# Northcrest Asset Management

> Northcrest Asset Management is an SEC-registered investment advisory firm in Plymouth, MN, registered since 2021, reporting $1 billion to $5 billion in regulatory assets under management in its Form ADV filing dated July 2, 2026.

- CRD: 300366
- Filed as: NORTHCREST ASSET MANAGEMENT
- Legal name: Northcrest Asset Management LLC
- Registration: SEC-registered investment adviser (status as filed: Approved)
- Location: Plymouth, MN
- Filing period: October 2026
- Form ADV filing dated: July 2, 2026
- SEC record (IAPD): https://adviserinfo.sec.gov/firm/summary/300366
- AdvisorCensus page: https://advisorcensus.com/firm/northcrest-asset-management-plymouth-mn-300366

## Quick answers

**How is Northcrest Asset Management compensated?**
On its Form ADV (Item 5.E, October 2026), Northcrest Asset Management reports these compensation arrangements: a percentage of assets under its management. The amounts are in Item 5 of its Form ADV Part 2A brochure.

**Where is Northcrest Asset Management located?**
Northcrest Asset Management's principal office is in Plymouth, MN, according to its Form ADV.

**Is Northcrest Asset Management registered with the SEC or a state?**
Northcrest Asset Management is an SEC-registered investment advisory firm, registered since 2021. Status as filed: Approved. CRD 300366.

**How much does Northcrest Asset Management manage?**
Northcrest Asset Management reports $4,327,112,057 in regulatory assets under management in its Form ADV filing dated July 2, 2026 (100% discretionary).

**How have Northcrest Asset Management's assets and staff changed since 2021?**
In the Form ADV data for Northcrest Asset Management: Regulatory assets under management: $2,028,985,875 in the October 2021 data and $4,327,112,057 in the October 2026 data, up 113%. Total employees: 6 in October 2021 and 12 in October 2026. Assets under management move with markets as well as with clients coming and going.

**Which custodians does Northcrest Asset Management use?**
Northcrest Asset Management's most recent Form ADV filing (Schedule D, Section 5.K(3)) lists Charles Schwab & Co., Inc. and National Financial Services LLC as custodians holding 10% or more of its separately managed account assets.

**Does Northcrest Asset Management report any disciplinary disclosures?**
Reports no disclosure items on Form ADV Item 11. The detail of any item is on the firm's SEC record: https://adviserinfo.sec.gov/firm/summary/300366

**What changed in Northcrest Asset Management's recent Form ADV filings?**
In the August 2026 filing data: Updated its list of owners and control persons (Schedule A).

## From the Form ADV filing

### Compensation (Item 5.E)
- A percentage of assets under your management

### Custodians (Schedule D, Section 5.K(3))
- Charles Schwab & Co., Inc.
- National Financial Services LLC

Custodians holding 10% or more of the firm's separately managed account assets, as filed on Form ADV (Schedule D, Section 5.K(3)). A custodian holds client assets; it does not endorse or supervise the firm. AdvisorCensus has no relationship with any custodian.

### Regulatory assets under management (Item 5.F)
- Total: $4,327,112,057
- Discretionary: $4,327,112,057
- Non-discretionary: $0

### Clients (Item 5.D)

| Client type | Clients | Assets |
| --- | --- | --- |
| Other investment advisers | Fewer than 5 | $4,327,112,057 |

### Advisory services (Item 5.G)
- Other

### Firm details
- Registered since: 2021 (5 years)
- Employees: 12 total, 6 performing advisory functions
- Wrap fee program participation: No
- States registered or notice-filed: AZ, CA, CO, CT, DE, FL, IA, IL, LA, MA, MN, MO, MS, NC, NH, NJ, NV, NY, OH, OR, PA, TN, TX, UT, VA, VT, WA, WV
- Disclosures (Item 11): Reports no disclosure items on Form ADV Item 11.

## Assets and staff over time

| Data period | Regulatory assets under management | Employees | Filing dated |
| --- | --- | --- | --- |
| October 2021 | $2,028,985,875 | 6 | September 13, 2021 |
| October 2022 | $2,167,114,906 | 13 | July 5, 2022 |
| October 2023 | $2,676,661,404 | 0 | June 16, 2023 |
| October 2024 | $3,153,026,552 | 12 | July 8, 2024 |
| October 2025 | $2,880,805,923 | 12 | June 30, 2025 |
| October 2026 | $4,327,112,057 | 12 | July 2, 2026 |

Regulatory assets under management: $2,028,985,875 in the October 2021 data and $4,327,112,057 in the October 2026 data, up 113%.
Total employees: 6 in October 2021 and 12 in October 2026.

## Changes in the filing (last 12 months)

### August 2026
- Updated its list of owners and control persons (Schedule A).

### April 2026
- Regulatory assets under management went from $2,880,805,923 to $4,327,112,057 (+50%).

## Source

Form ADV as filed, October 2026. Values appear as filed. Cite as: AdvisorCensus. Northcrest Asset Management (CRD 300366): Form ADV filing data as of October 2026.