{
  "crd_number": 150148,
  "slug": "nova-financial-services-tucson-az-150148",
  "primary_business_name": "NOVA FINANCIAL SERVICES",
  "legal_name": "NOVA FINANCIAL LLC",
  "dbas": [
    "ARIZONA FINANCIAL PLAN",
    "NOVA FINANCIAL SERVICES",
    "QUANTUM WEALTH STRATEGIES"
  ],
  "city": "Tucson",
  "state": "AZ",
  "country": "United States",
  "cbsa_code": "46060",
  "metro": {
    "cbsa_code": "46060",
    "common_name": "Tucson",
    "msa_name": "Tucson, AZ",
    "path": "/advisors/az/tucson"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2014-04-25",
  "years_registered": 12,
  "period": "2026-10-01",
  "filing_date": "2026-03-29",
  "carried_forward": false,
  "raum_total": 469445760.0,
  "raum_discretionary": 468900073.0,
  "raum_non_discretionary": 545687.0,
  "raum_band": "100m_500m",
  "raum_band_label": "$100 million to $500 million",
  "total_employees": 10,
  "advisory_employees": 7,
  "client_count_bucket": null,
  "clients_by_type": {
    "individuals": {
      "raum": 192614290.0,
      "count": 594
    },
    "high_net_worth_individuals": {
      "raum": 276831470.0,
      "count": 144
    }
  },
  "compensation_types": [
    "fixed",
    "hourly",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "educational_seminars",
    "financial_planning",
    "pension_consulting",
    "portfolio_management_businesses_institutional",
    "portfolio_management_individuals",
    "selection_of_other_advisers"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 0,
  "states_registered": [
    "AZ",
    "CA",
    "CO",
    "IL",
    "NV",
    "OR",
    "TX",
    "UT",
    "WA"
  ],
  "websites": [
    "https://arizonafinancialplan.com",
    "https://linkedin.com/company/nova-financial-services",
    "https://qwstrategies.com",
    "https://yourfuturebynova.com"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/150148",
  "city_as_filed": "TUCSON",
  "url": "https://advisorcensus.com/firm/nova-financial-services-tucson-az-150148",
  "display_name": "Nova Financial Services",
  "summary": "Nova Financial Services is an SEC-registered investment advisory firm in Tucson, AZ, registered since 2014, reporting $100 million to $500 million in regulatory assets under management in its Form ADV filing dated March 29, 2026.",
  "citation": "AdvisorCensus. Nova Financial Services (CRD 150148): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Hourly charges",
    "Fixed fees (other than subscription fees)"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Portfolio management for businesses (other than small businesses) or institutional clients",
    "Pension consulting services",
    "Selection of other advisers (including private fund managers)",
    "Educational seminars/workshops"
  ],
  "quick_answers": [
    {
      "q": "How is Nova Financial Services compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Nova Financial Services reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees)."
    },
    {
      "q": "Where is Nova Financial Services located?",
      "a": "Nova Financial Services' principal office is in Tucson, AZ, according to its Form ADV; the April 2026 filing also lists 1 other office (Schedule D, Section 1.F)."
    },
    {
      "q": "Is Nova Financial Services registered with the SEC or a state?",
      "a": "Nova Financial Services is an SEC-registered investment advisory firm, registered since 2014. Status as filed: Approved. CRD 150148."
    },
    {
      "q": "How much does Nova Financial Services manage?",
      "a": "Nova Financial Services reports $469,445,760 in regulatory assets under management in its Form ADV filing dated March 29, 2026 (100% discretionary)."
    },
    {
      "q": "How have Nova Financial Services' assets and staff changed since 2021?",
      "a": "In the Form ADV data for Nova Financial Services: Regulatory assets under management: $252,711,011 in the October 2021 data and $469,445,760 in the October 2026 data, up 86%. Total employees: 9 in October 2021 and 10 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Nova Financial Services serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (594); high net worth individuals (144)."
    },
    {
      "q": "Which custodians does Nova Financial Services use?",
      "a": "Nova Financial Services' most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. as a custodian holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Nova Financial Services report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/150148"
    },
    {
      "q": "What changed in Nova Financial Services' recent Form ADV filings?",
      "a": "In the April 2026 filing data: No longer lists the business name Tactical Planning Group. Regulatory assets under management went from $391,234,000 to $469,445,760 (+20%). Changed its office addresses in Colorado Springs, CO. Updated its list of owners and control persons (Schedule A)."
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 252711011.0,
      "total_employees": 9,
      "filing_date": "2021-03-29"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 308496440.0,
      "total_employees": 9,
      "filing_date": "2022-03-21"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 290301691.0,
      "total_employees": 8,
      "filing_date": "2023-03-31"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 342468206.0,
      "total_employees": 7,
      "filing_date": "2024-03-25"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 391234000.0,
      "total_employees": 7,
      "filing_date": "2025-07-15"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 469445760.0,
      "total_employees": 10,
      "filing_date": "2026-03-29"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "No longer lists the business name Tactical Planning Group.",
        "Regulatory assets under management went from $391,234,000 to $469,445,760 (+20%).",
        "Changed its office addresses in Colorado Springs, CO.",
        "Updated its list of owners and control persons (Schedule A)."
      ]
    }
  ],
  "fees_from_brochure": null,
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/nova-financial-services-tucson-az-150148.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 594,
      "fewer_than_5": false,
      "raum": 192614290.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 144,
      "fewer_than_5": false,
      "raum": 276831470.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/150148",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}