# Oxford Financial Group, Ltd

> Oxford Financial Group, Ltd is an SEC-registered investment advisory firm in Carmel, IN, registered since 1984, reporting over $5 billion in regulatory assets under management in its Form ADV filing dated July 9, 2026.

- CRD: 105303
- Filed as: OXFORD FINANCIAL GROUP, LTD
- Legal name: Oxford Financial Group, Ltd. LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Carmel, IN
- Filing period: October 2026
- Form ADV filing dated: July 9, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/105303
- AdvisorCensus page: https://advisorcensus.com/firm/oxford-financial-group-ltd-carmel-in-105303

## Quick answers

**How is Oxford Financial Group, Ltd compensated?**
On its Form ADV (Item 5.E, October 2026), Oxford Financial Group, Ltd reports these compensation arrangements: a percentage of assets under its management; fixed fees (other than subscription fees).

**Where is Oxford Financial Group, Ltd located?**
Oxford Financial Group, Ltd's principal office is in Carmel, IN, according to its Form ADV; the August 2026 filing also lists 6 other offices (Schedule D, Section 1.F).

**Is Oxford Financial Group, Ltd registered with the SEC or a state?**
Oxford Financial Group, Ltd is an SEC-registered investment advisory firm, registered since 1984. Status as filed: Approved. CRD 105303.

**How much does Oxford Financial Group, Ltd manage?**
Oxford Financial Group, Ltd reports $23,330,849,733 in regulatory assets under management in its Form ADV filing dated July 9, 2026 (49% discretionary).

**How have Oxford Financial Group, Ltd's assets and staff changed since 2021?**
In the Form ADV data for Oxford Financial Group, Ltd: Regulatory assets under management: $14,819,498,058 in the October 2021 data and $23,330,849,733 in the October 2026 data, up 57%. Total employees: 117 in October 2021 and 156 in October 2026. Assets under management move with markets as well as with clients coming and going.

**What types of clients does Oxford Financial Group, Ltd serve?**
By number of clients on Form ADV Item 5.D: high net worth individuals (551); pooled investment vehicles (other than investment companies and business development companies) (48); individuals (other than high net worth individuals) (38).

**Which custodians does Oxford Financial Group, Ltd use?**
Oxford Financial Group, Ltd's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Fidelity Brokerage Services LLC as a custodian holding 10% or more of its separately managed account assets.

**Does Oxford Financial Group, Ltd report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/105303

**What changed in Oxford Financial Group, Ltd's recent Form ADV filings?**
In the August 2026 filing data: Updated its list of owners and control persons (Schedule A).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management
- Fixed fees (other than subscription fees)

### Custodians (Schedule D, Section 5.K(3))
- Fidelity Brokerage Services LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $23,330,849,733
- Discretionary: $11,539,687,295
- Non-discretionary: $11,791,162,438

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Individuals (other than high net worth individuals) | 38 | $19,357,671 |
| High net worth individuals | 551 | $13,854,781,586 |
| Banking or thrift institutions | 0 | $0 |
| Investment companies | 0 | $0 |
| Business development companies | 0 | $0 |
| Pooled investment vehicles (other than investment companies and business development companies) | 48 | $4,547,482,343 |
| Pension and profit sharing plans (but not the plan participants or government pension plans) | 29 | $3,315,030,972 |
| Charitable organizations | 18 | $413,860,202 |
| State or municipal government entities (including government pension plans) | 0 | $0 |
| Other investment advisers | 0 | $0 |
| Insurance companies | 2 | $43,526,609 |
| Sovereign wealth funds and foreign official institutions | 0 | $0 |
| Corporations or other businesses not listed above | 11 | $1,136,810,350 |
| Other | 0 | $0 |

### Advisory services (Item 5.G)
- Financial planning services
- Portfolio management for individuals and/or small businesses
- Portfolio management for pooled investment vehicles (other than investment companies)
- Portfolio management for businesses (other than small businesses) or institutional clients
- Pension consulting services
- Selection of other advisers (including private fund managers)

### Firm details
- Registered since: 1984 (42 years)
- Employees: 156 total, 36 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AZ, CA, CO, DC, DE, FL, GA, IL, IN, KY, LA, MA, MI, MN, MO, NC, NJ, NV, NY, OH, PA, SC, TN, TX, VA, WA, WI
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

### Other offices (Schedule D, Section 1.F), as of the August 2026 filing
- Atlanta, GA
- Chicago, IL
- Cincinnati, OH
- Grand Rapids, MI
- Minneapolis, MN
- Palm Beach, FL

### Websites listed on Form ADV (Item 1.I)
- ofgltd.com
- LinkedIn @oxford-financial-group-ltd.

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $14,819,498,058 | 117 | March 31, 2021 |
| October 2022 | $17,063,956,207 | 133 | June 30, 2022 |
| October 2023 | $15,587,908,593 | 159 | September 26, 2023 |
| October 2024 | $18,201,054,484 | 150 | July 15, 2024 |
| October 2025 | $19,650,381,670 | 154 | June 25, 2025 |
| October 2026 | $23,330,849,733 | 156 | July 9, 2026 |

Regulatory assets under management: $14,819,498,058 in the October 2021 data and $23,330,849,733 in the October 2026 data, up 57%.
Total employees: 117 in October 2021 and 156 in October 2026.

## Changes in the filing (last 12 months)

### August 2026
- Updated its list of owners and control persons (Schedule A).

### April 2026
- Employees performing advisory functions went from 34 to 36.
- Regulatory assets under management went from $19,650,381,670 to $23,330,849,733 (+19%).
- Updated its list of owners and control persons (Schedule A).

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Oxford Financial Group, Ltd (CRD 105303): Form ADV filing data as of October 2026.