLC's assets and staff changed since 2021?**
In the Form ADV data for Paulo Financial Advisors, LLC: Regulatory assets under management: $32,968,954 in the October 2021 data and $56,969,894 in the October 2026 data, up 73%. Total employees: 2 in October 2021 and 1 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Paulo Financial Advisors, LLC serve?**
By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (28); high net worth individuals (8).

**Which custodians does Paulo Financial Advisors, LLC use?**
Paulo Financial Advisors, LLC's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists National Financial Services LLC as a custodian holding 10% or more of its separately managed account assets.

**Does Paulo Financial Advisors, LLC report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/131943

**Does Paulo Financial Advisors, LLC state an account minimum?**
Its Form ADV Part 2A brochure dated February 10, 2026 says: "As such, this minimum may make IMP impractical for Accounts valued less than $100,000 ("Account Minimum")."

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Hourly charges
- Fixed fees (other than subscription fees)

### Fees and minimums (Form ADV Part 2A brochure dated February 10, 2026)

- Account minimum: $100,000

> As such, this minimum may make IMP impractical for Accounts valued less than $100,000 ("Account Minimum").

- Minimum annual fee: $1,000

> Generally, for IMP clients, we will require a minimum annual Fee of $1,000 per Client, subject to negotiation and in our sole discretion.

- Hourly rate: $350 an hour (financial planning services)

> Hourly rates vary depending on a variety of factors, as described below, but will not exceed $350 per hour, subject to future adjustments.

- Flat fee: $500 to $5,000 (financial planning services)

> Fixed fee arrangements also vary depending on the circumstances, but generally range between $500 to $5,000, also subject to future adjustments.

As stated in the firm's brochure. Fees can differ by service and may be negotiable.

### Custodians (Schedule D, Section 5.K(3))
- National Financial Services LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $56,969,894
- Discretionary: $55,478,654
- Non-discretionary: $1,491,240

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 28 | $21,286,246 |
| High net worth individuals | 8 | $35,683,648 |
| Banking or thrift institutions | 0 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles (other than investment companies and business development companies) | 0 | $0 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 0 | $0 |
| Charitable organizations | 0 | $0 |
| State or municipal government entities (including government pension plans) | 0 | $0 |
| Other investment advisers | 0 | $0 |
| Insurance companies | 0 | $0 |
| Sovereign wealth funds and foreign official institutions | 0 | $0 |
| Corporations or other businesses not listed above | 0 | $0 |
| Other | 0 | $0 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Pension consulting services
- Other

### Firm details
- Registered since: 2014 (12 years)
- Employees: 1 total, 1 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: NY
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Websites listed on Form ADV (Item 1.I)
- paulofinancialadvisors.com
- Facebook @PAULOFINANCIALADVISORS
- LinkedIn @PAULOFINANCIALADVISORS
- X @NYC_PFA

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $32,968,954 | 2 | February 11, 2021 |
| October 2022 | $49,160,728 | 1 | April 7, 2022 |
| October 2023 | $43,570,264 | 1 | February 28, 2023 |
| October 2024 | $49,565,091 | 1 | February 16, 2024 |
| October 2025 | $52,725,448 | 1 | February 24, 2025 |
| October 2026 | $56,969,894 | 1 | February 10, 2026 |

Regulatory assets under management: $32,968,954 in the October 2021 data and $56,969,894 in the October 2026 data, up 73%.
Total employees: 2 in October 2021 and 1 in October 2026.

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Paulo Financial Advisors, LLC (CRD 131943): Form ADV filing data as of October 2026.
