{
  "crd_number": 147923,
  "slug": "northwest-asset-management-mercer-island-wa-147923",
  "primary_business_name": "NORTHWEST ASSET MANAGEMENT",
  "legal_name": "NWAM, LLC",
  "dbas": [
    "RIA INNOVATIONS"
  ],
  "city": "Mercer Island",
  "state": "WA",
  "country": "United States",
  "cbsa_code": "42660",
  "metro": {
    "cbsa_code": "42660",
    "common_name": "Seattle",
    "msa_name": "Seattle-Tacoma-Bellevue, WA",
    "path": "/advisors/wa/seattle"
  },
  "registration_type": "sec",
  "registration_status": "Approved",
  "registration_date": "2008-08-20",
  "years_registered": 18,
  "period": "2026-10-01",
  "filing_date": "2026-03-31",
  "carried_forward": false,
  "raum_total": 4131681404.0,
  "raum_discretionary": 2942099674.0,
  "raum_non_discretionary": 1189581730.0,
  "raum_band": "1b_5b",
  "raum_band_label": "$1 billion to $5 billion",
  "total_employees": 62,
  "advisory_employees": 44,
  "client_count_bucket": null,
  "clients_by_type": {
    "other": {
      "raum": 22767894.0,
      "count": 10,
      "description": "EMPLOYEE ACCTS AND PARTNERSHIPS"
    },
    "charitable": {
      "raum": 0.0,
      "count": 0
    },
    "individuals": {
      "raum": 924271066.0,
      "count": 1926
    },
    "banking_thrift": {
      "raum": 0.0,
      "count": 0
    },
    "state_municipal": {
      "raum": 0.0,
      "count": 0
    },
    "insurance_companies": {
      "raum": 0.0,
      "count": 0
    },
    "investment_companies": {
      "raum": 0.0,
      "count": 0
    },
    "pension_profit_sharing": {
      "raum": 0.0,
      "count": 0
    },
    "other_investment_advisers": {
      "raum": 0.0,
      "count": 0
    },
    "high_net_worth_individuals": {
      "raum": 3137974069.0,
      "count": 832
    },
    "pooled_investment_vehicles": {
      "raum": 0.0,
      "count": 0
    },
    "corporations_other_businesses": {
      "raum": 46668375.0,
      "count": 8
    },
    "business_development_companies": {
      "raum": 0.0,
      "count": 0
    },
    "sovereign_wealth_foreign_official": {
      "raum": 0.0,
      "count": 0
    }
  },
  "compensation_types": [
    "fixed",
    "hourly",
    "percentage_of_aum"
  ],
  "advisory_activities": [
    "educational_seminars",
    "financial_planning",
    "other",
    "pension_consulting",
    "portfolio_management_individuals"
  ],
  "wrap_fee_participant": false,
  "disclosure_yes_count": 0,
  "states_registered": [
    "AK",
    "AL",
    "AZ",
    "CA",
    "CO",
    "CT",
    "DE",
    "FL",
    "GA",
    "HI",
    "IA",
    "ID",
    "IL",
    "IN",
    "KY",
    "LA",
    "MA",
    "MD",
    "MI",
    "MN",
    "MO",
    "MT",
    "NC",
    "NE",
    "NH",
    "NM",
    "NV",
    "NY",
    "OH",
    "OK",
    "OR",
    "PA",
    "SC",
    "SD",
    "TN",
    "TX",
    "UT",
    "VA",
    "WA",
    "WI"
  ],
  "websites": [
    "https://aldridgegrp.com",
    "https://dynamiccapital.group",
    "https://farrellwealthgroup.com",
    "https://harveststrategiesgroup.com",
    "https://instagram.com/nwamllc",
    "https://instagram.com/riainnovations",
    "https://linkedin.com/company/nwam",
    "https://linkedin.com/company/ria-innovations/about",
    "https://northfrontieradvisory.com",
    "https://nwasset-fsg.com",
    "https://nwasset.com",
    "https://radialwealth.com",
    "https://riainnovations.com",
    "https://sunstonefg.com",
    "https://sustainablebalance.net",
    "https://twitter.com/RIAInnovations",
    "https://twitter.com/nwamllc"
  ],
  "iapd_url": "https://adviserinfo.sec.gov/firm/summary/147923",
  "city_as_filed": "MERCER ISLAND",
  "url": "https://advisorcensus.com/firm/northwest-asset-management-mercer-island-wa-147923",
  "display_name": "Northwest Asset Management",
  "summary": "Northwest Asset Management is an SEC-registered investment advisory firm in Mercer Island, WA, registered since 2008, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated March 31, 2026.",
  "citation": "AdvisorCensus. Northwest Asset Management (CRD 147923): Form ADV filing data as of October 2026.",
  "registration_type_label": "SEC-registered investment adviser",
  "compensation_labels": [
    "A percentage of assets under your management",
    "Hourly charges",
    "Fixed fees (other than subscription fees)"
  ],
  "advisory_activity_labels": [
    "Financial planning services",
    "Portfolio management for individuals and/or small businesses",
    "Pension consulting services",
    "Educational seminars/workshops",
    "Other"
  ],
  "quick_answers": [
    {
      "q": "How is Northwest Asset Management compensated?",
      "a": "On its Form ADV (Item 5.E, October 2026), Northwest Asset Management reports these compensation arrangements: a percentage of assets under its management; hourly charges; fixed fees (other than subscription fees)."
    },
    {
      "q": "How much does Northwest Asset Management charge?",
      "a": "Its Form ADV Part 2A brochure dated March 31, 2026 states: Asset-based fee: up to 1.75% of assets a year (the maximum the brochure states); Hourly rate: $350 an hour (retirement and financial planning services). Fees can differ by service and may be negotiable; the brochure is the complete statement."
    },
    {
      "q": "Where is Northwest Asset Management located?",
      "a": "Northwest Asset Management's principal office is in Mercer Island, WA, according to its Form ADV; the April 2026 filing also lists 17 other offices (Schedule D, Section 1.F)."
    },
    {
      "q": "Is Northwest Asset Management registered with the SEC or a state?",
      "a": "Northwest Asset Management is an SEC-registered investment advisory firm, registered since 2008. Status as filed: Approved. CRD 147923."
    },
    {
      "q": "How much does Northwest Asset Management manage?",
      "a": "Northwest Asset Management reports $4,131,681,404 in regulatory assets under management in its Form ADV filing dated March 31, 2026 (71% discretionary)."
    },
    {
      "q": "How have Northwest Asset Management's assets and staff changed since 2021?",
      "a": "In the Form ADV data for Northwest Asset Management: Regulatory assets under management: $2,437,316,003 in the October 2021 data and $4,131,681,404 in the October 2026 data, up 70%. Total employees: 49 in October 2021 and 62 in October 2026. Assets under management move with markets as well as with clients coming and going."
    },
    {
      "q": "What types of clients does Northwest Asset Management serve?",
      "a": "By number of clients on Form ADV Item 5.D: individuals (other than high net worth individuals) (1,926); high net worth individuals (832); other (10)."
    },
    {
      "q": "Which custodians does Northwest Asset Management use?",
      "a": "Northwest Asset Management's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and National Financial Services LLC as custodians holding 10% or more of its separately managed account assets."
    },
    {
      "q": "Does Northwest Asset Management report any disciplinary disclosures?",
      "a": "Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/147923"
    },
    {
      "q": "What changed in Northwest Asset Management's recent Form ADV filings?",
      "a": "In the April 2026 filing data: Employees performing advisory functions went from 38 to 44. Regulatory assets under management went from $3,608,262,509 to $4,131,681,404 (+15%). Added an office in La Mesa, CA. Added an office in Maitland, FL."
    }
  ],
  "filing_history": [
    {
      "period": "2021-10-01",
      "regulatory_assets_under_management": 2437316003.0,
      "total_employees": 49,
      "filing_date": "2021-08-27"
    },
    {
      "period": "2022-10-01",
      "regulatory_assets_under_management": 3232723892.0,
      "total_employees": 53,
      "filing_date": "2022-07-15"
    },
    {
      "period": "2023-10-01",
      "regulatory_assets_under_management": 3027418741.0,
      "total_employees": 55,
      "filing_date": "2023-03-29"
    },
    {
      "period": "2024-10-01",
      "regulatory_assets_under_management": 3271377063.0,
      "total_employees": 55,
      "filing_date": "2024-08-07"
    },
    {
      "period": "2025-10-01",
      "regulatory_assets_under_management": 3608262509.0,
      "total_employees": 54,
      "filing_date": "2025-06-23"
    },
    {
      "period": "2026-10-01",
      "regulatory_assets_under_management": 4131681404.0,
      "total_employees": 62,
      "filing_date": "2026-03-31"
    }
  ],
  "recent_changes": [
    {
      "period": "2026-04-01",
      "period_label": "April 2026",
      "notes": [
        "Employees performing advisory functions went from 38 to 44.",
        "Regulatory assets under management went from $3,608,262,509 to $4,131,681,404 (+15%).",
        "Added an office in La Mesa, CA.",
        "Added an office in Maitland, FL."
      ]
    }
  ],
  "fees_from_brochure": {
    "source": "Form ADV Part 2A brochure dated March 31, 2026",
    "provided_by_the_firm": false,
    "tiers": [],
    "flat_rate": null,
    "stated_range": null,
    "stated_maximum": "1.75% of assets a year",
    "account_minimum": null,
    "account_minimum_may_be_waived": false,
    "minimum_annual_fee": null,
    "planning_fees": [
      "Hourly rate: $350 an hour (retirement and financial planning services)"
    ],
    "figures": [
      {
        "label": "Asset-based fee",
        "statements": [
          "Asset-based fee: up to 1.75% of assets a year (the maximum the brochure states)"
        ],
        "quotes": [
          "The maximum annual fee is 1.75%. Fees are negotiable. As a result, fees may range from no charge to the maximum annual fee of 1.75%."
        ]
      },
      {
        "label": "Planning fee",
        "statements": [
          "Hourly rate: $350 an hour (retirement and financial planning services)"
        ],
        "quotes": [
          "Fees for retirement and financial planning services are based on an hourly rate of up to $350.00 per hour, due at time of service."
        ]
      }
    ],
    "values": {
      "tiers": [],
      "range_pct": null,
      "max_pct": 1.75,
      "account_minimum": null,
      "minimum_annual_fee": null,
      "planning": [
        {
          "kind": "hourly",
          "amount": 350.0,
          "min": null,
          "max": null,
          "period": "hour",
          "service": "retirement and financial planning services"
        }
      ]
    },
    "quotes": [
      "The maximum annual fee is 1.75%. Fees are negotiable. As a result, fees may range from no charge to the maximum annual fee of 1.75%.",
      "Fees for retirement and financial planning services are based on an hourly rate of up to $350.00 per hour, due at time of service."
    ],
    "note": "As stated in the firm's brochure; fees can differ by service and may be negotiable."
  },
  "custodians": [
    {
      "name": "Charles Schwab & Co., Inc.",
      "name_as_filed": "CHARLES SCHWAB & CO., INC.",
      "affiliated": false
    },
    {
      "name": "National Financial Services LLC",
      "name_as_filed": "NATIONAL FINANCIAL SERVICES LLC",
      "affiliated": false
    }
  ],
  "custodians_note": "Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.",
  "markdown_url": "https://advisorcensus.com/firm/northwest-asset-management-mercer-island-wa-147923.md",
  "clients": [
    {
      "type": "individuals",
      "label": "Individuals (other than high net worth individuals)",
      "count": 1926,
      "fewer_than_5": false,
      "raum": 924271066.0
    },
    {
      "type": "high_net_worth_individuals",
      "label": "High net worth individuals",
      "count": 832,
      "fewer_than_5": false,
      "raum": 3137974069.0
    },
    {
      "type": "banking_thrift",
      "label": "Banking or thrift institutions",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "investment_companies",
      "label": "Investment companies",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "business_development_companies",
      "label": "Business development companies",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "pooled_investment_vehicles",
      "label": "Pooled investment vehicles (other than investment companies and business development companies)",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "pension_profit_sharing",
      "label": "Pension and profit sharing plans (but not the plan participants or government pension plans)",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "charitable",
      "label": "Charitable organizations",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "state_municipal",
      "label": "State or municipal government entities (including government pension plans)",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "other_investment_advisers",
      "label": "Other investment advisers",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "insurance_companies",
      "label": "Insurance companies",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "sovereign_wealth_foreign_official",
      "label": "Sovereign wealth funds and foreign official institutions",
      "count": 0,
      "fewer_than_5": false,
      "raum": 0.0
    },
    {
      "type": "corporations_other_businesses",
      "label": "Corporations or other businesses not listed above",
      "count": 8,
      "fewer_than_5": false,
      "raum": 46668375.0
    },
    {
      "type": "other",
      "label": "Other",
      "count": 10,
      "fewer_than_5": false,
      "raum": 22767894.0
    }
  ],
  "disclosure_line": "Reports no disclosure items on Form ADV Item 11.",
  "disclosure_items": [],
  "indexable": true,
  "suppressed": false,
  "claimed": false,
  "enhanced": false,
  "provided_by_the_firm": null,
  "source": {
    "name": "Form ADV",
    "as_of": "2026-10-01",
    "iapd_url": "https://adviserinfo.sec.gov/firm/summary/147923",
    "operator": "BH Monitor Services, LLC",
    "license": "https://creativecommons.org/licenses/by/4.0/",
    "credit": "AdvisorCensus (advisorcensus.com), from SEC Form ADV data"
  }
}